---
title: "Meaning & Key Takeaway of: Ice cubes sell more alcohol for the…"
description: "\"Ice cubes sell more alcohol for the distilling industry than sexy models in cheesecake poses.\" — Wilson Bryan Key"
image: "https://sms4smile.com/quotes/i/b5c/wilson-bryan-key-50401_advertising_ice-cubes-sell-more-alcohol-for-the-dist_2878665.png"
---

#  Ice cubes sell more alcohol for the distilling industry…

![“Ice cubes sell more alcohol for the distilling industry than sexy models in cheesecake poses.” quote by Wilson Bryan Key](https://sms4smile.com/quotes/i/b5c/wilson-bryan-key-50401_advertising_ice-cubes-sell-more-alcohol-for-the-dist_2878665.png)   [Download](https://sms4smile.com/quotes/i/b5c/wilson-bryan-key-50401_advertising_ice-cubes-sell-more-alcohol-for-the-dist_2878665.png) [Open image](https://sms4smile.com/quotes/i/b5c/wilson-bryan-key-50401_advertising_ice-cubes-sell-more-alcohol-for-the-dist_2878665.png)

> “Ice cubes sell more alcohol for the distilling industry than sexy models in cheesecake poses.”

[Wilson Bryan Key](https://sms4smile.com/quotes/author/wilson-bryan-key/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

The quote humorously compares the marketing appeal of ice cubes to that of attractive models, suggesting practical utility can outweigh visual allure in sales.

**In simple terms:** Practical appeal can beat flashy marketing.

Key Takeaway

Focus on functional value over aesthetics.

Themes

marketing consumer behavior humor

Mood

witty ironic

Type

observational humorous

When to use this quote

- product packaging
- advertising campaigns
- sales strategy
- brand positioning

Key Concepts

perception utility visual appeal

Questions to Reflect On

- How can functional benefits be highlighted in marketing?
- When does visual appeal dominate?

A Different Perspective

May not apply to all industries; visual appeal still matters in many contexts.

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[Advertising](https://sms4smile.com/quotes/about/advertising/) [Alcohol](https://sms4smile.com/quotes/about/alcohol/) [Ice](https://sms4smile.com/quotes/about/ice/) [Industry](https://sms4smile.com/quotes/about/industry/) [Sexy](https://sms4smile.com/quotes/about/sexy/) [Wine](https://sms4smile.com/quotes/about/wine/)

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