--- title: "Meaning & Key Takeaway of: The most valuable thing in culture is to…" description: "\"The most valuable thing in culture is to find something first - so everyone is always looking.\" — Virgil Abloh" image: "https://sms4smile.com/quotes/i/914/virgil-abloh-5858_culture_the-most-valuable-thing-in-culture-is-to_985450.jpg" --- # The most valuable thing in culture is to find something… ![“The most valuable thing in culture is to find something first - so everyone is always looking.” quote by Virgil Abloh](https://sms4smile.com/quotes/i/914/virgil-abloh-5858_culture_the-most-valuable-thing-in-culture-is-to_985450.jpg) [Download](https://sms4smile.com/quotes/i/914/virgil-abloh-5858_culture_the-most-valuable-thing-in-culture-is-to_985450.jpg) [Open image](https://sms4smile.com/quotes/i/914/virgil-abloh-5858_culture_the-most-valuable-thing-in-culture-is-to_985450.jpg) > “The most valuable thing in culture is to find something first - so everyone is always looking.” [Virgil Abloh](https://sms4smile.com/quotes/author/virgil-abloh/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Culture thrives when someone discovers something novel, prompting continual curiosity and collective pursuit. **In simple terms:** Innovation sparks ongoing curiosity. Key Takeaway Encourage discovery to keep culture vibrant. Themes creativity innovation curiosity Mood enthusiastic visionary Type inspirational creative When to use this quote - design - marketing - community events Key Concepts cultural evolution discovery trendsetting Questions to Reflect On - What new idea could you introduce today? - How does curiosity sustain cultural relevance? A Different Perspective May ignore the value of tradition alongside novelty. ★ ★ ★ ★ ★ No ratings yet [Culture](https://sms4smile.com/quotes/about/culture/) ## Related quotes > [“Today's American food culture is a contested landscape in search of values, new direction, and its own indigenous sense of rightness and self-worth. It's…](https://sms4smile.com/quotes/michael-w-twitty/today-s-american-food-culture-is-a-contested-landscape-in-search-of/) [Michael W. Twitty](https://sms4smile.com/quotes/author/michael-w-twitty/) > [The critic roams through culture, looking for prey.](https://sms4smile.com/quotes/mason-cooley/the-critic-roams-through-culture-looking-for-prey/) [Mason Cooley](https://sms4smile.com/quotes/author/mason-cooley/) > [I have some advantages of viewing from the two lenses, the two perspectives. I think that a lot of visual artists who come back…](https://sms4smile.com/quotes/chath-piersath/i-have-some-advantages-of-viewing-from-the-two-lenses-the-two/) [Chath Piersath](https://sms4smile.com/quotes/author/chath-piersath/) > [“And this I believe: that the free, exploring mind of the individual human is the most valuable thing in the world.”](https://sms4smile.com/quotes/john-steinbeck/and-this-i-believe-that-the-free-exploring-mind-of-the-individual-3/) [John Steinbeck](https://sms4smile.com/quotes/author/john-steinbeck/) > [Next to love friendship, in my opinion, is the most valuable thing life has to offer.](https://sms4smile.com/quotes/henry-miller/next-to-love-friendship-in-my-opinion-is-the-most-valuable-thing-life/) [Henry Miller](https://sms4smile.com/quotes/author/henry-miller/) > [The most valuable thing I can share is the importance of living in truth. Sometimes, facing those truths can actually be your worst fear.](https://sms4smile.com/quotes/liberty-ross/the-most-valuable-thing-i-can-share-is-the-importance-of-living-in/) [Liberty Ross](https://sms4smile.com/quotes/author/liberty-ross/) > [Love is a rare and valuable thing, and you don't get to choose its object. You just go around getting hung up on