---
title: "Meaning & Key Takeaway of: The student who elects to risk it…"
description: "\"“The student who elects to risk it all—which is nothing—to establish an online video rental service that delivers $5,000 per month in income from a sma..."
image: "https://sms4smile.com/quotes/i/cb0/timothy-ferriss-973_animal-rights_the-student-who-elects-to-risk-it-all-wh_2736421.jpg"
---

#  The student who elects to risk it all—which is nothing—to…

![“The student who elects to risk it all—which is nothing—to establish an online video rental service that delivers $5,000 per month in income from a small niche of Blu-ray aficionados, a two-hour-per-week side project that allows him to work full-time as an animal rights lobbyist.” quote by Timothy Ferriss](https://sms4smile.com/quotes/i/cb0/timothy-ferriss-973_animal-rights_the-student-who-elects-to-risk-it-all-wh_2736421.jpg)   [Download](https://sms4smile.com/quotes/i/cb0/timothy-ferriss-973_animal-rights_the-student-who-elects-to-risk-it-all-wh_2736421.jpg) [Open image](https://sms4smile.com/quotes/i/cb0/timothy-ferriss-973_animal-rights_the-student-who-elects-to-risk-it-all-wh_2736421.jpg)

> ““The student who elects to risk it all—which is nothing—to establish an online video rental service that delivers $5,000 per month in income from a small niche of Blu-ray aficionados, a two-hour-per-week side project that allows him to work full-time as an animal rights lobbyist.””

[Timothy Ferriss](https://sms4smile.com/quotes/author/timothy-ferriss/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

A niche online video rental side project can generate modest income while allowing full‑time advocacy work.

**In simple terms:** Side projects can fund passions.

Key Takeaway

Leverage niche markets.

Themes

entrepreneurship side hustle passion projects

Mood

pragmatic motivational

Type

business strategy

When to use this quote

- online rentals
- animal rights advocacy
- part‑time ventures

Key Concepts

niche markets passive income

Questions to Reflect On

- What niche can you serve profitably?
- How will you balance side work with primary goals?

A Different Perspective

Sustaining income may be unpredictable.

★ ★ ★ ★ ★   No ratings yet

[Animal Rights](https://sms4smile.com/quotes/about/animal-rights-2/)

## Related quotes

> [I was lucky because I used to live right next to a video-rental store. I used to spend so much time watching films. So…](https://sms4smile.com/quotes/nadine-labaki/i-was-lucky-because-i-used-to-live-right-next-to-a-video-rental-store/)

[Nadine Labaki](https://sms4smile.com/quotes/author/nadine-labaki/)

> [Of course, you have to think of the audience. You cannot make an obtuse film that only appeals to a small niche section of…](https://sms4smile.com/quotes/vikramaditya-motwane/of-course-you-have-to-think-of-the-audience-you-cannot-make-an-obtuse/)

[Vikramaditya Motwane](https://sms4smile.com/quotes/author/vikramaditya-motwane/)

> [I am my consumer, and my consumer is niche. I am in the luxury position to perform for a very small niche in the…](https://sms4smile.com/quotes/rick-owens/i-am-my-consumer-and-my-consumer-is-niche-i-am-in-the-luxury-position/)

[Rick Owens](https://sms4smile.com/quotes/author/rick-owens/)

> [The advertising market in China is big and is still growing at a considerable pace. While online video is emerging as a mainstream advertising…](https://sms4smile.com/quotes/victor-koo/the-advertising-market-in-china-is-big-and-is-still-growing-at-a/)

[Victor Koo](https://sms4smile.com/quotes/author/victor-koo/)

> [I love online video. I've been obsessed with it since day one.](https://sms4smile.com/quotes/hank-green/i-love-online-video-i-ve-been-obsessed-with-it-since-day-one/)

[Hank Green](https://sms4smile.com/quotes/author/hank-green/)

