“Google always looks great, but it’s only for people who are already searching for something. If you’re just out there fishing for new customers, Facebook is by far the most efficient channel.” — Anonymous Copy Share Image
The easiest way to figure out who the customer is in an online space is to figure out who is paying for the thing. Usually, the people paying are the customers. So on Facebook, the people paying are marketers. That… — Douglas Rushkoff Copy Share Image
