--- title: "Meaning & Key Takeaway of: I think in conventional magazine wisdom…" description: "\"I think in conventional magazine wisdom, you need to have a redesign every decade or so.\" — Timothy White" image: "https://sms4smile.com/quotes/i/6e1/timothy-white-69537_conventional_i-think-in-conventional-magazine-wisdom_3077943.jpg" --- # I think in conventional magazine wisdom, you need to have… ![“I think in conventional magazine wisdom, you need to have a redesign every decade or so.” quote by Timothy White](https://sms4smile.com/quotes/i/6e1/timothy-white-69537_conventional_i-think-in-conventional-magazine-wisdom_3077943.jpg) [Download](https://sms4smile.com/quotes/i/6e1/timothy-white-69537_conventional_i-think-in-conventional-magazine-wisdom_3077943.jpg) [Open image](https://sms4smile.com/quotes/i/6e1/timothy-white-69537_conventional_i-think-in-conventional-magazine-wisdom_3077943.jpg) > “I think in conventional magazine wisdom, you need to have a redesign every decade or so.” [Timothy White](https://sms4smile.com/quotes/author/timothy-white/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Regular redesigns keep a brand fresh and relevant, but timing must balance innovation with audience familiarity. **In simple terms:** Redesign often helps brand stay fresh. Key Takeaway Plan updates strategically. Themes branding design strategy Mood thoughtful analytical Type advice industry When to use this quote - product launch - rebranding campaign - annual review Key Concepts market trends consumer perception Questions to Reflect On - How often should a brand refresh? - What risks arise from infrequent redesigns? A Different Perspective Too frequent changes can alienate loyal readers. ★ ★ ★ ★ ★ No ratings yet [Conventional](https://sms4smile.com/quotes/about/conventional/) [Conventional Magazine](https://sms4smile.com/quotes/about/conventional-magazine-5168873/) [Decade](https://sms4smile.com/quotes/about/decade/) [Every](https://sms4smile.com/quotes/about/every/) [I think](https://sms4smile.com/quotes/about/i-think/) [Magazine](https://sms4smile.com/quotes/about/magazine/) [Need](https://sms4smile.com/quotes/about/need/) [Need Redesign](https://sms4smile.com/quotes/about/need-redesign-4800564/) [Redesign](https://sms4smile.com/quotes/about/redesign/) [Redesign Decade](https://sms4smile.com/quotes/about/redesign-decade-5236831/) [Think](https://sms4smile.com/quotes/about/think/) [Think Conventional](https://sms4smile.com/quotes/about/think-conventional-654626/) [Wisdom](https://sms4smile.com/quotes/about/wisdom/) [You](https://sms4smile.com/quotes/about/you/) ## Related quotes > [You need to have a redesign because familiarity breeds a kind of complacency.](https://sms4smile.com/quotes/timothy-white/you-need-to-have-a-redesign-because-familiarity-breeds-a-kind-of/) [Timothy White](https://sms4smile.com/quotes/author/timothy-white/) > [The Voice did not consider itself a conventional magazine. It took me awhile to realize that it was named The Voice for a reason.…](https://sms4smile.com/quotes/ron-rosenbaum/the-voice-did-not-consider-itself-a-conventional-magazine-it-took-me/) [Ron Rosenbaum](https://sms4smile.com/quotes/author/ron-rosenbaum/) > [I don't think I take risks. People think I do, but I don't. In fact, I think conventional-formula filmmakers take more risks than me.](https://sms4smile.com/quotes/ram-gopal-varma/i-don-t-think-i-take-risks-people-think-i-do-but-i-don-t-in-fact-i/) [Ram Gopal Varma](https://sms4smile.com/quotes/author/ram-gopal-varma/) > [I think the conventional wisdom is vastly true. There will be a huge growth in mobile, and this is something we are witnessing every…](https://sms4smile.com/quotes/maurice-levy/i-think-the-conventional-wisdom-is-vastly-true-there-will-be-a-huge/) [Maurice Levy](https://sms4smile.com/quotes/author/maurice-levy/) > [“I always admire people who have the courage to confront the conventional wisdom - I mean, people within the system. Those of us on…](https://sms4smile.com/quotes/bill-james/i-always-admire-people-who-have-the-courage-to-confront-the/) [Bill James](https://sms4smile.com/quotes/author/bill-james/) > [George W. Bush has much to evaluate: he has presided over the most sweeping redesign of U.S. grand strategy since the presidency of Franklin…](https://sms4smile.com/quotes/john-lewis-gaddis/george-w-bush-has-much-to-evaluate-he-has-presided-over-the-most/) [John Lewis Gaddis](https://sms4smile.com/quotes/author/john-lewis-gaddis/) > [“Foxconn services offering best price for redesigning the website. Redesign your One Page website only in $59”](https://sms4smile.com/quotes/foxconn-services/foxconn-services-offering-best-price-for-redesigning-the-website/) [Foxconn services](https://sms4smile.com/quotes/author/foxconn-services/) > [After your first job, is anyone asking you what your GPA was? No, they don't care. They ask you: Are you a good leader?