We’ll get security when people decide it’s important…
““We’ll get security when people decide it’s important enough. They say it’s important, but the evidence is people don’t think it’s important enough to pay for. If it’s important enough, vendors will pay attention to it. It doesn’t matter what people say if they’re not willing to spend extra for it, cash and cycles and memory and things like that.””
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
Security adoption depends on perceived importance and willingness to invest; without demand, vendors ignore it.
In simple terms: Security is ignored unless people value and pay for it.
Key Takeaway
Create demand for security solutions.
Themes
security
market demand
valuation
vendor response
investment
perception
Mood
pragmatic
strategic
Type
Cybersecurity:1
Pay attention:0
Security:1
Think Important:0
Decide Important:0
Important Say:0
Pay Important:0
When to use this quote
- business strategy
- policy making
- tech investment
- user education
Key Concepts
economic incentives
risk management
consumer behavior
product development
Questions to Reflect On
- How can you demonstrate security’s value?
- What incentives encourage investment?
A Different Perspective
Security may be under‑prioritized despite risks.