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People change what they do less because they are given…

“People change what they do less because they are given analysis that shifts their thinking than because they are shown a truth that influences their feelings. —John P. Kotter, The Heart of Change” quote by Michael Jacoby Brown
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““People change what they do less because they are given analysis that shifts their thinking than because they are shown a truth that influences their feelings. —John P. Kotter, The Heart of Change””

Michael Jacoby Brown

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

People change more from emotionally resonant truths than from analytical data that shifts thinking

In simple terms: Emotions drive behavior more than pure analysis

Key Takeaway

Prioritize truth that touches feelings

Themes

change psychology leadership communication

Mood

inspirational empathetic

Type

advice leadership

When to use this quote

  • coaching
  • organizational change
  • public speaking
  • marketing

Key Concepts

emotional intelligence behavioral motivation storytelling human factors

Questions to Reflect On

  • How can you pair analysis with emotional appeal?
  • What truths move you to act?
A Different Perspective

Data alone may not inspire action

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