all…](https://sms4smile.com/quotes/elif-batuman/love-is-a-rare-and-valuable-thing-and-you-don-t-get-to-choose-its/) [Elif Batuman](https://sms4smile.com/quotes/author/elif-batuman/) > [“Tell me, what’s the most valuable thing anyone can ever have? It’s your life, isn’t it? But you can hold on to it as…](https://sms4smile.com/quotes/ge-fei/tell-me-what-s-the-most-valuable-thing-anyone-can-ever-have-it-s-your/) Ge Fei > [I played ball in college and semi-professional, and aside from the game and all that, the most valuable thing is the relationships. Who can…](https://sms4smile.com/quotes/lamman-rucker/i-played-ball-in-college-and-semi-professional-and-aside-from-the/) [Lamman Rucker](https://sms4smile.com/quotes/author/lamman-rucker/) > [The only real valuable thing is intuition.](https://sms4smile.com/quotes/albert-einstein/the-only-real-valuable-thing-is-intuition/) [Albert Einstein](https://sms4smile.com/quotes/author/albert-einstein/) > [Capturing any member of any terrorist cell or any insurgent cell that we may happen to come across is always very, very valuable, and…](https://sms4smile.com/quotes/john-abizaid/capturing-any-member-of-any-terrorist-cell-or-any-insurgent-cell-that/) [John Abizaid](https://sms4smile.com/quotes/author/john-abizaid/) > [“Time is valuable. For all the time we've lost by not being together, it has made you the most valuable thing to me.”](https://sms4smile.com/quotes/courtney-peppernell/time-is-valuable-for-all-the-time-we-ve-lost-by-not-being-together-it/) [Courtney Peppernell](https://sms4smile.com/quotes/author/courtney-peppernell/) > [“Well, for one thing, the culture we have does not make people feel good about themselves. We’re teaching the wrong things. And you have…](https://sms4smile.com/quotes/mitch-albom/well-for-one-thing-the-culture-we-have-does-not-make-people-feel-good/) [Mitch Albom](https://sms4smile.com/quotes/author/mitch-albom/) > [I do like things that are not necessarily a reflection of what is considered the right thing by this culture. Somehow, promoting that status…](https://sms4smile.com/quotes/crispin-glover/i-do-like-things-that-are-not-necessarily-a-reflection-of-what-is/) [Crispin Glover](https://sms4smile.com/quotes/author/crispin-glover/) > [The great thing about a culture is that once you really get it going, it evolves on its own. It's self-organizing. It's dynamic. It…](https://sms4smile.com/quotes/john-mackey/the-great-thing-about-a-culture-is-that-once-you-really-get-it-going/) [John Mackey](https://sms4smile.com/quotes/author/john-mackey/) ## More by Virgil Abloh > [I want Off-White to be a graphics-based brand.](https://sms4smile.com/quotes/virgil-abloh/i-want-off-white-to-be-a-graphics-based-brand/) [Virgil Abloh](https://sms4smile.com/quotes/author/virgil-abloh/) > [In my case, everything starts from Marcel Duchamp and the new expressive possibilities he gave us with his ready-mades. I transferred his artistic language…](https://sms4smile.com/quotes/virgil-abloh/in-my-case-everything-starts-from-marcel-duchamp-and-the-new/) [Virgil Abloh](https://sms4smile.com/quotes/author/virgil-abloh/) > [My lifestyle doesn't really account for movies. I can't even remember what I last saw.](https://sms4smile.com/quotes/virgil-abloh/my-lifestyle-doesn-t-really-account-for-movies-i-can-t-even-remember/) [Virgil Abloh](https://sms4smile.com/quotes/author/virgil-abloh/) > [The blue-collar culture, it's not really a buttoned-up aesthetic. It's a heavy-labor thing because you're, like, sweating.](https://sms4smile.com/quotes/virgil-abloh/the-blue-collar-culture-it-s-not-really-a-buttoned-up-aesthetic-it-s/) [Virgil Abloh](https://sms4smile.com/quotes/author/virgil-abloh/) > [For me, just as a social recorder of 