Skip to content

When dissonance is present, in addition to trying to…

“When dissonance is present, in addition to trying to reduce it, the person will actively avoid situations and information which would likely increase the dissonance.” quote by Leon Festinger
Download Open image
“When dissonance is present, in addition to trying to reduce it, the person will actively avoid situations and information which would likely increase the dissonance.”

Leon Festinger

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

People avoid information that would increase mental discomfort, not just seek to reduce it.

In simple terms: We steer clear of things that heighten inner conflict.

Key Takeaway

Recognize avoidance patterns in decision‑making.

Themes

cognitive dissonance avoidance information seeking psychology

Mood

thoughtful cautious

Type

analytical self‑reflective

When to use this quote

  • marketing choices
  • personal relationships
  • political beliefs
  • media consumption

Key Concepts

self‑justification conflict resolution behavioral economics

Questions to Reflect On

  • What information are you avoiding?
  • How does avoidance affect your choices?
A Different Perspective

Avoidance can reinforce false beliefs and limit growth.

★ ★ ★ ★ ★ No ratings yet

More by Leon Festinger

Explore all 4 Leon Festinger quotes

More Avoiding quotes

Browse all 713 Avoiding quotes