---
title: "Meaning & Key Takeaway of: This is how people are going to listen to…"
description: "\"This is how people are going to listen to music now - streaming. So diversify as a band. It doesn't mean selling your songs to adverts.\" — Winston Mars..."
image: "https://sms4smile.com/quotes/i/026/winston-marshall-11128_band_this-is-how-people-are-going-to-listen-t_693091.jpg"
---

#  This is how people are going to listen to music now…

![“This is how people are going to listen to music now - streaming. So diversify as a band. It doesn't mean selling your songs to adverts.” quote by Winston Marshall](https://sms4smile.com/quotes/i/026/winston-marshall-11128_band_this-is-how-people-are-going-to-listen-t_693091.jpg)   [Download](https://sms4smile.com/quotes/i/026/winston-marshall-11128_band_this-is-how-people-are-going-to-listen-t_693091.jpg) [Open image](https://sms4smile.com/quotes/i/026/winston-marshall-11128_band_this-is-how-people-are-going-to-listen-t_693091.jpg)

> “This is how people are going to listen to music now - streaming. So diversify as a band. It doesn't mean selling your songs to adverts.”

[Winston Marshall](https://sms4smile.com/quotes/author/winston-marshall/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Music consumption shifts to streaming; bands should diversify rather than rely on ads.

**In simple terms:** Streaming changes music listening; diversify.

Key Takeaway

Adapt to streaming trends.

Themes

music industry streaming diversification advertising

Mood

strategic forward‑thinking

Type

business creative

When to use this quote

- album releases
- live tours
- social media campaigns

Key Concepts

digital distribution artist revenue audience engagement

Questions to Reflect On

- How can bands monetize without ads?
- What strategies diversify income?

A Different Perspective

Streaming may reduce direct revenue from ads.

★ ★ ★ ★ ★   No ratings yet

[Band](https://sms4smile.com/quotes/about/band/) [Communication](https://sms4smile.com/quotes/about/communication/) [Diversify Band](https://sms4smile.com/quotes/about/diversify-band-5502442/) [Listen Music](https://sms4smile.com/quotes/about/listen-music/) [Mean](https://sms4smile.com/quotes/about/mean/) [Music](https://sms4smile.com/quotes/about/music/) [Music making](https://sms4smile.com/quotes/about/music-making/) [Music Streaming](https://sms4smile.com/quotes/about/music-streaming-2255620/) [Now](https://sms4smile.com/quotes/about/now/) [People](https://sms4smile.com/quotes/about/people/) [Selling Songs](https://sms4smile.com/quotes/about/selling-songs-3935803/) [Song](https://sms4smile.com/quotes/about/song/) [Streaming Diversify](https://sms4smile.com/quotes/about/streaming-diversify-5502443/)

## Related quotes

> [I have so many records put away now, it was just a matter of picking 13 songs and selling it. It was all these…](https://sms4smile.com/quotes/akon/i-have-so-many-records-put-away-now-it-was-just-a-matter-of-picking/)

[Akon](https://sms4smile.com/quotes/author/akon/)

> [The law is against us music composers. We have no legal control over our compositions. Music companies are selling our songs to producers at…](https://sms4smile.com/quotes/rajesh-roshan/the-law-is-against-us-music-composers-we-have-no-legal-control-over/)

[Rajesh Roshan](https://sms4smile.com/quotes/author/rajesh-roshan/)

> [Is a song a hit if it is trending on YouTube? What if it becomes associated with a Tik-Tok meme? The idea of radio…](https://sms4smile.com/quotes/harry-enten/is-a-song-a-hit-if-it-is-trending-on-youtube-what-if-it-becomes/)

[Harry Enten](https://sms4smile.com/quotes/author/harry-enten/)

> [I mean even I don't know how to buy music online. I go on a music- streaming site or an online music store, there…](https://sms4smile.com/quotes/badshah/i-mean-even-i-don-t-know-how-to-buy-music-online-i-go-on-a-music/)

