Breaking the rules and challenging convention is in the DNA of every successful entrepreneur. — Richard Branson Copy Share Image
The companies that look after their people are the companies that do really well. I'm sure we'd like a few other attributes,… — Richard Branson Copy Share Image
If you run a business, put on top your employees, then your consumers, and then your shareholders. — Richard Branson Copy Share Image
I think a lot of becoming an entrepreneur is something which people have to learn just from getting out there and giving… — Richard Branson Copy Share Image
Too many companies want their brands to reflect some idealised, perfected image of themselves. As a consequence, their brands acquire no texture,… — Richard Branson Copy Share Image
Most entrepreneurs are not doing it for financial motives in the first place. They're just people who love creating. — Richard Branson Copy Share Image
Customers shouldn't just think of your business as a place to buy a product or use a service - it should be… — Richard Branson Copy Share Image
A complaint is a chance to turn a customer into a lifelong friend. I say that seriously, not as some press release… — Richard Branson Copy Share Image
Entrepreneurs are natural problem-solvers, which means that we always have ideas for new businesses popping into our heads. Having a lot of… — Richard Branson Copy Share Image
Setting customer expectations at a level that is aligned with consistently deliverable levels of customer service requires that your whole staff, from… — Richard Branson Copy Share Image
For a successful entrepreneur it can mean extreme wealth. But with extreme wealth comes extreme responsibility. And the responsibility for me is… — Richard Branson Copy Share Image
Whatever you and your team decide your new brand will stand for, deliver on that promise. That's the only way you'll ever… — Richard Branson Copy Share Image
... Our first priority should be the people who work for the companies, then the customers, then the shareholders. Because if the… — Richard Branson Copy Share Image
It's far more difficult being a small-business owner starting a business than it is for me with thousands of people working for… — Richard Branson Copy Share Image
As an entrepreneur, you've got to protect against the company going bust. And as an adventurer, you've got to protect against losing… — Richard Branson Copy Share Image
When you are starting a business or going down any challenging endeavor, you are bound to encounter challenges. You are going to… — Richard Branson Copy Share Image
To succeed in business you need to be original, but you also need to understand what your customers want. — Richard Branson Copy Share Image
LEARN FROM FAILURE. If you are an entrepreneur and your first venture wasn't a success, welcome to the club. — Richard Branson Copy Share Image
When you are making a decision about how best to serve your customers, your own experience is often a better guide than… — Richard Branson Copy Share Image
Don't wait till you are big before you begin building your brand. Build a brand from scratch alongside your business. — Richard Branson Copy Share Image
However small a company, its founders should try to expand people's opportunities and choices. — Richard Branson Copy Share Image
Clearly in the eyes of the consumer; the brand has not been diluted, but we must guard against that happening at all… — Richard Branson Copy Share Image
To be a real entrepreneur you always have to be looking forward. The moment you rest on your laurels is the moment… — Richard Branson Copy Share Image
The brands that will thrive in the coming years are the ones that have a purpose beyond profit. — Richard Branson Copy Share Image
Good customer service begins at the top. If your senior people don't get it, even the strongest links further down the line… — Richard Branson Copy Share Image
At the end, entrepreneurship is not about wearing expensive suits and earning a lot of money. It is all about being true… — Richard Branson Copy Share Image
Lavish praise on people and people will flourish; criticize people and they'll shrivel up. — Richard Branson Copy Share
I've used the Phoenix Centrifuge to replicate what the body's going to go through on the flight up. I've also done some gravity tests… — Richard Branson Copy Share
As an adventurer...I try to protect against the downside. I make sure I have covered as many eventualities as I can. In the end,… — Richard Branson Copy Share
I will work day and night to avoid failure, but if I can't, I'll pick myself up the next day. The most important thing… — Richard Branson Copy Share
Tough times are inevitable in life and in business. But how you compose yourself during those times defines your spirit and will define your… — Richard Branson Copy Share
All successful people - not just entrepreneurs - have got things wrong over and over again before finding the right solution. — Richard Branson Copy Share
We have the enormous opportunity in our hands to make a positive difference for business, people, and the planet. — Richard Branson Copy Share
I'm a great believer in life to saying yes and not saying no, and hopefully making people smile and just having fun in life. — Richard Branson Copy Share
Business leaders take things far too seriously, and forget that most of the time people spend in their lives is at work, and it… — Richard Branson Copy Share
I love the freedom of movement that my phone gives me. That has definitely transformed my life. — Richard Branson Copy Share
Everything in your business can be outsourced... if you're not emotionally attached to doing it all. — Richard Branson Copy Share
People have to decide on priorities if they want to get anywhere. The best lessons I learned was to just do it. — Richard Branson Copy Share
There isn't a flight goes by when I don't stare out of the window and thank my stars for what I'm seeing and feeling. — Richard Branson Copy Share