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There are many bad things in this world of ours, but the…

“There are many bad things in this world of ours, but the use of the word 'monetize' has to rank high among them. Also, 'incentivize.' Actually, all the '-ize' words, like 'contextualize' and 'utilize' and 'prioritize.' And - this is almost too horrible to type - 'juniorize.'” quote by Susan Orlean
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“There are many bad things in this world of ours, but the use of the word 'monetize' has to rank high among them. Also, 'incentivize.' Actually, all the '-ize' words, like 'contextualize' and 'utilize' and 'prioritize.' And - this is almost too horrible to type - 'juniorize.'”

Susan Orlean

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Overuse of '-ize' verbs makes language feel corporate and impersonal, diluting meaning.

In simple terms: ' -ize' words feel corporate.

Key Takeaway

Choose precise, vivid language.

Themes

language communication culture

Mood

critical thoughtful

Type

analytical inspirational

When to use this quote

  • writing
  • marketing
  • teaching
  • public relations

Key Concepts

semantic drift corporate jargon

Questions to Reflect On

  • Which words improve clarity?
  • How can you balance precision and brevity?
A Different Perspective

Some '-ize' words are useful for clarity.

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