…](https://sms4smile.com/quotes/neil-degrasse-tyson/after-your-first-job-is-anyone-asking-you-what-your-gpa-was-no-they/) [Neil deGrasse Tyson](https://sms4smile.com/quotes/author/neil-degrasse-tyson/) > [Your personality redesign your belief...](https://sms4smile.com/quotes/lufadeju-opeyemi/your-personality-redesign-your-belief/) [Lufadeju Opeyemi](https://sms4smile.com/quotes/author/lufadeju-opeyemi/) > [Many retail stores have consumer trackers that study how long your eyes linger on one product, whether you follow it through by touch, and…](https://sms4smile.com/quotes/jan-chipchase/many-retail-stores-have-consumer-trackers-that-study-how-long-your/) [Jan Chipchase](https://sms4smile.com/quotes/author/jan-chipchase/) > [Religions are tough. Either they make no contentions which are subject to disproof or they quickly redesign doctrine after disproof. ... near the core…](https://sms4smile.com/quotes/carl-sagan/religions-are-tough-either-they-make-no-contentions-which-are-subject/) [Carl Sagan](https://sms4smile.com/quotes/author/carl-sagan/) > [There is number of different efforts around the country are to try to redesign the math pathway and the courses that students have to…](https://sms4smile.com/quotes/anya-kamenetz/there-is-number-of-different-efforts-around-the-country-are-to-try-to/) [Anya Kamenetz](https://sms4smile.com/quotes/author/anya-kamenetz/) > [I didn't grow up thinking I'd be a decorator. Design is my greatest passion, and it naturally just pulled me down the path. Same…](https://sms4smile.com/quotes/nate-berkus/i-didn-t-grow-up-thinking-i-d-be-a-decorator-design-is-my-greatest/) [Nate Berkus](https://sms4smile.com/quotes/author/nate-berkus/) > [“Redesign, renew, and recharge your brand.” Decide what value you bring to others and give it.”](https://sms4smile.com/quotes/susan-c-young/redesign-renew-and-recharge-your-brand-decide-what-value-you-bring-to/) [Susan C. Young](https://sms4smile.com/quotes/author/susan-c-young/) > [The aim of human life is to know thyself. Think for yourself. Question authority. Think with your friends. Create, create new realities. Philosophy is…](https://sms4smile.com/quotes/timothy-leary/the-aim-of-human-life-is-to-know-thyself-think-for-yourself-question/) [Timothy Leary](https://sms4smile.com/quotes/author/timothy-leary/) ## More by Timothy White > [No publication is a staple of life. It's not bread and water. You have to make it noteworthy in people's minds and even in…](https://sms4smile.com/quotes/timothy-white/no-publication-is-a-staple-of-life-it-s-not-bread-and-water-you-have/) [Timothy White](https://sms4smile.com/quotes/author/timothy-white/) > [The nature of the task needs to be renewed so people just don't feel that all the hard work is in the same groove…](https://sms4smile.com/quotes/timothy-white/the-nature-of-the-task-needs-to-be-renewed-so-people-just-don-t-feel/) [Timothy White](https://sms4smile.com/quotes/author/timothy-white/) > [You need to have a redesign because familiarity breeds a kind of complacency.](https://sms4smile.com/quotes/timothy-white/you-need-to-have-a-redesign-because-familiarity-breeds-a-kind-of/) [Timothy White](https://sms4smile.com/quotes/author/timothy-white/) [Explore all 4 Timothy White quotes ](https://sms4smile.com/quotes/author/timothy-white/) ## More Conventional quotes > [Whether you are buying a car or casting a ballot, choosing a job or planning a family, follow your moral compass. Don't let others…](https://sms4smile.com/quotes/denis-hayes/whether-you-are-buying-a-car-or-casting-a-ballot-choosing-a-job-or/) [Denis Hayes](https://sms4smile.com/quotes/author/denis-hayes/) > [A language possesses utility only insofar as it can construct conventional boundaries. A language of no boundaries is no language at all, and thus…](https://sms4smile.com/quotes/ken-wilber/a-language-possesses-utility-only-insofar-as-it-can-construct/) [Ken Wilber](https://sms4smile.com/quotes/author/ken-wilber/) > [Conventional agriculture has never succeeded in feeding the world, and it's never produced anything good to eat. For the future, we need to look…](https://sms4smile.com/quotes/dan-barber/conventional-agriculture-has-never-succeeded-in-feeding-the-world-and/) [Dan Barber](https://sms4smile.com/quotes/author/dan-barber/) > [Contrarian thinking at its best simply asks, Is this really true? It speaks up when the politically correct answer or the conventional wisdom doesn't…](https://sms4smile.com/quotes/larry-osborne/contrarian-thinking-at-its-best-simply-asks-is-this-really-true-it/) [Larry Osborne](https://sms4smile.com/quotes/author/larry-osborne/) > [Because investors are not usually penalized for adhering to conventional practices, doing so is the less professionally risky strategy, even though it virtually