--- title: "Meaning & Key Takeaway of: It's certainly sobering to think that…" description: "\"It's certainly sobering to think that British consumers waste roughly a quarter of the food we buy. Or to put it another way, we funnel £12 billion a y..." image: "https://sms4smile.com/quotes/i/bf2/tristram-stuart-17434_another_it-s-certainly-sobering-to-think-that-br_1004456.png" --- # It's certainly sobering to think that British consumers… ![“It's certainly sobering to think that British consumers waste roughly a quarter of the food we buy. Or to put it another way, we funnel £12 billion a year from the supermarket through to our rubbish tips, costing each household an average of £480.” quote by Tristram Stuart](https://sms4smile.com/quotes/i/bf2/tristram-stuart-17434_another_it-s-certainly-sobering-to-think-that-br_1004456.png) [Download](https://sms4smile.com/quotes/i/bf2/tristram-stuart-17434_another_it-s-certainly-sobering-to-think-that-br_1004456.png) [Open image](https://sms4smile.com/quotes/i/bf2/tristram-stuart-17434_another_it-s-certainly-sobering-to-think-that-br_1004456.png) > “It's certainly sobering to think that British consumers waste roughly a quarter of the food we buy. Or to put it another way, we funnel £12 billion a year from the supermarket through to our rubbish tips, costing each household an average of £480.” [Tristram Stuart](https://sms4smile.com/quotes/author/tristram-stuart/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. A large portion of food purchased by UK households is discarded, costing billions annually and highlighting wasteful consumption habits. **In simple terms:** UK households waste a lot of food, costing billions. Key Takeaway Reduce food waste to save money and resources. Themes environment economics consumer behavior sustainability waste management Mood concerned motivated optimistic Type advisory informative call to action When to use this quote - Household grocery planning - restaurant inventory control - school cafeteria management - policy making on food waste Key Concepts Externalities behavioral economics resource efficiency Questions to Reflect On - How can individuals track and reduce their food waste? - What policies could incentivize retailers to minimize waste? A Different Perspective Changing habits is difficult due to convenience and lack of awareness. ★ ★ ★ ★ ★ No ratings yet [Another](https://sms4smile.com/quotes/about/another/) [Another way](https://sms4smile.com/quotes/about/another-way/) [Average](https://sms4smile.com/quotes/about/average/) [Billion](https://sms4smile.com/quotes/about/billion/) [British](https://sms4smile.com/quotes/about/british/) [British Consumers](https://sms4smile.com/quotes/about/british-consumers-2141515/) [Buy](https://sms4smile.com/quotes/about/buy/) [Certainly](https://sms4smile.com/quotes/about/certainly/) [Consumers](https://sms4smile.com/quotes/about/consumers/) [Consumers Waste](https://sms4smile.com/quotes/about/consumers-waste-2141511/) [Each](https://sms4smile.com/quotes/about/each/) [Family](https://sms4smile.com/quotes/about/family/) [Food](https://sms4smile.com/quotes/about/food/) [Household](https://sms4smile.com/quotes/about/household/) [Our](https://sms4smile.com/quotes/about/our/) [Put](https://sms4smile.com/quotes/about/put/) [Quarter](https://sms4smile.com/quotes/about/quarter/) [Roughly](https://sms4smile.com/quotes/about/roughly/) [Rubbish](https://sms4smile.com/quotes/about/rubbish/) [Rubbish Tips](https://sms4smile.com/quotes/about/rubbish-tips-2141513/) [Supermarket](https://sms4smile.com/quotes/about/supermarket/) [Supermarket Rubbish](https://sms4smile.com/quotes/about/supermarket-rubbish-2141512/) [Think](https://sms4smile.com/quotes/about/think/) [Through](https://sms4smile.com/quotes/about/through/) [Tips](https://sms4smile.com/quotes/about/tips/) [Waste](https://sms4smile.com/quotes/about/waste/) [Waste Roughly](https://sms4smile.com/quotes/about/waste-roughly-2141514/) [Way](https://sms4smile.com/quotes/about/way/) [Year](https://sms4smile.com/quotes/about/year/) ## Related quotes > [We believe that within five years, 96 percent of British consumers will have access to the Internet, whether it be through a personal computer,…](https://sms4smile.com/quotes/richard-branson/we-believe-that-within-five-years-96-percent-of-british-consumers/) [Richard Branson](https://sms4smile.com/quotes/author/richard-branson/) > [The year 2100 will see eugenics universally established. 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