> [People think about the world of TV and the world of online video as being different ways to distribute video. But what happens when…](https://sms4smile.com/quotes/chad-hurley/people-think-about-the-world-of-tv-and-the-world-of-online-video-as/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [The online video business started in both China and the US around 2005/6, when broadband penetration grew big enough.](https://sms4smile.com/quotes/victor-koo/the-online-video-business-started-in-both-china-and-the-us-around/)

[Victor Koo](https://sms4smile.com/quotes/author/victor-koo/)

> [The combined entity Youku Tudou Inc. represents a dominant leader in online video sector in China with the largest user base, most comprehensive content…](https://sms4smile.com/quotes/victor-koo/the-combined-entity-youku-tudou-inc-represents-a-dominant-leader-in/)

[Victor Koo](https://sms4smile.com/quotes/author/victor-koo/)

> [The online video ecosystems thrives largely on ads.](https://sms4smile.com/quotes/hank-green/the-online-video-ecosystems-thrives-largely-on-ads/)

[Hank Green](https://sms4smile.com/quotes/author/hank-green/)

> [The problem with educating in online video is that online video is funded by advertising almost exclusively.](https://sms4smile.com/quotes/hank-green/the-problem-with-educating-in-online-video-is-that-online-video-is/)

[Hank Green](https://sms4smile.com/quotes/author/hank-green/)

> [I'm a professional maker of online video and I love platform diversity of every kind.](https://sms4smile.com/quotes/hank-green/i-m-a-professional-maker-of-online-video-and-i-love-platform/)

[Hank Green](https://sms4smile.com/quotes/author/hank-green/)

> [There was a time when I didn't find a single, interesting Hindi TV show to watch, and ended up binging on American TV. Now,…](https://sms4smile.com/quotes/anupriya-goenka/there-was-a-time-when-i-didn-t-find-a-single-interesting-hindi-tv/)

[Anupriya Goenka](https://sms4smile.com/quotes/author/anupriya-goenka/)

> [I think it's cool that people kind of look at me as one of the originators of online video and one of the pioneers…](https://sms4smile.com/quotes/shane-dawson/i-think-it-s-cool-that-people-kind-of-look-at-me-as-one-of-the/)

[Shane Dawson](https://sms4smile.com/quotes/author/shane-dawson/)

> [What I find most exciting about online video is that it's the future.](https://sms4smile.com/quotes/dana-brunetti/what-i-find-most-exciting-about-online-video-is-that-it-s-the-future/)

[Dana Brunetti](https://sms4smile.com/quotes/author/dana-brunetti/)

> [I am a professional creator of online video and I have had that job since the moment of its existence. I'm also something of…](https://sms4smile.com/quotes/hank-green/i-am-a-professional-creator-of-online-video-and-i-have-had-that-job/)

[Hank Green](https://sms4smile.com/quotes/author/hank-green/)

## More by Timothy Ferriss

> [“First of all, if we’re serious all the time, we’ll wear out before we get the truly serious stuff done. Second, if this book…](https://sms4smile.com/quotes/timothy-ferriss/first-of-all-if-we-re-serious-all-the-time-we-ll-wear-out-before-we/)

[Timothy Ferriss](https://sms4smile.com/quotes/author/timothy-ferriss/)

> [“What is the book (or books) you’ve given most as a gift, and why? Or what are one to three books that have greatly…](https://sms4smile.com/quotes/timothy-ferriss/what-is-the-book-or-books-you-ve-given-most-as-a-gift-and-why-or-what/)

[Timothy Ferriss](https://sms4smile.com/quotes/author/timothy-ferriss/)

> [“What advice would you give to a smart, driven college student about to enter the “real world”? What advice should they ignore? Nobody really…](https://sms4smile.com/quotes/timothy-ferriss/what-advice-would-you-give-to-a-smart-driven-college-student-about-to/)

[Timothy Ferriss](https://sms4smile.com/quotes/author/timothy-ferriss/)

> [“Out on the edge you see all kinds of things you can’t see from the center. Big, undreamed-of things—the people on the edge see…](https://sms4smile.com/quotes/timothy-ferriss/out-on-the-edge-you-see-all-kinds-of-things-you-can-t-see-from-the/)

