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People are pretty simple: they do what they are rewarded…

“People are pretty simple: they do what they are rewarded for doing. If they get multimillion-dollar bonuses by taking huge risks with other people's money - as they still do - then they will continue to take those huge risks, and not give it another thought.” quote by William D. Cohan
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“People are pretty simple: they do what they are rewarded for doing. If they get multimillion-dollar bonuses by taking huge risks with other people's money - as they still do - then they will continue to take those huge risks, and not give it another thought.”

William D. Cohan

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

People act according to incentives; large bonuses for risky behavior encourage continued risk‑taking with others’ funds.

In simple terms: Rewards drive risky actions.

Key Takeaway

Align incentives with responsible behavior.

Themes

finance ethics incentives

Mood

critical analytical

Type

analytical inspirational

When to use this quote

  • investment banking
  • corporate governance
  • regulation

Key Concepts

behavioral economics risk management

Questions to Reflect On

  • What incentives drive current risky actions?
  • How can we redesign rewards for safety?
A Different Perspective

Changing entrenched compensation structures is politically difficult.

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