“Using Maslow’s insights, you can define higher-level values appropriate to your message, brand, and audience. Then, using what we learn from Joseph… — Jonah Sachs Copy Share Image
“Edward Bernays, ojciec Public Relations, powiedział: “stwórz odpowiednie środowisko dla pragnień, a produkty będą sprzedawały się same”.” — Anonymous Copy Share Image
“With intimidating financial resources and shrewd planning, the United Fruit Company thus deployed a platoon of lobbyists and publicists at a cost… — Stephen Schlesinger Copy Share Image
“The other pioneer of political public relations was Edward Bernays, a nephew of Sigmund Freud, who sharpened his skills writing prowar propaganda… — Anonymous Copy Share Image
The process of shaping opinion, attitudes, and perceptions was termed the 'engineering of consent' by one of the founders of the modern… — Noam Chomsky Copy Share Image