[Timothy Ferriss](https://sms4smile.com/quotes/author/timothy-ferriss/)

> [“information without emotion isn’t retained.”](https://sms4smile.com/quotes/timothy-ferriss/information-without-emotion-isn-t-retained/)

[Timothy Ferriss](https://sms4smile.com/quotes/author/timothy-ferriss/)

> [“Pure hell forces action, but anything less can be endured with enough clever rationalization.”](https://sms4smile.com/quotes/timothy-ferriss/pure-hell-forces-action-but-anything-less-can-be-endured-with-enough/)

[Timothy Ferriss](https://sms4smile.com/quotes/author/timothy-ferriss/)

> [“What advice would you give to a smart, driven college student about to enter the “real world”? Most of the game is about persistence.…](https://sms4smile.com/quotes/timothy-ferriss/what-advice-would-you-give-to-a-smart-driven-college-student-about-to-2/)

[Timothy Ferriss](https://sms4smile.com/quotes/author/timothy-ferriss/)

> [“Don’t aim at success. The more you aim at it and make it a target, the more you are going to miss it. For…](https://sms4smile.com/quotes/timothy-ferriss/don-t-aim-at-success-the-more-you-aim-at-it-and-make-it-a-target-the/)

[Timothy Ferriss](https://sms4smile.com/quotes/author/timothy-ferriss/)

> [“conscious thinking is largely asking and answering questions in your own head. If you want confusion and heartache, ask vague questions. If you want…](https://sms4smile.com/quotes/timothy-ferriss/conscious-thinking-is-largely-asking-and-answering-questions-in-your/)

[Timothy Ferriss](https://sms4smile.com/quotes/author/timothy-ferriss/)

> [“What bullshit excuses do you have for not going after whatever it is that you want? Please,”](https://sms4smile.com/quotes/timothy-ferriss/what-bullshit-excuses-do-you-have-for-not-going-after-whatever-it-is/)

[Timothy Ferriss](https://sms4smile.com/quotes/author/timothy-ferriss/)

> [“The fishing is best where the fewest go,”](https://sms4smile.com/quotes/timothy-ferriss/the-fishing-is-best-where-the-fewest-go/)

[Timothy Ferriss](https://sms4smile.com/quotes/author/timothy-ferriss/)

> [“Using people to leverage a refined process multiplies production; using people as a solution to a poor process multiplies problems.”](https://sms4smile.com/quotes/timothy-ferriss/using-people-to-leverage-a-refined-process-multiplies-production/)

[Timothy Ferriss](https://sms4smile.com/quotes/author/timothy-ferriss/)

> [“Being financially rich and having the ability to live like a millionaire are fundamentally two very different things.”](https://sms4smile.com/quotes/timothy-ferriss/being-financially-rich-and-having-the-ability-to-live-like-a/)

[Timothy Ferriss](https://sms4smile.com/quotes/author/timothy-ferriss/)

> [“What are the top-three activities that I use to fill time to feel as though I’ve been productive? These are usually used to postpone…](https://sms4smile.com/quotes/timothy-ferriss/what-are-the-top-three-activities-that-i-use-to-fill-time-to-feel-as/)

[Timothy Ferriss](https://sms4smile.com/quotes/author/timothy-ferriss/)

> [“The factory of the future will have only two employees, a man and a dog. The man will be there to feed the dog.…](https://sms4smile.com/quotes/timothy-ferriss/the-factory-of-the-future-will-have-only-two-employees-a-man-and-a/)

[Timothy Ferriss](https://sms4smile.com/quotes/author/timothy-ferriss/)

[Explore all 310 Timothy Ferriss quotes ](https://sms4smile.com/quotes/author/timothy-ferriss/)

## More Animal Rights quotes

> [“it is a federal system of sadistic torture, vivisection, and animal genocide, which has been carried on for decades under the fraudulent guise of…](https://sms4smile.com/quotes/michael-tobias/it-is-a-federal-system-of-sadistic-torture-vivisection-and-animal/)