[Badshah](https://sms4smile.com/quotes/author/badshah/)

> [My whole life, I've sung and listened to music, and since the beginning, I've had iTunes and used Apple Music for streaming.](https://sms4smile.com/quotes/billie-eilish/my-whole-life-i-ve-sung-and-listened-to-music-and-since-the-beginning/)

[Billie Eilish](https://sms4smile.com/quotes/author/billie-eilish/)

> [The fact is that 'free' in music streaming is so technically good and ubiquitous that it's stunting the growth of paid streaming.](https://sms4smile.com/quotes/jimmy-iovine/the-fact-is-that-free-in-music-streaming-is-so-technically-good-and/)

[Jimmy Iovine](https://sms4smile.com/quotes/author/jimmy-iovine/)

> [Generally speaking, the business of music streaming is treacherous at best: Consumers don't seem to want to pay big money for access to digital…](https://sms4smile.com/quotes/jenna-wortham/generally-speaking-the-business-of-music-streaming-is-treacherous-at/)

[Jenna Wortham](https://sms4smile.com/quotes/author/jenna-wortham/)

> [Listen to the Music of the Moment, people…Dance and Sing!](https://sms4smile.com/quotes/jason-mraz/listen-to-the-music-of-the-moment-people-dance-and-sing/)

[Jason Mraz](https://sms4smile.com/quotes/author/jason-mraz/)

> [I think music is like little films, and it's nice to listen to music and really escape.](https://sms4smile.com/quotes/hope-sandoval/i-think-music-is-like-little-films-and-it-s-nice-to-listen-to-music/)

[Hope Sandoval](https://sms4smile.com/quotes/author/hope-sandoval/)

> [I can't listen to music while writing - any such distraction would have dreadful consequences.](https://sms4smile.com/quotes/lincoln-child/i-can-t-listen-to-music-while-writing-any-such-distraction-would-have/)

[Lincoln Child](https://sms4smile.com/quotes/author/lincoln-child/)

> [People who tend to listen to my music have come back and said, 'Yo, this is my anthem. This is what I live by.'](https://sms4smile.com/quotes/big-sean/people-who-tend-to-listen-to-my-music-have-come-back-and-said-yo-this/)

[Big Sean](https://sms4smile.com/quotes/author/big-sean/)

> [I don't listen to music. I know it's weird, and I have no explanation for that. But I never do.](https://sms4smile.com/quotes/leila-slimani/i-don-t-listen-to-music-i-know-it-s-weird-and-i-have-no-explanation/)

[Leila Slimani](https://sms4smile.com/quotes/author/leila-slimani/)

> [It's very unlikely you're a genius, but, if you're ready to work at it hard and you want to listen to music all the…](https://sms4smile.com/quotes/jon-gordon/it-s-very-unlikely-you-re-a-genius-but-if-you-re-ready-to-work-at-it/)

[Jon Gordon](https://sms4smile.com/quotes/author/jon-gordon/)

> [You shouldn't listen to my music for political messages.](https://sms4smile.com/quotes/brad-paisley/you-shouldn-t-listen-to-my-music-for-political-messages/)

[Brad Paisley](https://sms4smile.com/quotes/author/brad-paisley/)

> [I try to listen to all music with an open head, a clear head, try not to say just because I don't know it,…](https://sms4smile.com/quotes/ghostface-killah/i-try-to-listen-to-all-music-with-an-open-head-a-clear-head-try-not/)

[Ghostface Killah](https://sms4smile.com/quotes/author/ghostface-killah/)

## More by Winston Marshall

> [You write in songs what you're too scared to write in real life, and then you sing the songs to loads of people instead…](https://sms4smile.com/quotes/winston-marshall/you-write-in-songs-what-you-re-too-scared-to-write-in-real-life-and/)

[Winston Marshall](https://sms4smile.com/quotes/author/winston-marshall/)

> [Once you're out there in front of people, I don't think there's any choice than to just give it your all.](https://sms4smile.com/quotes/winston-marshall/once-you-re-out-there-in-front-of-people-i-don-t-think-there-s-any/)

