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But the most important lesson I have learned in my twenty…

“But the most important lesson I have learned in my twenty years or research on morality is that nearly all people are morally motivated. Selfishness is a powerful force, particularly in the decisions of individuals, but whenever groups of people come together to make a sustained effort to change…” quote by Jonathan Haidt
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“But the most important lesson I have learned in my twenty years or research on morality is that nearly all people are morally motivated. Selfishness is a powerful force, particularly in the decisions of individuals, but whenever groups of people come together to make a sustained effort to change the world, you can bet that they are pursuing a vision of virtue, justice, or sacredness.”

Jonathan Haidt

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Most people act from moral motives; selfishness exists, but collective action usually pursues higher virtues like justice.

In simple terms: People are generally moral; groups aim for virtue.

Key Takeaway

Foster collective projects that appeal to shared values.

Themes

morality group dynamics virtue

Mood

inspirational analytical

Type

philosophical motivational

When to use this quote

  • non‑profit initiatives
  • community organizing
  • policy advocacy
  • team projects

Key Concepts

collective action altruism social identity

Questions to Reflect On

  • How can we align individual and group goals?
  • What structures support virtuous collaboration?
A Different Perspective

Group motives can be mixed with self‑interest.

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