[Michael Tobias](https://sms4smile.com/quotes/author/michael-tobias/)

> [Animal rights without veganism is like human rights with slavery. It makes no sense. None whatsoever.](https://sms4smile.com/quotes/gary-l-francione/animal-rights-without-veganism-is-like-human-rights-with-slavery-it/)

[Gary L. Francione](https://sms4smile.com/quotes/author/gary-l-francione/)

> [When I was in my teens I had a series of intensely religious experiences. They deepened my sense of God as the creator of…](https://sms4smile.com/quotes/andrew-linzey/when-i-was-in-my-teens-i-had-a-series-of-intensely-religious/)

[Andrew Linzey](https://sms4smile.com/quotes/author/andrew-linzey/)

> [My life is a tsunami of inspirations. Number one is that I really do just love my BBQ. I mean it's the sustenance of…](https://sms4smile.com/quotes/ted-nugent/my-life-is-a-tsunami-of-inspirations-number-one-is-that-i-really-do/)

[Ted Nugent](https://sms4smile.com/quotes/author/ted-nugent/)

> [It won't ruin our movement if someone gets killed in an animal rights action. It's going to happen sooner or later. The Animal Liberation…](https://sms4smile.com/quotes/jerry-vlasak/it-won-t-ruin-our-movement-if-someone-gets-killed-in-an-animal-rights/)

[Jerry Vlasak](https://sms4smile.com/quotes/author/jerry-vlasak/)

> [Well, many Blacks who are vegan are vegan for health reasons. They believe in putting the right food in their bodies. And they are…](https://sms4smile.com/quotes/eric-adams/well-many-blacks-who-are-vegan-are-vegan-for-health-reasons-they/)

[Eric Adams](https://sms4smile.com/quotes/author/eric-adams/)

> [Charities who support animal rights are actually asking people to show their obligation by doing fundraising or similar.](https://sms4smile.com/quotes/princess-michael-of-kent/charities-who-support-animal-rights-are-actually-asking-people-to/)

[Princess Michael of Kent](https://sms4smile.com/quotes/author/princess-michael-of-kent/)

> [If you want to know where you would have stood on slavery before the Civil War, don’t look at where you stand on slavery…](https://sms4smile.com/quotes/paul-watson/if-you-want-to-know-where-you-would-have-stood-on-slavery-before-the/)

[Paul Watson](https://sms4smile.com/quotes/author/paul-watson/)

> [I'm such an advocate for animal rights and environmental rights.](https://sms4smile.com/quotes/beau-garrett/i-m-such-an-advocate-for-animal-rights-and-environmental-rights/)

[Beau Garrett](https://sms4smile.com/quotes/author/beau-garrett/)

> [It's really important to me to show the interconnectedness of things. I always try to illustrate how environmentalism, humanitarianism, animal rights - all those…](https://sms4smile.com/quotes/daryl-hannah/it-s-really-important-to-me-to-show-the-interconnectedness-of-things/)

[Daryl Hannah](https://sms4smile.com/quotes/author/daryl-hannah/)

> [I can't remember when I wasn't an animal rights activist.](https://sms4smile.com/quotes/ali-macgraw/i-can-t-remember-when-i-wasn-t-an-animal-rights-activist/)

[Ali MacGraw](https://sms4smile.com/quotes/author/ali-macgraw/)

> [The critique of social inequality, which is very much a part of my story, came about naturally from my recollection of Huck and Tom…](https://sms4smile.com/quotes/norman-lock/the-critique-of-social-inequality-which-is-very-much-a-part-of-my/)

[Norman Lock](https://sms4smile.com/quotes/author/norman-lock/)

> [We cannot talk simultaneously about animal rights and the 'humane' slaughter of animals.](https://sms4smile.com/quotes/gary-l-francione/we-cannot-talk-simultaneously-about-animal-rights-and-the-humane/)

[Gary L. Francione](https://sms4smile.com/quotes/author/gary-l-francione/)

