--- title: "Meaning & Key Takeaway of: It is not the return on my investment…" description: "\"It is not the return on my investment that I am concerned about; it's the return of my investment\" — Will Rogers" image: "https://sms4smile.com/quotes/i/979/will-rogers-272_concerned_it-is-not-the-return-on-my-investment-th_2684233.jpg" --- # It is not the return on my investment that I am concerned… ![“It is not the return on my investment that I am concerned about; it's the return of my investment” quote by Will Rogers](https://sms4smile.com/quotes/i/979/will-rogers-272_concerned_it-is-not-the-return-on-my-investment-th_2684233.jpg) [Download](https://sms4smile.com/quotes/i/979/will-rogers-272_concerned_it-is-not-the-return-on-my-investment-th_2684233.jpg) [Open image](https://sms4smile.com/quotes/i/979/will-rogers-272_concerned_it-is-not-the-return-on-my-investment-th_2684233.jpg) > “It is not the return on my investment that I am concerned about; it's the return of my investment” [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. The speaker cares more about the returns the investment yields than the amount invested. **In simple terms:** Focus on investment outcomes, not size. Key Takeaway Prioritize results over capital. Themes finance investment mindset Mood thoughtful analytical Type financial philosophical When to use this quote - starting a business - portfolio decisions - budgeting - charitable giving Key Concepts risk management value creation long‑term planning Questions to Reflect On - How do you measure investment success? - What risks are acceptable for greater returns? A Different Perspective High returns may involve high risk. ★ ★ ★ ★ ★ No ratings yet [Investing](https://sms4smile.com/quotes/about/investing/) [Investment](https://sms4smile.com/quotes/about/investment/) [Money](https://sms4smile.com/quotes/about/money/) ## Related quotes > [People should be more concerned with the return of their principal than the return on their principal.](https://sms4smile.com/quotes/will-rogers/people-should-be-more-concerned-with-the-return-of-their-principal/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [In tennis, you strike a ball just after the rebound for the fastest return. It's the same with investment.](https://sms4smile.com/quotes/masayoshi-son/in-tennis-you-strike-a-ball-just-after-the-rebound-for-the-fastest/) [Masayoshi Son](https://sms4smile.com/quotes/author/masayoshi-son/) > [Africa offers the highest return on investment in the world.](https://sms4smile.com/quotes/mo-ibrahim/africa-offers-the-highest-return-on-investment-in-the-world/) [Mo Ibrahim](https://sms4smile.com/quotes/author/mo-ibrahim/) > [Twitter is like hugging. Just because it's hard to measure the return on investment doesn't mean there isn't value there.](https://sms4smile.com/quotes/tony-hsieh/twitter-is-like-hugging-just-because-it-s-hard-to-measure-the-return/) [Tony Hsieh](https://sms4smile.com/quotes/author/tony-hsieh/) > [“Staying, we all know, is not the norm in our mobile culture. A great deal of money is spent each day to create desires…](https://sms4smile.com/quotes/jonathan-wilson-hartgrove/staying-we-all-know-is-not-the-norm-in-our-mobile-culture-a-great/) [Jonathan Wilson-Hartgrove](https://sms4smile.com/quotes/author/jonathan-wilson-hartgrove/) > [Most people that derail as leaders in the corporate world, it's not because they couldn't do the math and calculate return on investment properly.…](https://sms4smile.com/quotes/douglas-conant/most-people-that-derail-as-leaders-in-the-corporate-world-it-s-not/) [Douglas Conant](https://sms4smile.com/quotes/author/douglas-conant/) > [The thing about movies these days is that the commerce end of it is so inflated and financiers are just expecting this enormous return…](https://sms4smile.com/quotes/alex-winter/the-thing-about-movies-these-days-is-that-the-commerce-end-of-it-is/) [Alex Winter](https://sms4smile.com/quotes/author/alex-winter/) > [There is no greater return on investment than when we invest in our people - and that's what the American Jobs Plan will do.](https://sms4smile.com/quotes/ben-ray-lujan/there-is-no-greater-return-on-investment-than-when-we-invest-in-our/) [Ben Ray Lujan](https://sms4smile.com/quotes/author/ben-ray-lujan/) > [Here's something else, something important: Love is not transactional. It is not a bank account, you don't always get what you put in. Sometimes…](https://sms4smile.com/quotes/jenny-han/here-s-something-else-something-important-love-is-not-transactional/) [Jenny Han](https://sms4smile.com/quotes/author/jenny-han/) > [Economic research demonstrates that tax dollars spent in early childhood development provide extraordinary return on investment-16% for high quality programs](https://sms4smile.com/quotes/robert-greenwald/economic-research-demonstrates-that-tax-dollars-spent-in-early/) [Robert