--- title: "Meaning & Key Takeaway of: If advertisers spent the same amount of…" description: "\"If advertisers spent the same amount of money on improving their products as they do on advertising then they wouldn't have to advertise them.\" — Will ..." image: "https://sms4smile.com/quotes/i/9e7/will-rogers-272_advertisers_if-advertisers-spent-the-same-amount-of_2728426.jpg" --- # If advertisers spent the same amount of money on improving… ![“If advertisers spent the same amount of money on improving their products as they do on advertising then they wouldn't have to advertise them.” quote by Will Rogers](https://sms4smile.com/quotes/i/9e7/will-rogers-272_advertisers_if-advertisers-spent-the-same-amount-of_2728426.jpg) [Download](https://sms4smile.com/quotes/i/9e7/will-rogers-272_advertisers_if-advertisers-spent-the-same-amount-of_2728426.jpg) [Open image](https://sms4smile.com/quotes/i/9e7/will-rogers-272_advertisers_if-advertisers-spent-the-same-amount-of_2728426.jpg) > “If advertisers spent the same amount of money on improving their products as they do on advertising then they wouldn't have to advertise them.” [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. If product quality matched advertising spend, advertising would be unnecessary. **In simple terms:** Quality should replace excessive promotion. Key Takeaway Invest in product improvement over marketing. Themes consumer honesty product quality advertising ethics Mood pragmatic insightful Type business ethical When to use this quote - product development - advertising budgets - consumer trust Key Concepts marketing strategy business ethics Questions to Reflect On - How can companies balance quality and awareness? - What incentives promote product excellence? A Different Perspective Market competition may still demand promotion. ★ ★ ★ ★ ★ No ratings yet [Advertising](https://sms4smile.com/quotes/about/advertising/) [Marketing](https://sms4smile.com/quotes/about/marketing/) [Money](https://sms4smile.com/quotes/about/money/) ## Related quotes > [Let advertisers spend the same amount of money improving their product that they do on advertising and they wouldn't have to advertise it.](https://sms4smile.com/quotes/will-rogers/let-advertisers-spend-the-same-amount-of-money-improving-their/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [But in terms of the code by which we go to market - it's not telling kids to supersize, we're not selling them, generally,…](https://sms4smile.com/quotes/jim-cantalupo/but-in-terms-of-the-code-by-which-we-go-to-market-it-s-not-telling/) [Jim Cantalupo](https://sms4smile.com/quotes/author/jim-cantalupo/) > [Learning from mistakes and constantly improving products is a key in all successful companies.](https://sms4smile.com/quotes/bill-gates/learning-from-mistakes-and-constantly-improving-products-is-a-key-in/) [Bill Gates](https://sms4smile.com/quotes/author/bill-gates/) > [Consumers still buy products whose advertising promises them value for money, beauty, nutrition, relief from suffering, social status and so on.](https://sms4smile.com/quotes/david-ogilvy/consumers-still-buy-products-whose-advertising-promises-them-value/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [One thing people underestimate is how markets don't allow anyone to do anything except make better and better products. There's not much leeway. The…](https://sms4smile.com/quotes/bill-gates/one-thing-people-underestimate-is-how-markets-don-t-allow-anyone-to/) [Bill Gates](https://sms4smile.com/quotes/author/bill-gates/) > [Obviously the commercial news media tries to get you worked up and terrified so you'll buy products that they're advertising.](https://sms4smile.com/quotes/matt-taibbi/obviously-the-commercial-news-media-tries-to-get-you-worked-up-and/) [Matt Taibbi](https://sms4smile.com/quotes/author/matt-taibbi/) > [Microsoft has had its success by doing low-cost products and constantly improving those products and we've really redefined the IT industry to be something…](https://sms4smile.com/quotes/bill-gates/microsoft-has-had-its-success-by-doing-low-cost-products-and/) [Bill Gates](https://sms4smile.com/quotes/author/bill-gates/) > [All the papers that matter live off their advertisements, and the advertisers exercise an indirect censorship over news.](https://sms4smile.com/quotes/george-orwell/all-the-papers-that-matter-live-off-their-advertisements-and-the/) [George Orwell](https://sms4smile.com/quotes/author/george-orwell/) > [I don't think the advertisers have any real idea of their power not only to reflect but to mold society.](https://sms4smile.com/quotes/marya-mannes/i-don-t-think-the-advertisers-have-any-real-idea-of-their-power-not/) [Marya Mannes](https://sms4smile.com/quotes/author/marya-mannes/) > [Commercial television has lowered the general standard of TV in an endeavour to get millions and masses of people to watch the advertising. But…](https://sms4smile.com/quotes/alfred-robens-baron-robens-of-woldingham/commercial-television-has-lowered-the-general-standard-of-tv-in-an/) Alfred Robens, Baron Robens of Woldingham > [Experience has taught me that advertisers get the best results when they pay their agency a flat fee. 