My whole success is I've always been designing for people…
“My whole success is I've always been designing for people, first because I wanted to sell them merchandise. Then when I got into hotels, I had to rethink, what am I selling now? You're selling a good time.”
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
Design should serve people’s desires; initially selling products, later selling experiences like enjoyment.
In simple terms: Design shifts from product to experience.
Key Takeaway
Prioritize user experience.
Themes
design
user experience
marketing
Mood
inspirational
practical
Type
business
creative
When to use this quote
- hospitality industry
- retail design
- product development
Key Concepts
human‑centered design
experience economy
Questions to Reflect On
- How does selling experience differ from selling product?
- What experience do you want your brand to evoke?
A Different Perspective
Overemphasis on experience may neglect functionality.