---
title: "Meaning & Key Takeaway of: We've weathered several periods when…"
description: "\"We've weathered several periods when times weren't so good, and so I don't think we'll cancel our advertising now. In fact, we might even increase it.\"..."
image: "https://sms4smile.com/quotes/i/1df/will-keith-kellogg-55774_advertising_we-ve-weathered-several-periods-when-tim_680952.png"
---

#  We've weathered several periods when times weren't so…

![“We've weathered several periods when times weren't so good, and so I don't think we'll cancel our advertising now. In fact, we might even increase it.” quote by Will Keith Kellogg](https://sms4smile.com/quotes/i/1df/will-keith-kellogg-55774_advertising_we-ve-weathered-several-periods-when-tim_680952.png)   [Download](https://sms4smile.com/quotes/i/1df/will-keith-kellogg-55774_advertising_we-ve-weathered-several-periods-when-tim_680952.png) [Open image](https://sms4smile.com/quotes/i/1df/will-keith-kellogg-55774_advertising_we-ve-weathered-several-periods-when-tim_680952.png)

> “We've weathered several periods when times weren't so good, and so I don't think we'll cancel our advertising now. In fact, we might even increase it.”

[Will Keith Kellogg](https://sms4smile.com/quotes/author/will-keith-kellogg/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Resilience in adversity leads to bold decisions, even expanding efforts despite challenges.

**In simple terms:** Stay bold in tough times.

Key Takeaway

Keep advertising, maybe increase it.

Themes

resilience leadership business strategy

Mood

determined confident

Type

motivational strategic

When to use this quote

- economic downturn
- brand positioning
- budget planning
- competitor actions

Key Concepts

risk tolerance optimism market confidence

Questions to Reflect On

- Is increasing spend wise now?
- How to balance optimism with data?

A Different Perspective

Overexpansion can strain resources if market demand is low.

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[Advertising](https://sms4smile.com/quotes/about/advertising/) [Advertising Fact](https://sms4smile.com/quotes/about/advertising-fact-5387264/) [Business](https://sms4smile.com/quotes/about/business/) [Cancel Advertising](https://sms4smile.com/quotes/about/cancel-advertising-5387263/) [Fact Increase](https://sms4smile.com/quotes/about/fact-increase-5387265/) [Facts](https://sms4smile.com/quotes/about/facts/) [Increase](https://sms4smile.com/quotes/about/increase/) [Marketing](https://sms4smile.com/quotes/about/marketing/) [Might](https://sms4smile.com/quotes/about/might/) [Periods](https://sms4smile.com/quotes/about/periods/) [Thinking](https://sms4smile.com/quotes/about/thinking/) [Time](https://sms4smile.com/quotes/about/time/) [Times Weren](https://sms4smile.com/quotes/about/times-weren-2222588/) [Weathered](https://sms4smile.com/quotes/about/weathered/)

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