2016, there's a new girl that emerged that can shop in between Zara and designer and…](https://sms4smile.com/quotes/virgil-abloh/for-me-just-as-a-social-recorder-of-2016-there-s-a-new-girl-that/) [Virgil Abloh](https://sms4smile.com/quotes/author/virgil-abloh/) > [My first degree was in structural engineering, which is super-boring.](https://sms4smile.com/quotes/virgil-abloh/my-first-degree-was-in-structural-engineering-which-is-super-boring/) [Virgil Abloh](https://sms4smile.com/quotes/author/virgil-abloh/) > [I don't play golf.](https://sms4smile.com/quotes/virgil-abloh/i-don-t-play-golf/) [Virgil Abloh](https://sms4smile.com/quotes/author/virgil-abloh/) > [Kanye looks for the best in everything.](https://sms4smile.com/quotes/virgil-abloh/kanye-looks-for-the-best-in-everything/) [Virgil Abloh](https://sms4smile.com/quotes/author/virgil-abloh/) > [My style is to never say no.](https://sms4smile.com/quotes/virgil-abloh/my-style-is-to-never-say-no/) [Virgil Abloh](https://sms4smile.com/quotes/author/virgil-abloh/) > [All the skateboarding brands that I was into had graphic T-shirts. 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That's how I've always been.](https://sms4smile.com/quotes/virgil-abloh/i-don-t-come-up-with-ideas-in-a-test-tube-i-come-up-with-ideas-by/) [Virgil Abloh](https://sms4smile.com/quotes/author/virgil-abloh/) > [I was never meant to, like, work and then turn it off and sit on the couch. I just have a vision, and I'm…](https://sms4smile.com/quotes/virgil-abloh/i-was-never-meant-to-like-work-and-then-turn-it-off-and-sit-on-the/) [Virgil Abloh](https://sms4smile.com/quotes/author/virgil-abloh/) > [The amount of random conversations that lead to culture-shifting ideas is insane.](https://sms4smile.com/quotes/virgil-abloh/the-amount-of-random-conversations-that-lead-to-culture-shifting/) [Virgil Abloh](https://sms4smile.com/quotes/author/virgil-abloh/) [Explore all 100 Virgil Abloh quotes ](https://sms4smile.com/quotes/author/virgil-abloh/) ## More Culture quotes > [What sets worlds in motion is the interplay of differences, their attractions and repulsions. 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It gives you…](https://sms4smile.com/quotes/rose-ayling-ellis/in-the-hearing-world-i-m-constantly-having-to-lip-read-and-trying-to/) [Rose Ayling-Ellis](https://sms4smile.com/quotes/author/rose-ayling-ellis/) > [I was born and raised in Orlando, where the economy and culture has been powerfully shaped by tourism, and so I've long been interested…](https://sms4smile.com/quotes/laura-van-den-berg/i-was-born-and-raised-in-orlando-where-the-economy-and-culture-has/) [Laura van den Berg](https://sms4smile.com/quotes/author/laura-van-den-berg/) > [Our times demand the declaration of the world's resources as the common heritage of all people.](https://sms4smile.com/quotes/jacque-fresco/our-times-demand-the-declaration-of-the-world-s-resources-as-the/) [Jacque Fresco](https://sms4smile.com/quotes/author/jacque-fresco/) > [The U.S.-Mexican border es un herida abierta where the Third World grates against the first and bleeds. And before a scab forms it hemorrhages…](https://sms4smile.com/quotes/gloria-e-anzald-a/the-u-s-mexican-border-es-un-herida-abierta-where-the-third-world/) [Gloria E. Anzaldúa](https://sms4smile.com/quotes/author/gloria-e-anzald-a/) > [What it comes down to for me is this: Will the technologies of communication in our culture, serve to enlighten us and help us…](https://sms4smile.com/quotes/roger-waters/what-it-comes-down-to-for-me-is-this-will-the-technologies-of/) [Roger Waters](https://sms4smile.com/quotes/author/roger-waters/) > [I think it's useful to experience other types of dance and other cultures, and the life of a classical dancer these days is certainly…](https://sms4smile.com/quotes/deborah-bull/i-think-it-s-useful-to-experience-other-types-of-dance-and-other/) [Deborah Bull](https://sms4smile.com/quotes/author/deborah-bull/) > [In the movie, the stars above the ship bear no correspondence to any constellations in a real sky. Worse yet, while the heroine bobs...