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Lakoff's idea is that most of our thought is guided by…

“Lakoff's idea is that most of our thought is guided by underlying conceptual mappings between two domains that share some content, that overlap in the sets of their attributes. ... Contrary to the assertions of Lakoff and some of the cognitive metaphor theorists, people can read through to an…” quote by Don Paterson
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“Lakoff's idea is that most of our thought is guided by underlying conceptual mappings between two domains that share some content, that overlap in the sets of their attributes. ... Contrary to the assertions of Lakoff and some of the cognitive metaphor theorists, people can read through to an underlying mapping, but only when the surface metaphor is new to them.”

Don Paterson

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Our thinking relies on mapping concepts from one domain onto another, shaping how we understand and communicate.

In simple terms: Thought uses cross‑domain mappings.

Key Takeaway

Recognize and question hidden metaphors.

Themes

cognition language metaphor

Mood

reflective analytical

Type

philosophical educational

When to use this quote

  • reading comprehension
  • education
  • advertising
  • cross‑cultural communication

Key Concepts

conceptual mapping embodied cognition semantic transfer

Questions to Reflect On

  • How do hidden metaphors shape your judgments?
  • Can you identify a recent metaphor you overlooked?
A Different Perspective

New metaphors may be missed if they seem familiar, limiting insight.

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