For a long time, the film business was a single-digit…
“For a long time, the film business was a single-digit business on investment return. Now, because of home video, it's a low double-digit business, and the studios want to make sure it doesn't go back into the single-digit business.”
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
Home video boosted returns to low double digits, prompting studios to avoid single-digit profits
In simple terms: Home video increased profits, studios aim to stay above low double digits
Maintain growth to avoid low returns
Themes
Mood
Type
When to use this quote
- studio budgeting
- distribution strategy
- media planning
Key Concepts
Questions to Reflect On
- How can studios adapt to future media changes?
- What strategies protect against profit decline?
Technological shifts may disrupt profit models