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I think most people who were involved with television will…

“I think most people who were involved with television will tell you, if given a season or given a 13-episode order and getting those episodes on the air, and if viewers don't come, I think most people will tell you they'd walk away. They feel they were given a fair shake, and if viewers didn't…” quote by Tom Cavanagh
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“I think most people who were involved with television will tell you, if given a season or given a 13-episode order and getting those episodes on the air, and if viewers don't come, I think most people will tell you they'd walk away. They feel they were given a fair shake, and if viewers didn't come, they didn't come.”

Tom Cavanagh

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Creators often accept low ratings as a fair outcome when a show fails to attract viewers despite a full season order.

In simple terms: TV makers think low viewership is acceptable if they delivered a full season.

Key Takeaway

Accept responsibility for audience engagement.

Themes

television production audience expectations

Mood

pragmatic reflective

Type

observational industry.

When to use this quote

  • network executives
  • showrunners
  • marketing teams
  • advertisers

Key Concepts

ratings fairness creative risk

Questions to Reflect On

  • How can creators better gauge audience interest early?
  • What role does marketing play in viewership?
A Different Perspective

Success also depends on promotion and timing, not just content.

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