[Winston Marshall](https://sms4smile.com/quotes/author/winston-marshall/)

> [You can never really tell what your influences are.](https://sms4smile.com/quotes/winston-marshall/you-can-never-really-tell-what-your-influences-are/)

[Winston Marshall](https://sms4smile.com/quotes/author/winston-marshall/)

> [We formed the band because we wanted to tour. That was our common interest.](https://sms4smile.com/quotes/winston-marshall/we-formed-the-band-because-we-wanted-to-tour-that-was-our-common/)

[Winston Marshall](https://sms4smile.com/quotes/author/winston-marshall/)

> [One of the things we say in this band is if it's not fun, it's not worth doing.](https://sms4smile.com/quotes/winston-marshall/one-of-the-things-we-say-in-this-band-is-if-it-s-not-fun-it-s-not/)

[Winston Marshall](https://sms4smile.com/quotes/author/winston-marshall/)

> [Class is a big issue here. And some people get picked on more than others. I think we probably do. I mean, it doesn't…](https://sms4smile.com/quotes/winston-marshall/class-is-a-big-issue-here-and-some-people-get-picked-on-more-than/)

[Winston Marshall](https://sms4smile.com/quotes/author/winston-marshall/)

> [Every day is a learning day.](https://sms4smile.com/quotes/winston-marshall/every-day-is-a-learning-day/)

[Winston Marshall](https://sms4smile.com/quotes/author/winston-marshall/)

> [Irish people never think we're Irish. Americans think we're European or French.](https://sms4smile.com/quotes/winston-marshall/irish-people-never-think-we-re-irish-americans-think-we-re-european/)

[Winston Marshall](https://sms4smile.com/quotes/author/winston-marshall/)

> [We play the instruments we love.](https://sms4smile.com/quotes/winston-marshall/we-play-the-instruments-we-love/)

[Winston Marshall](https://sms4smile.com/quotes/author/winston-marshall/)

> [The New Lost City Ramblers are a very good comparison, actually. They really took the music seriously, and we take the music very seriously.…](https://sms4smile.com/quotes/winston-marshall/the-new-lost-city-ramblers-are-a-very-good-comparison-actually-they/)

[Winston Marshall](https://sms4smile.com/quotes/author/winston-marshall/)

> [I regret a couple of wardrobe decisions.](https://sms4smile.com/quotes/winston-marshall/i-regret-a-couple-of-wardrobe-decisions/)

[Winston Marshall](https://sms4smile.com/quotes/author/winston-marshall/)

> [It's always great to see grey hairs in a crowd; people who are older have been to a lot more gigs than the kids;…](https://sms4smile.com/quotes/winston-marshall/it-s-always-great-to-see-grey-hairs-in-a-crowd-people-who-are-older/)

[Winston Marshall](https://sms4smile.com/quotes/author/winston-marshall/)

> [The thing about Nashville that's amazing is everyone plays... so you don't meet up for a drink, you meet up for a pick. It's…](https://sms4smile.com/quotes/winston-marshall/the-thing-about-nashville-that-s-amazing-is-everyone-plays-so-you-don/)

[Winston Marshall](https://sms4smile.com/quotes/author/winston-marshall/)

> [Simian Mobile Disco changed my life. They put me onto the EDM world. Although they would hate that term, they're more techno.](https://sms4smile.com/quotes/winston-marshall/simian-mobile-disco-changed-my-life-they-put-me-onto-the-edm-world/)

[Winston Marshall](https://sms4smile.com/quotes/author/winston-marshall/)

> [I don't understand how those old bands did it. We worked out early on that if we did three gigs in a row and…](https://sms4smile.com/quotes/winston-marshall/i-don-t-understand-how-those-old-bands-did-it-we-worked-out-early-on/)

[Winston Marshall](https://sms4smile.com/quotes/author/winston-marshall/)

[Explore all 61 Winston Marshall quotes ](https://sms4smile.com/quotes/author/winston-marshall/)

