There are some good traditions in our culture, one of which is that men dance with women. Soon we will reach the stage where we will all have to publicly apologise for being heterosexual. — Niki Lauda Copy Share Image
This aircraft tops everything. All the others look old as compared to this one. — Niki Lauda Copy Share
You appreciate that it is very easy to die and you have to arrange your life to cope with that reality. — Niki Lauda Copy Share
When I was in motor racing, I had taken the decision to risk my life. But when you run an airline, and more than… — Niki Lauda Copy Share
The idea that people would work on themselves, who hadn't had an accident - I can't stand plastic surgery. — Niki Lauda Copy Share
Taking your first title is much more complicated and more difficult; it takes years of work - from go-kart to Formula One. The second… — Niki Lauda Copy Share
Running an airline is the most difficult job in the world. Racing was more dangerous for my life. — Niki Lauda Copy Share
I always want to know whether the customers are satisfied; customer satisfaction is, after all, my ultimate goal! — Niki Lauda Copy Share
I see myself as the mind of the business which takes care of every last detail; if you do not do this you cannot… — Niki Lauda Copy Share
Business is much less transparent than a win in a Grand Prix; in a race you drive over the finishing line first and you… — Niki Lauda Copy Share