Greenwald](https://sms4smile.com/quotes/author/robert-greenwald/) > [For me, philanthropic return on investment is about making the biggest impact possible on fellow human beings, regardless of country, race or religion.](https://sms4smile.com/quotes/bobby-sager/for-me-philanthropic-return-on-investment-is-about-making-the-biggest/) Bobby Sager > [I can find lots of examples where a game won't make you rich, but I can't find a reasonable case where a Linux port…](https://sms4smile.com/quotes/ryan-c-gordon/i-can-find-lots-of-examples-where-a-game-won-t-make-you-rich-but-i/) [Ryan C. Gordon](https://sms4smile.com/quotes/author/ryan-c-gordon/) > [“Clients who understand the return on investment you offer will jump at the chance to work with you. To”](https://sms4smile.com/quotes/michael-port/clients-who-understand-the-return-on-investment-you-offer-will-jump/) [Michael Port](https://sms4smile.com/quotes/author/michael-port/) > [Efficiency innovations provide return on investment in 12-18 months. Empowering innovations take 5-10 years to yield a return. We have ample capital - oceans…](https://sms4smile.com/quotes/clayton-christensen/efficiency-innovations-provide-return-on-investment-in-12-18-months/) [Clayton Christensen](https://sms4smile.com/quotes/author/clayton-christensen/) > [We need to think about women's basketball like the stock market: it grows over time, and you have to put something in to see…](https://sms4smile.com/quotes/dawn-staley/we-need-to-think-about-women-s-basketball-like-the-stock-market-it/) [Dawn Staley](https://sms4smile.com/quotes/author/dawn-staley/) ## More by Will Rogers > [She was so ugly she could make a mule back away from an oat bin.](https://sms4smile.com/quotes/will-rogers/she-was-so-ugly-she-could-make-a-mule-back-away-from-an-oat-bin/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [We are always saying: Let the Law take its Course but what we really mean is: Let the Law take OUR Course.](https://sms4smile.com/quotes/will-rogers/we-are-always-saying-let-the-law-take-its-course-but-what-we-really/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [The Democrats and the Republicans are equally corrupt where money is concerned. It's only in the amount where the Republicans excel.](https://sms4smile.com/quotes/will-rogers/the-democrats-and-the-republicans-are-equally-corrupt-where-money-is/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [Farmers, get out your sense of humor. Congress meets to relieve you again next week.](https://sms4smile.com/quotes/will-rogers/farmers-get-out-your-sense-of-humor-congress-meets-to-relieve-you/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [Politicians, after all, are not over a year behind public opinion.](https://sms4smile.com/quotes/will-rogers/politicians-after-all-are-not-over-a-year-behind-public-opinion/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [American invents everything, but the trouble is we get tired of it the minute the new is wore off.](https://sms4smile.com/quotes/will-rogers/american-invents-everything-but-the-trouble-is-we-get-tired-of-it-the/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [I don't know what humor is.](https://sms4smile.com/quotes/will-rogers/i-don-t-know-what-humor-is/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [There are two things I don't care how smart you are, you will never understand. One is an alienist's testimony, and the other is…](https://sms4smile.com/quotes/will-rogers/there-are-two-things-i-don-t-care-how-smart-you-are-you-will-never/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [The more you observe politics, the more you've got to admit that each party is worse than the other.](https://sms4smile.com/quotes/will-rogers/the-more-you-observe-politics-the-more-you-ve-got-to-admit-that-each/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [I don't think you can make a lawyer honest by an act of legislature. You've got to work on his conscience. And his lack…](https://sms4smile.com/quotes/will-rogers/i-don-t-think-you-can-make-a-lawyer-honest-by-an-act-of-legislature/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [There are two theories to arguing with a woman. Neither works.](https://sms4smile.com/quotes/will-rogers/there-are-two-theories-to-arguing-with-a-woman-neither-works/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [America is a great country, but you can't live in it for nothing.](https://sms4smile.com/quotes/will-rogers/america-is-a-great-country-but-you-can-t-live-in-it-for-nothing/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [There ought to be one day - just one - when there is open season on senators.](https://sms4smile.com/quotes/will-rogers/there-ought-to-be-one-day-just-one-when-there-is-open-season-on/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [Every Gag I tell must be based on truth. No matter how much I may exaggerate it, it