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I've always said manage in good times so that you're ready…

“I've always said manage in good times so that you're ready for the bad times.” quote by Herb Kelleher
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“I've always said manage in good times so that you're ready for the bad times.”

Herb Kelleher

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Prepare for hardship during good times to survive future crises.

In simple terms: Plan for bad times while things are good.

Key Takeaway

Build reserves and flexible strategies.

Themes

business risk management preparation

Mood

strategic prudent

Type

financial operational

When to use this quote

  • budgeting
  • training
  • scenario analysis

Key Concepts

contingency planning financial reserves strategic flexibility

Questions to Reflect On

  • What balance of reserve is optimal?
  • How to stay agile without hoarding?
A Different Perspective

Over‑preparing can waste resources.

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