…](https://sms4smile.com/quotes/neil-degrasse-tyson/in-the-movie-the-stars-above-the-ship-bear-no-correspondence-to-any/) [Neil deGrasse Tyson](https://sms4smile.com/quotes/author/neil-degrasse-tyson/) > [It is not my intention to explain Turkey, its culture and its problems. My literature has a universal concern: I want to bring people…](https://sms4smile.com/quotes/orhan-pamuk/it-is-not-my-intention-to-explain-turkey-its-culture-and-its-problems/) [Orhan Pamuk](https://sms4smile.com/quotes/author/orhan-pamuk/) > [I don't think the distinction between high and low culture exists anymore.](https://sms4smile.com/quotes/jeremy-scott/i-don-t-think-the-distinction-between-high-and-low-culture-exists/) [Jeremy Scott](https://sms4smile.com/quotes/author/jeremy-scott/) > [You get below the Mason-Dixon line and you have some of the best music, culture, the two races, the literature, and it's so rich.](https://sms4smile.com/quotes/robert-duvall/you-get-below-the-mason-dixon-line-and-you-have-some-of-the-best/) [Robert Duvall](https://sms4smile.com/quotes/author/robert-duvall/) > [It is proposed that a form of free dialogue may well be one of the most effective ways of investigating the crisis which faces…](https://sms4smile.com/quotes/david-bohm/it-is-proposed-that-a-form-of-free-dialogue-may-well-be-one-of-the/) [David Bohm](https://sms4smile.com/quotes/author/david-bohm/) > [“Being grounded in your lifelong culture and your personal perspective, you are comfortable with the way you see things and may believe it is…](https://sms4smile.com/quotes/susan-c-young/being-grounded-in-your-lifelong-culture-and-your-personal-perspective/) [Susan C. Young](https://sms4smile.com/quotes/author/susan-c-young/) [Browse all 15,940 Culture quotes ](https://sms4smile.com/quotes/about/culture/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "The most valuable thing in culture is to find something first - so everyone is always looking.", "creator": { "@type": "Person", "name": "Virgil Abloh" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/virgil-abloh/the-most-valuable-thing-in-culture-is-to-find-something-first-so/", "about": { "@type": "Thing", "name": "Culture" }, "@id": "https://sms4smile.com/quotes/virgil-abloh/the-most-valuable-thing-in-culture-is-to-find-something-first-so/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/914/virgil-abloh-5858_culture_the-most-valuable-thing-in-culture-is-to_985450.jpg", "contentUrl": "https://sms4smile.com/quotes/i/914/virgil-abloh-5858_culture_the-most-valuable-thing-in-culture-is-to_985450.jpg", "url": "https://sms4smile.com/quotes/i/914/virgil-abloh-5858_culture_the-most-valuable-thing-in-culture-is-to_985450.jpg", "width": 1080, "height": 1080, "caption": "“The most valuable thing in culture is to find something first - so everyone is always looking.” — Virgil Abloh", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Virgil Abloh", "item": "https://sms4smile.com/quotes/author/virgil-abloh/" }, { "@type": "ListItem", "position": 4, "name": "The most valuable thing in culture...", "item": "https://sms4smile.com/quotes/virgil-abloh/the-most-valuable-thing-in-culture-is-to-find-something-first-so/" } ], "@id": "https://sms4smile.com/quotes/virgil-abloh/the-most-valuable-thing-in-culture-is-to-find-something-first-so/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```