when you add verbiage to a page, you can assume that…
““when you add verbiage to a page, you can assume that customers will read 18% of it.””
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
Adding excessive text reduces reader engagement, with only a small fraction actually read.
In simple terms: Too much text leads to low readership.
Key Takeaway
Keep content concise and focused.
Themes
communication
attention
brevity
marketing
Mood
pragmatic
analytical
Type
business
educational
When to use this quote
- writing web copy
- designing ads
- educational materials
Key Concepts
cognitive load theory
information design
consumer behavior
Questions to Reflect On
- How much text is optimal for your audience?
- What strategies can improve retention of longer content?
A Different Perspective
Some audiences need detailed information for comprehension.