## More Band quotes

> [The reason I was drawn to the Band Perry was because they have a knack for doing rollicking country music that can sound a…](https://sms4smile.com/quotes/phoebe-robinson/the-reason-i-was-drawn-to-the-band-perry-was-because-they-have-a/)

[Phoebe Robinson](https://sms4smile.com/quotes/author/phoebe-robinson/)

> [It was an important period for us, because even though we weren't a "punk band", and what became a model for a punk band,…](https://sms4smile.com/quotes/stephen-mallinder/it-was-an-important-period-for-us-because-even-though-we-weren-t-a/)

[Stephen Mallinder](https://sms4smile.com/quotes/author/stephen-mallinder/)

> [There is something to be said though when you have 4 or 5 guys playing with no net, there is a sense of urgency,…](https://sms4smile.com/quotes/marco-mendoza/there-is-something-to-be-said-though-when-you-have-4-or-5-guys/)

[Marco Mendoza](https://sms4smile.com/quotes/author/marco-mendoza/)

> [My Nirvana experience was much different than the other three guys. For me, it was really new and exciting. I was just a guy…](https://sms4smile.com/quotes/pat-smear/my-nirvana-experience-was-much-different-than-the-other-three-guys/)

[Pat Smear](https://sms4smile.com/quotes/author/pat-smear/)

> [I think my music has always been a mixture, depending on whom I'm working with - what band, what musicians, what producer.](https://sms4smile.com/quotes/matisyahu/i-think-my-music-has-always-been-a-mixture-depending-on-whom-i-m/)

[Matisyahu](https://sms4smile.com/quotes/author/matisyahu/)

> [As you'll never hear the thing again, my boy, why not throw in a couple of brass bands?](https://sms4smile.com/quotes/thomas-beecham/as-you-ll-never-hear-the-thing-again-my-boy-why-not-throw-in-a-couple/)

[Thomas Beecham](https://sms4smile.com/quotes/author/thomas-beecham/)

> [I've always made sure that I tour with bands that people aren't expecting me to tour with.](https://sms4smile.com/quotes/mayer-hawthorne/i-ve-always-made-sure-that-i-tour-with-bands-that-people-aren-t/)

[Mayer Hawthorne](https://sms4smile.com/quotes/author/mayer-hawthorne/)

> [There is more to me than just having been in the Runaways. And even though I'm really, really proud of what the band accomplished,…](https://sms4smile.com/quotes/jackie-fuchs/there-is-more-to-me-than-just-having-been-in-the-runaways-and-even/)

[Jackie Fuchs](https://sms4smile.com/quotes/author/jackie-fuchs/)

> [I like the bad-boy types. Generally the guy I'm attracted to is the guy in the club with all the tattoos and nail polish.…](https://sms4smile.com/quotes/megan-fox/i-like-the-bad-boy-types-generally-the-guy-i-m-attracted-to-is-the/)

[Megan Fox](https://sms4smile.com/quotes/author/megan-fox/)

> [Bass guitar is the engine of the band.](https://sms4smile.com/quotes/suzi-quatro/bass-guitar-is-the-engine-of-the-band/)

[Suzi Quatro](https://sms4smile.com/quotes/author/suzi-quatro/)

> [I just became accustomed to being all the members of the band. That was something that was really exciting to me.](https://sms4smile.com/quotes/jacob-collier/i-just-became-accustomed-to-being-all-the-members-of-the-band-that/)

[Jacob Collier](https://sms4smile.com/quotes/author/jacob-collier/)

> [I guess because we're essentially a two-man band, we're attracting Wham's crowd. But Wham! are more of a businessman's band.](https://sms4smile.com/quotes/curt-smith/i-guess-because-we-re-essentially-a-two-man-band-we-re-attracting/)

[Curt Smith](https://sms4smile.com/quotes/author/curt-smith/)