must have a certain amount of…](https://sms4smile.com/quotes/will-rogers/every-gag-i-tell-must-be-based-on-truth-no-matter-how-much-i-may/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [So live that you would not mind selling your pet parrot to the town gossip](https://sms4smile.com/quotes/will-rogers/so-live-that-you-would-not-mind-selling-your-pet-parrot-to-the-town/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) [Explore all 776 Will Rogers quotes ](https://sms4smile.com/quotes/author/will-rogers/) ## More Concerned quotes > [I don't think there's a direct correlation between my sexuality and my skiing ability. But I think because I was so concerned about it…](https://sms4smile.com/quotes/gus-kenworthy/i-don-t-think-there-s-a-direct-correlation-between-my-sexuality-and/) [Gus Kenworthy](https://sms4smile.com/quotes/author/gus-kenworthy/) > [Right now we're concerned about budget. Right now we're concerned about the prospect of interest rate rise. We're concerned about government corruption, government handing…](https://sms4smile.com/quotes/amity-shlaes/right-now-we-re-concerned-about-budget-right-now-we-re-concerned/) [Amity Shlaes](https://sms4smile.com/quotes/author/amity-shlaes/) > [As far as Im concerned, I didnt dream - ever.](https://sms4smile.com/quotes/theodore-sturgeon/as-far-as-im-concerned-i-didnt-dream-ever/) [Theodore Sturgeon](https://sms4smile.com/quotes/author/theodore-sturgeon/) > [I am not the avant-garde. I am the artist who comes after the advancing guard. I am more concerned with continuity of ideas and…](https://sms4smile.com/quotes/nathan-oliveira/i-am-not-the-avant-garde-i-am-the-artist-who-comes-after-the/) [Nathan Oliveira](https://sms4smile.com/quotes/author/nathan-oliveira/) > [What I was concerned about when I wrote the 'Downward Spiral' record was being a self-centred destructive force. The point was tearing down everything…](https://sms4smile.com/quotes/trent-reznor/what-i-was-concerned-about-when-i-wrote-the-downward-spiral-record/) [Trent Reznor](https://sms4smile.com/quotes/author/trent-reznor/) > [Listening is a very active awareness of the coming together of at least two lives. Listening, as far as I'm concerned, is certainly a…](https://sms4smile.com/quotes/fred-rogers/listening-is-a-very-active-awareness-of-the-coming-together-of-at/) [Fred Rogers](https://sms4smile.com/quotes/author/fred-rogers/) > [I am no different from a lot of people. I am concerned for the future of my children and concerned for the future of…](https://sms4smile.com/quotes/john-barnes/i-am-no-different-from-a-lot-of-people-i-am-concerned-for-the-future/) [John Barnes](https://sms4smile.com/quotes/author/john-barnes/) > [As far as Japan is concerned, I want to help all of our allies, but we are losing billions and billions of dollars. We…](https://sms4smile.com/quotes/donald-trump/as-far-as-japan-is-concerned-i-want-to-help-all-of-our-allies-but-we/) [Donald Trump](https://sms4smile.com/quotes/author/donald-trump/) > [The time has come when the whole world must be concerned about me. From now on, American Christianity must follow me.](https://sms4smile.com/quotes/sun-myung-moon/the-time-has-come-when-the-whole-world-must-be-concerned-about-me/) [Sun Myung Moon](https://sms4smile.com/quotes/author/sun-myung-moon/) > [If you read 'Lord of the Rings' and dismiss it as a lie because it has orcs and elves, you're missing the whole point…](https://sms4smile.com/quotes/doug-tennapel/if-you-read-lord-of-the-rings-and-dismiss-it-as-a-lie-because-it-has/) [Doug TenNapel](https://sms4smile.com/quotes/author/doug-tennapel/) > [Ideal for the child and society in the best of times, Rudolf Steiner's brilliant process of education is critically needed and profoundly relevant now…](https://sms4smile.com/quotes/joseph-chilton-pearce/ideal-for-the-child-and-society-in-the-best-of-times-rudolf-steiner-s/) [Joseph Chilton Pearce](https://sms4smile.com/quotes/author/joseph-chilton-pearce/) > [I feel like I won the Lotto, as far as that show's concerned.](https://sms4smile.com/quotes/peter-gallagher/i-feel-like-i-won-the-lotto-as-far-as-that-show-s-concerned/) [Peter Gallagher](https://sms4smile.com/quotes/author/peter-gallagher/) > [I was strictly after hits when it came down to the Jackson 5. That's all I was concerned with.](https://sms4smile.com/quotes/deke-richards/i-was-strictly-after-hits-when-it-came-down-to-the-jackson-5-that-s/) Deke Richards > [“Is something bothering you, Sam?” Nixon asked with a deep furrow between his concerned chocolate eyes. “You mean besides the dead body lying in…](https://sms4smile.com/quotes/d-t-dyllin/is-something-bothering-you-sam-nixon-asked-with-a-deep-furrow-between/) [D.T. Dyllin](https://sms4smile.com/quotes/author/d-t-dyllin/) > [When I was in my teens I had a series of intensely religious experiences. 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