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Both…](https://sms4smile.com/quotes/j-m-coetzee-2/denunciations-of-the-manipulativeness-of-advertisers-can/) [J. M. Coetzee](https://sms4smile.com/quotes/author/j-m-coetzee-2/) > [In the old days, advertisers ventured on their own opinions. The few guess right, the many wrong. Those were the time of advertising disaster](https://sms4smile.com/quotes/claude-c-hopkins/in-the-old-days-advertisers-ventured-on-their-own-opinions-the-few/) [Claude C. Hopkins](https://sms4smile.com/quotes/author/claude-c-hopkins/) ## More by Will Rogers > [She was so ugly she could make a mule back away from an oat bin.](https://sms4smile.com/quotes/will-rogers/she-was-so-ugly-she-could-make-a-mule-back-away-from-an-oat-bin/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [We are always saying: Let the Law take its Course but what we really mean is: Let the Law take OUR Course.](https://sms4smile.com/quotes/will-rogers/we-are-always-saying-let-the-law-take-its-course-but-what-we-really/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [The Democrats and the Republicans are equally corrupt where money is concerned. It's only in the amount where the Republicans excel.](https://sms4smile.com/quotes/will-rogers/the-democrats-and-the-republicans-are-equally-corrupt-where-money-is/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [Farmers, get out your sense of humor. Congress meets to relieve you again next week.](https://sms4smile.com/quotes/will-rogers/farmers-get-out-your-sense-of-humor-congress-meets-to-relieve-you/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [Politicians, after all, are not over a year behind public opinion.](https://sms4smile.com/quotes/will-rogers/politicians-after-all-are-not-over-a-year-behind-public-opinion/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [American invents everything, but the trouble is we get tired of it the minute the new is wore off.](https://sms4smile.com/quotes/will-rogers/american-invents-everything-but-the-trouble-is-we-get-tired-of-it-the/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [I don't know what humor is.](https://sms4smile.com/quotes/will-rogers/i-don-t-know-what-humor-is/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [There are two things I don't care how smart you are, you will never understand. One is an alienist's testimony, and the other is…](https://sms4smile.com/quotes/will-rogers/there-are-two-things-i-don-t-care-how-smart-you-are-you-will-never/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [The more you observe politics, the more you've got to admit that each party is worse than the other.](https://sms4smile.com/quotes/will-rogers/the-more-you-observe-politics-the-more-you-ve-got-to-admit-that-each/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [I don't think you can make a lawyer honest by an act of legislature. You've got to work on his conscience. And his lack…](https://sms4smile.com/quotes/will-rogers/i-don-t-think-you-can-make-a-lawyer-honest-by-an-act-of-legislature/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [There are two theories to arguing with a woman. Neither works.](https://sms4smile.com/quotes/will-rogers/there-are-two-theories-to-arguing-with-a-woman-neither-works/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [America is a great country, but you can't live in it for nothing.](https://sms4smile.com/quotes/will-rogers/america-is-a-great-country-but-you-can-t-live-in-it-for-nothing/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [There ought to be one day - just one - when there is open season on senators.](https://sms4smile.com/quotes/will-rogers/there-ought-to-be-one-day-just-one-when-there-is-open-season-on/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [Every Gag I tell must be based on truth. No matter how much I may exaggerate it, it must have a certain amount of…](https://sms4smile.com/quotes/will-rogers/every-gag-i-tell-must-be-based-on-truth-no-matter-how-much-i-may/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) > [So live that you would not mind selling your pet parrot to the town gossip](https://sms4smile.com/quotes/will-rogers/so-live-that-you-would-not-mind-selling-your-pet-parrot-to-the-town/) [Will Rogers](https://sms4smile.com/quotes/author/will-rogers/) [Explore all 776 Will Rogers quotes ](https://sms4smile.com/quotes/author/will-rogers/) ## More Advertisers quotes > [Whether you are buying a car or casting a ballot, choosing a job or planning a family, follow your moral compass. Don't let others…](https://sms4smile.com/quotes/denis-hayes/whether-you-are-buying-a-car-or-casting-a-ballot-choosing-a-job-or/) [Denis Hayes](https://sms4smile.com/quotes/author/denis-hayes/) > [The consumption of alcohol is increasing among youth. Targeting young audiences, advertisers portray beer and wine as joyful, socially desirable, and harmless. Producers are…](https://sms4smile.com/quotes/dallin-h-oaks/the-consumption-of-alcohol-is-increasing-among-youth-targeting-young/) [Dallin H. Oaks](https://sms4smile.com/quotes/author/dallin-h-oaks/) > [Advertisers now have a highly targeted opportunity for aligning their brands alongside the entertainment experience people are enjoying on YouTube.](https://sms4smile.com/quotes/chad-hurley/advertisers-now-have-a-highly-targeted-opportunity-for-aligning-their/) [Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/) > [In the old days, advertisers ventured on their own opinions. The few guess right, the many wrong. Those were the time