Behavioral research increasingly confirms what one might suspect: when confronted with a long-term catastrophic problem which requires short-term unpleasant consequences, many people will try to avoid making a decision altogether even if it makes the problem worse over the long… — Zeynep Tufekci Copy Share Image
You should prepare to follow the program for 90 days. Why? Because behavioral research indicates that it takes 90 days to prepare for change, build a new behavior, become confident in the face of high-risk triggers, and move past the… — John C. Norcross Copy Share Image