> [I'm about as privileged as you can get. I'm a white, male, heterosexual front man of a rock band.](https://sms4smile.com/quotes/dan-reynolds/i-m-about-as-privileged-as-you-can-get-i-m-a-white-male-heterosexual/)

[Dan Reynolds](https://sms4smile.com/quotes/author/dan-reynolds/)

> [I'd been playing in bands for something like seven years at this point. And we were always trying to get ahead, trying to rehearse…](https://sms4smile.com/quotes/aerosmith/i-d-been-playing-in-bands-for-something-like-seven-years-at-this/)

[Aerosmith](https://sms4smile.com/quotes/author/aerosmith/)

> [Metallica's the only band i've ever been in. I'm not sure that when it ends in five, ten years, I'm going to put an…](https://sms4smile.com/quotes/lars-ulrich/metallica-s-the-only-band-i-ve-ever-been-in-i-m-not-sure-that-when-it/)

[Lars Ulrich](https://sms4smile.com/quotes/author/lars-ulrich/)

[Browse all 6,497 Band quotes ](https://sms4smile.com/quotes/about/band/)

```json
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Quotation",
            "text": "This is how people are going to listen to music now - streaming. So diversify as a band. It doesn't mean selling your songs to adverts.",
            "creator": {
                "@type": "Person",
                "name": "Winston Marshall"
            },
            "isPartOf": {
                "@id": "https://sms4smile.com/quotes/#website"
            },
            "url": "https://sms4smile.com/quotes/winston-marshall/this-is-how-people-are-going-to-listen-to-music-now-streaming-so/",
            "about": {
                "@type": "Thing",
                "name": "Band"
            },
            "@id": "https://sms4smile.com/quotes/winston-marshall/this-is-how-people-are-going-to-listen-to-music-now-streaming-so/#quotation",
            "image": {
                "@type": "ImageObject",
                "@id": "https://sms4smile.com/quotes/i/026/winston-marshall-11128_band_this-is-how-people-are-going-to-listen-t_693091.jpg",
                "contentUrl": "https://sms4smile.com/quotes/i/026/winston-marshall-11128_band_this-is-how-people-are-going-to-listen-t_693091.jpg",
                "url": "https://sms4smile.com/quotes/i/026/winston-marshall-11128_band_this-is-how-people-are-going-to-listen-t_693091.jpg",
                "width": 1080,
                "height": 1080,
                "caption": "“This is how people are going to listen to music now - streaming. So diversify as a band. It doesn't mean…” — Winston Marshall",
                "creditText": "SMS4Smile Quotes",
                "creator": {
                    "@id": "https://sms4smile.com/quotes/#organization"
                }
            }
        },
        {
            "@type": "BreadcrumbList",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://sms4smile.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Quotes",
                    "item": "https://sms4smile.com/quotes/"
                },
                {
                    "@type": "ListItem",
                    "position": 3,
                    "name": "Winston Marshall",
                    "item": "https://sms4smile.com/quotes/author/winston-marshall/"
                },
                {
                    "@type": "ListItem",
                    "position": 4,
                    "name": "This is how people are going...",
                    "item": "https://sms4smile.com/quotes/winston-marshall/this-is-how-people-are-going-to-listen-to-music-now-streaming-so/"
                }
            ],
            "@id": "https://sms4smile.com/quotes/winston-marshall/this-is-how-people-are-going-to-listen-to-music-now-streaming-so/#breadcrumb"
        },
        {
            "@type": "WebSite",
            "@id": "https://sms4smile.com/quotes/#website",
            "name": "SMS4Smile Quotes",
            "url": "https://sms4smile.com/quotes/",
            "publisher": {
                "@id": "https://sms4smile.com/quotes/#organization"
            }
        },
        {
            "@type": "Organization",
            "@id": "https://sms4smile.com/quotes/#organization",
            "name": "SMS4Smile Quotes",
            "url": "https://sms4smile.com/quotes/",
            "logo": {
                "@type": "ImageObject",
                "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png",
                "width": 512,
                "height": 512
            }
        }
    ]
}
```