of advertising disaster](https://sms4smile.com/quotes/claude-c-hopkins/in-the-old-days-advertisers-ventured-on-their-own-opinions-the-few/) [Claude C. Hopkins](https://sms4smile.com/quotes/author/claude-c-hopkins/) > [There are all kinds of people who continue to be largely ignored by advertisers, whose lives largely go unseen. They deserve their moment.](https://sms4smile.com/quotes/roxane-gay/there-are-all-kinds-of-people-who-continue-to-be-largely-ignored-by/) [Roxane Gay](https://sms4smile.com/quotes/author/roxane-gay/) > [As you start to see more respected advertisers coming in and looking at esports, you're going to find that there's a lot of interest.](https://sms4smile.com/quotes/michael-morhaime/as-you-start-to-see-more-respected-advertisers-coming-in-and-looking/) [Michael Morhaime](https://sms4smile.com/quotes/author/michael-morhaime/) > [People are looking for original content in many different places, as are advertisers. This takes us into a whole new ballgame.](https://sms4smile.com/quotes/jeff-zucker/people-are-looking-for-original-content-in-many-different-places-as/) [Jeff Zucker](https://sms4smile.com/quotes/author/jeff-zucker/) > [The next time you see John Stossel or Glenn Beck or Rush Limbaugh or Sean Hannity, these flat-Earthers, these corporate toadies, lying to you,…](https://sms4smile.com/quotes/robert-f-kennedy-jr/the-next-time-you-see-john-stossel-or-glenn-beck-or-rush-limbaugh-or/) [Robert F. Kennedy, Jr](https://sms4smile.com/quotes/author/robert-f-kennedy-jr/) > [Denunciations of the manipulativeness of advertisers can unfortunately all too easily be turned on their heads into denunciations of the gullibility of consumers. Both…](https://sms4smile.com/quotes/j-m-coetzee-2/denunciations-of-the-manipulativeness-of-advertisers-can/) [J. M. Coetzee](https://sms4smile.com/quotes/author/j-m-coetzee-2/) > [“Robbed of a rapt audience, advertisers know that influencing how you spend what to do while depends on having some control over how you…](https://sms4smile.com/quotes/greg-carlson/robbed-of-a-rapt-audience-advertisers-know-that-influencing-how-you/) [Greg Carlson](https://sms4smile.com/quotes/author/greg-carlson/) > [So the first things that you see when you look up something on Google could be dependent on the amount of advertising or something…](https://sms4smile.com/quotes/noam-chomsky/so-the-first-things-that-you-see-when-you-look-up-something-on-google/) [Noam Chomsky](https://sms4smile.com/quotes/author/noam-chomsky/) > [Experience has taught me that advertisers get the best results when they pay their agency a flat fee. It is unrealistic to expect your…](https://sms4smile.com/quotes/david-ogilvy/experience-has-taught-me-that-advertisers-get-the-best-results-when/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [Commercial television has lowered the general standard of TV in an endeavour to get millions and masses of people to watch the advertising. But…](https://sms4smile.com/quotes/alfred-robens-baron-robens-of-woldingham/commercial-television-has-lowered-the-general-standard-of-tv-in-an/) Alfred Robens, Baron Robens of Woldingham > [Let's face it, we're skunk drunk and it's because of money. It's almost like we all need to enter Betty Ford Clinic 2.0 together.…](https://sms4smile.com/quotes/steve-rubel/let-s-face-it-we-re-skunk-drunk-and-it-s-because-of-money-it-s-almost/) [Steve Rubel](https://sms4smile.com/quotes/author/steve-rubel/) > [I don't think the advertisers have any real idea of their power not only to reflect but to mold society.](https://sms4smile.com/quotes/marya-mannes/i-don-t-think-the-advertisers-have-any-real-idea-of-their-power-not/) [Marya Mannes](https://sms4smile.com/quotes/author/marya-mannes/) Browse all 108 Advertisers quotes ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "If advertisers spent the same amount of money on improving their products as they do on advertising then they wouldn't have to advertise them.", "creator": { "@type": "Person", "name": "Will Rogers" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/will-rogers/if-advertisers-spent-the-same-amount-of-money-on-improving-their/", "about": { "@type": "Thing", "name": "Advertisers" }, "@id": "https://sms4smile.com/quotes/will-rogers/if-advertisers-spent-the-same-amount-of-money-on-improving-their/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/9e7/will-rogers-272_advertisers_if-advertisers-spent-the-same-amount-of_2728426.jpg", "contentUrl": "https://sms4smile.com/quotes/i/9e7/will-rogers-272_advertisers_if-advertisers-spent-the-same-amount-of_2728426.jpg", "url": "https://sms4smile.com/quotes/i/9e7/will-rogers-272_advertisers_if-advertisers-spent-the-same-amount-of_2728426.jpg", "width": 1080, "height": 1080, "caption": "“If advertisers spent the same amount of money on improving their products as they do on advertising then…” — Will Rogers", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Will Rogers", "item": "https://sms4smile.com/quotes/author/will-rogers/" }, { "@type": "ListItem", "position": 4, "name": "If advertisers spent the same amount...", "item": "https://sms4smile.com/quotes/will-rogers/if-advertisers-spent-the-same-amount-of-money-on-improving-their/" } ], "@id": "https://sms4smile.com/quotes/will-rogers/if-advertisers-spent-the-same-amount-of-money-on-improving-their/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```