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Again I want to emphasize that the study of propaganda…

“Again I want to emphasize that the study of propaganda must be conducted within the context of a technological society. Propaganda is called upon to solve problems created by technology, to play on maladjustments, and to integrate the individual into a technological world.” quote by Jacques Ellul
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“Again I want to emphasize that the study of propaganda must be conducted within the context of a technological society. Propaganda is called upon to solve problems created by technology, to play on maladjustments, and to integrate the individual into a technological world.”

Jacques Ellul

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Propaganda must be examined as a tool that addresses issues arising from technological advancement, shaping individual behavior to fit a tech‑driven society.

In simple terms: Study propaganda as a response to tech‑driven problems.

Key Takeaway

Analyze how tech shapes messaging.

Themes

technology propaganda society control

Mood

critical analytical

Type

sociopolitical philosophical

When to use this quote

  • political campaigns
  • advertising
  • public health messaging
  • online misinformation

Key Concepts

media theory social engineering technological determinism

Questions to Reflect On

  • How does technology influence the tactics of propaganda?
  • What ethical limits should guide its use?
A Different Perspective

Propaganda can also reinforce power structures, not just solve problems.

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