Great fashion is all about surprise. It should always be about doing something that isn't by the book. — Reed Krakoff Copy Share Image
I'm attracted to that mix of things that are very refined and polished, and things that are almost accidental. I feel like the best… — Reed Krakoff Copy Share Image
Being a photographer helps me see the work differently. I always walk away seeing things differently than when I stare at them myself. It… — Reed Krakoff Copy Share Image
Fashion for me is the perfect combination of all the things I love. There's an element of history to it. I love understanding why people wear what they wear, why during certain periods in history women looked the way they looked. There was always a strong reason behind it, whether it was because of what was available to them or… — Reed Krakoff Copy Share
I think of my life as divided between a lot of different periods. I grew up in the country, but as I got older I became more of an urban person. That's really when I started to become more of a creative person who was interested in fine arts, painting, drawing, and music. I studied jazz for a long time.… — Reed Krakoff Copy Share
I feel lucky to love what I do. It doesn't feel like working. I do all the projects I do because I like doing… — Reed Krakoff Copy Share Image
I think sometimes you get too caught up in the business side, and you make compromises, and then the brand becomes unexciting. I think… — Reed Krakoff Copy Share Image
I think it's so important that you understand what you're trying to accomplish, what you're trying to say. Timelessness is never a thing I think about. If you try to make things timeless, you can end up with things that are neither exciting nor timeless. It's sort of like aiming for the middle in a way. At the same time,… — Reed Krakoff Copy Share
In design I look for something I'm drawn to. I try to look for an immediate connection with something - something I just fall… — Reed Krakoff Copy Share Image
I think fashion is the only thing I'm fully suited to do because I am super impatient, which I think is a good thing… — Reed Krakoff Copy Share Image
Having your own store is one of the most immediate ways to connect with the customer, to really get to know her and develop… — Reed Krakoff Copy Share Image
If clothes can help you see yourself on your best day, why shouldn't every day be that day? — Reed Krakoff Copy Share Image
