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I have architects write to me and ask me: How do you - and…

“I have architects write to me and ask me: How do you - and what do you do to - design the magic thing? I answer that very carefully. It's not necessarily about what you do, but the clients you do it for. You should write to Target, not me.” quote by Michael Graves
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“I have architects write to me and ask me: How do you - and what do you do to - design the magic thing? I answer that very carefully. It's not necessarily about what you do, but the clients you do it for. You should write to Target, not me.”

Michael Graves

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Design should prioritize the client’s needs over the designer’s ego, focusing on purpose.

In simple terms: Design for the client, not the designer.

Key Takeaway

Center design on user needs and purpose.

Themes

design client focus purpose

Mood

thoughtful pragmatic

Type

inspirational practical

When to use this quote

  • architecture projects
  • product development
  • client consultations

Key Concepts

human-centered design service design

Questions to Reflect On

  • How do you balance creativity and client demands?
  • What methods ensure client needs are understood?
A Different Perspective

Balancing creativity with client constraints can be challenging.

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