guarantees…](https://sms4smile.com/quotes/seth-klarman/because-investors-are-not-usually-penalized-for-adhering-to/) [Seth Klarman](https://sms4smile.com/quotes/author/seth-klarman/) > [My father was in real estate, banking, and land management. As family life, it was very conventional, happy, and comfortable. We weren't wealthy, but…](https://sms4smile.com/quotes/julia-child/my-father-was-in-real-estate-banking-and-land-management-as-family/) [Julia Child](https://sms4smile.com/quotes/author/julia-child/) > [Our Christian faith is actually very subversive of the conventional notion of success - the notion that what invests a person with worth is…](https://sms4smile.com/quotes/desmond-tutu/our-christian-faith-is-actually-very-subversive-of-the-conventional/) [Desmond Tutu](https://sms4smile.com/quotes/author/desmond-tutu/) > [I think you will learn to be natural with me, as I find it impossible to be conventional with you](https://sms4smile.com/quotes/charlotte-bronte/i-think-you-will-learn-to-be-natural-with-me-as-i-find-it-impossible/) [Charlotte Bronte](https://sms4smile.com/quotes/author/charlotte-bronte/) > [What's different now is that while political leaders used to give talking points to talk radio, now talk-radio hosts are giving talking points to…](https://sms4smile.com/quotes/john-avlon/what-s-different-now-is-that-while-political-leaders-used-to-give/) [John Avlon](https://sms4smile.com/quotes/author/john-avlon/) > [Some days, I think maybe we should try and be a little more conventional, but every time I try, I fail, so I'm learning…](https://sms4smile.com/quotes/seinabo-sey/some-days-i-think-maybe-we-should-try-and-be-a-little-more/) [Seinabo Sey](https://sms4smile.com/quotes/author/seinabo-sey/) > [The vision of extraordinary achievement is,by definition, a few steps beyond consensus and conventional logic](https://sms4smile.com/quotes/scott-belsky/the-vision-of-extraordinary-achievement-is-by-definition-a-few-steps/) [Scott Belsky](https://sms4smile.com/quotes/author/scott-belsky/) > [“Can you make me remember the conventional way?”](https://sms4smile.com/quotes/jodi-ellen-malpas/can-you-make-me-remember-the-conventional-way/) [Jodi Ellen Malpas](https://sms4smile.com/quotes/author/jodi-ellen-malpas/) > [Nobody can live in society without conventions. The reason why sensible people are as conventional as they can bear to be is that conventionality…](https://sms4smile.com/quotes/george-bernard-shaw/nobody-can-live-in-society-without-conventions-the-reason-why/) [George Bernard Shaw](https://sms4smile.com/quotes/author/george-bernard-shaw/) > [Currency speculation-over a trillion dollars a day-is a tax-free activity. The notion of a tax on "day trades" or other speculative swaps was revived…](https://sms4smile.com/quotes/eric-kierans/currency-speculation-over-a-trillion-dollars-a-day-is-a-tax-free/) [Eric Kierans](https://sms4smile.com/quotes/author/eric-kierans/) > [Fear is a problem with film music and films; people want to be conventional, and there's more commercialism today. If you are not daring…](https://sms4smile.com/quotes/alex-north/fear-is-a-problem-with-film-music-and-films-people-want-to-be/) [Alex North](https://sms4smile.com/quotes/author/alex-north/) [Browse all 742 Conventional quotes ](https://sms4smile.com/quotes/about/conventional/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "I think in conventional magazine wisdom, you need to have a redesign every decade or so.", "creator": { "@type": "Person", "name": "Timothy White" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/timothy-white/i-think-in-conventional-magazine-wisdom-you-need-to-have-a-redesign/", "about": { "@type": "Thing", "name": "Conventional" }, "@id": "https://sms4smile.com/quotes/timothy-white/i-think-in-conventional-magazine-wisdom-you-need-to-have-a-redesign/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/6e1/timothy-white-69537_conventional_i-think-in-conventional-magazine-wisdom_3077943.jpg", "contentUrl": "https://sms4smile.com/quotes/i/6e1/timothy-white-69537_conventional_i-think-in-conventional-magazine-wisdom_3077943.jpg", "url": "https://sms4smile.com/quotes/i/6e1/timothy-white-69537_conventional_i-think-in-conventional-magazine-wisdom_3077943.jpg", "width": 1080, "height": 1080, "caption": "“I think in conventional magazine wisdom, you need to have a redesign every decade or so.” — Timothy White", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Timothy White", "item": "https://sms4smile.com/quotes/author/timothy-white/" }, { "@type": "ListItem", "position": 4, "name": "I think in conventional magazine wisdom,...", "item": "https://sms4smile.com/quotes/timothy-white/i-think-in-conventional-magazine-wisdom-you-need-to-have-a-redesign/" } ], "@id": "https://sms4smile.com/quotes/timothy-white/i-think-in-conventional-magazine-wisdom-you-need-to-have-a-redesign/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```