“What can we say for and about this behavioral version, this bounded rationality version, of human thinking and problem solving? The first thing we can say is that there is now a tremendous weight of evidence that this theory describes… — Herbert Simon Copy Share Image
Engineering, medicine, business, architecture and painting are concerned not with the necessary but with the contingent - not with how things are but with… — Herbert Simon Copy Share
Technology may create a condition, but the questions are what do we do about ourselves. We better understand ourselves pretty clearly and we better… — Herbert Simon Copy Share
The world is vast, beautiful, and fascinating, even awe-inspiring - but impersonal. It demands nothing of me, and allows me to demand nothing of… — Herbert Simon Copy Share
Innovation has a lot to do with your ability to recognise surprising and unusual phenomena. — Herbert Simon Copy Share
All correct reasoning is a grand system of tautologies, but only God can make direct use of that fact. — Herbert Simon Copy Share
“We see that reason is wholly instrumental. It cannot tell us where to go; at best it can tell us how to get there.… — Herbert Simon Copy Share
“It is not my aim to surprise or shock you—but the simplest way I can summarize is to say that there are now in… — Herbert Simon Copy Share
No one has characterized market mechanisms better than Friedrich von Hayek. — Herbert Simon Copy Share
One of the first rules of science is if somebody delivers a secret weapon to you, you better use it. — Herbert Simon Copy Share
The engineer, and more generally the designer, is concerned with how things ought to be - how they ought to be in order to… — Herbert Simon Copy Share
“[Stated in 1965:] Machines will be capable, within 20 years, of doing any work a man can do.” — Herbert Simon Copy Share
“Reason, then, goes to work only after it has been supplied with a suitable set of inputs, or premises. If reason is to be… — Herbert Simon Copy Share
The aim ... is to provide a clear and rigorous basis for determining when a causal ordering can be said to hold between two… — Herbert Simon Copy Share
What information consumes is rather obvious: it consumes the attention of its recipients. Hence a wealth of information creates a poverty of attention, and… — Herbert Simon Copy Share
Most of us really aren't horribly unique. There are 6 billion of us. Put 'em all in one room and very few would stand… — Herbert Simon Copy Share
