People will do something—including changing their…
“People will do something—including changing their behavior—only if it can be demonstrated that doing so is in their own best interests as defined by their own values.”
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
People change behavior only when they see it aligns with their values and benefits.
In simple terms: Change occurs when benefits match personal values.
Show value alignment to motivate change.
Themes
Mood
Type
When to use this quote
- coaching sessions
- organizational change
- personal goal setting
Key Concepts
Questions to Reflect On
- How can you uncover someone's core values?
- What incentives best match those values?
People may resist if values are unclear or conflicted.