The myth that the phone no longer works—because people…
““The myth that the phone no longer works—because people don't answer—is disproven daily in our Fanatical Prospecting Boot Camps. The myth is disproven by our sales team at Sales Gravy and with thousands of sales teams across the country that survive and thrive on the phone. The statistics don't lie. We see between a 15 percent and 80 percent contact rate on the phones depending on the industry, product, and role level of the contact. For example, in the business services segment, contact rates are consistently between 25 and 40 percent. This, by the way, is far higher than response rates with e-mail and light-years higher than those of social prospecting. All””
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
Consistently, phone outreach yields higher contact rates than email or social media, disproving the myth that phones are ineffective.
In simple terms: Phone calls still work better than email or social.
Prioritize phone outreach for better response.
Themes
Mood
Type
When to use this quote
- cold calling
- B2B sales
- lead generation
- team training
Key Concepts
Questions to Reflect On
- What strategies improve phone engagement?
- How to balance phone with digital channels?
Phone fatigue and resistance can limit effectiveness.