> [The way you really find out about the performer's seriousness about the cause is how long they stay with it when the spotlight gets…](https://sms4smile.com/quotes/robert-redford/the-way-you-really-find-out-about-the-performer-s-seriousness-about/)

[Robert Redford](https://sms4smile.com/quotes/author/robert-redford/)

> [Animal rights can be as extreme as not riding a horse, or not wearing leather, not having a pet at all. Animal welfare advocates…](https://sms4smile.com/quotes/eric-goode/animal-rights-can-be-as-extreme-as-not-riding-a-horse-or-not-wearing/)

[Eric Goode](https://sms4smile.com/quotes/author/eric-goode/)

[Browse all 159 Animal Rights quotes ](https://sms4smile.com/quotes/about/animal-rights-2/)

```json
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Quotation",
            "text": "“The student who elects to risk it all—which is nothing—to establish an online video rental service that delivers $5,000 per month in income from a small niche of Blu-ray aficionados, a two-hour-per-week side project that allows him to work full-time as an animal rights lobbyist.”",
            "creator": {
                "@type": "Person",
                "name": "Timothy Ferriss"
            },
            "isPartOf": {
                "@id": "https://sms4smile.com/quotes/#website"
            },
            "url": "https://sms4smile.com/quotes/timothy-ferriss/the-student-who-elects-to-risk-it-all-which-is-nothing-to-establish/",
            "about": {
                "@type": "Thing",
                "name": "Animal Rights"
            },
            "@id": "https://sms4smile.com/quotes/timothy-ferriss/the-student-who-elects-to-risk-it-all-which-is-nothing-to-establish/#quotation",
            "image": {
                "@type": "ImageObject",
                "@id": "https://sms4smile.com/quotes/i/cb0/timothy-ferriss-973_animal-rights_the-student-who-elects-to-risk-it-all-wh_2736421.jpg",
                "contentUrl": "https://sms4smile.com/quotes/i/cb0/timothy-ferriss-973_animal-rights_the-student-who-elects-to-risk-it-all-wh_2736421.jpg",
                "url": "https://sms4smile.com/quotes/i/cb0/timothy-ferriss-973_animal-rights_the-student-who-elects-to-risk-it-all-wh_2736421.jpg",
                "width": 1080,
                "height": 1080,
                "caption": "“The student who elects to risk it all—which is nothing—to establish an online video rental service that…” — Timothy Ferriss",
                "creditText": "SMS4Smile Quotes",
                "creator": {
                    "@id": "https://sms4smile.com/quotes/#organization"
                }
            }
        },
        {
            "@type": "BreadcrumbList",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://sms4smile.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Quotes",
                    "item": "https://sms4smile.com/quotes/"
                },
                {
                    "@type": "ListItem",
                    "position": 3,
                    "name": "Timothy Ferriss",
                    "item": "https://sms4smile.com/quotes/author/timothy-ferriss/"
                },
                {
                    "@type": "ListItem",
                    "position": 4,
                    "name": "“The student who elects to risk...",
                    "item": "https://sms4smile.com/quotes/timothy-ferriss/the-student-who-elects-to-risk-it-all-which-is-nothing-to-establish/"
                }
            ],
            "@id": "https://sms4smile.com/quotes/timothy-ferriss/the-student-who-elects-to-risk-it-all-which-is-nothing-to-establish/#breadcrumb"
        },
        {
            "@type": "WebSite",
            "@id": "https://sms4smile.com/quotes/#website",
            "name": "SMS4Smile Quotes",
            "url": "https://sms4smile.com/quotes/",
            "publisher": {
                "@id": "https://sms4smile.com/quotes/#organization"
            }
        },
        {
            "@type": "Organization",
            "@id": "https://sms4smile.com/quotes/#organization",
            "name": "SMS4Smile Quotes",
            "url": "https://sms4smile.com/quotes/",
            "logo": {
                "@type": "ImageObject",
                "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png",
                "width": 512,
                "height": 512
            }
        }
    ]
}
```
