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6. Why are you considering this project (to improve what)?…

“6. Why are you considering this project (to improve what)? 7. How would image/repute/credibility be improved? 8. What harm (e.g., stress, dysfunction, turf wars) would be alleviated? 9. How much would you gain on the competition as a result? 10. How would your value proposition be improved? 11…” quote by Alan Weiss
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““6. Why are you considering this project (to improve what)? 7. How would image/repute/credibility be improved? 8. What harm (e.g., stress, dysfunction, turf wars) would be alleviated? 9. How much would you gain on the competition as a result? 10. How would your value proposition be improved? 11. How would you most easily justify this investment?””

Alan Weiss

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

The questions guide leaders to evaluate projects by assessing purpose, credibility, stress reduction, competitive advantage, value proposition, and justification.

In simple terms: Ask key questions before investing.

Key Takeaway

Use these questions to vet projects.

Themes

business strategy decisionmaking

Mood

analytical pragmatic

Type

strategic consultative

When to use this quote

  • Corporate planning
  • investment decisions
  • product development
  • team alignment

Key Concepts

project evaluation value creation risk assessment

Questions to Reflect On

  • Which question most influences your decision?
  • How do you measure improvement in credibility?
A Different Perspective

Answers may be biased or overlook hidden costs.

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