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When you build a product, you make a lot of assumptions…

“When you build a product, you make a lot of assumptions about the state of the art of technology, the best business practices, and potential customer usage/behavior.” quote by Steven Sinofsky
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“When you build a product, you make a lot of assumptions about the state of the art of technology, the best business practices, and potential customer usage/behavior.”

Steven Sinofsky

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Product development rests on many assumptions about tech, business, and user behavior, which must be validated.

In simple terms: Product assumptions need testing.

Key Takeaway

Validate early assumptions.

Themes

product assumptions technology business user behavior

Mood

analytical pragmatic

Type

advice strategic

When to use this quote

  • startup launches
  • enterprise software
  • consumer apps

Key Concepts

market research prototype testing risk assessment

Questions to Reflect On

  • How will you test each assumption?
  • What data will you gather?
A Different Perspective

Assumptions can be costly if wrong.

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