“A press release announces your news. A media alert informs reporters of an event's location and time. Both belong in your trade show PR toolkit. Use the press release to share a story and the alert to drive attendance.” — Lisa Masiello Copy Share Image
“Happy customers are your biggest advocates and can become your most successful sales team.” — Lisa Masiello Copy Share Image
“Public relations boosts the value of your trade show presence by attracting new customers, driving booth traffic, and securing coverage in trade publications. It… — Lisa Masiello Copy Share Image
“A press release announces your news. A media alert informs reporters of an event's location and time. Both belong in your trade show PR… — Lisa Masiello Copy Share Image
“Trade shows and events drive a surge in readership for trade magazines, websites, and newspapers. This spike is a prime opportunity to expose your… — Lisa Masiello Copy Share Image
