The main objective of our cinema is to entertain. If you…
“The main objective of our cinema is to entertain. If you can pass on a message at the same time, that is fantastic, but if the audience does not feel they are going to be entertained by the film, they are not going to watch it. There are many examples of very responsible and great films that are being made, but nobody goes to watch them.”
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
Entertainment must be primary; message is secondary and only works if audience stays engaged
In simple terms: Films need to entertain first, message second
Key Takeaway
Prioritize audience enjoyment
Themes
cinema
entertainment
message
audience
commercial
art
Mood
reflective
pragmatic
Type
observational
industry
When to use this quote
- movie production
- marketing
- scriptwriting
- festival programming
- film criticism
Key Concepts
Film theory
media economics
storytelling
Questions to Reflect On
- How to balance art and profit?
- When does message outweigh entertainment?
A Different Perspective
A purely didactic film may fail commercially