Rules for a White House Spokesman: No. 1 is always tell…
“Rules for a White House Spokesman: No. 1 is always tell the truth. I've got only one currency, that's the truth. There are 10,000 ways to say "no comment," and I've used 9,999 of them. The second rule is don't be afraid to say, "I don't know." You may look dumb, but if you don't know you can't give them hot air because it always shows on your face.”
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
A spokesperson must prioritize honesty, admit uncertainty, and avoid evasive language to maintain credibility.
In simple terms: Tell truth, admit ignorance, avoid lies.
Be honest and transparent.
Themes
Mood
Type
When to use this quote
- press briefings
- interviews
- crisis communication
Key Concepts
Questions to Reflect On
- How can honesty improve public trust?
- When is it acceptable to with?
Admitting ignorance may be perceived as weakness.