--- title: "Meaning & Key Takeaway of: If your goal is to provide a service at…" description: "\"If your goal is to provide a service at terms your customers can afford, you have to figure out how to offer your services at price points such that yo..." image: "https://sms4smile.com/quotes/i/8b8/thulasiraj-ravilla-67582_afford_if-your-goal-is-to-provide-a-service-at_584009.png" --- # If your goal is to provide a service at terms your… ![“If your goal is to provide a service at terms your customers can afford, you have to figure out how to offer your services at price points such that your aggregated costs are lower than your aggregated revenues.” quote by Thulasiraj Ravilla](https://sms4smile.com/quotes/i/8b8/thulasiraj-ravilla-67582_afford_if-your-goal-is-to-provide-a-service-at_584009.png) [Download](https://sms4smile.com/quotes/i/8b8/thulasiraj-ravilla-67582_afford_if-your-goal-is-to-provide-a-service-at_584009.png) [Open image](https://sms4smile.com/quotes/i/8b8/thulasiraj-ravilla-67582_afford_if-your-goal-is-to-provide-a-service-at_584009.png) > “If your goal is to provide a service at terms your customers can afford, you have to figure out how to offer your services at price points such that your aggregated costs are lower than your aggregated revenues.” [Thulasiraj Ravilla](https://sms4smile.com/quotes/author/thulasiraj-ravilla/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. To stay competitive, price services so total costs stay below total revenue. **In simple terms:** Price services below costs to profit. Key Takeaway Align pricing with cost structure. Themes business finance strategy Mood pragmatic analytical Type advice instructional When to use this quote - startup budgeting - product pricing - service contracts Key Concepts cost management pricing profitability Questions to Reflect On - How can you reduce costs without sacrificing quality? - What pricing models fit your market? A Different Perspective Market pressures may force higher prices. ★ ★ ★ ★ ★ No ratings yet [Afford](https://sms4smile.com/quotes/about/afford/) [Aggregated Costs](https://sms4smile.com/quotes/about/aggregated-costs-4794600/) [Aggregated Revenues](https://sms4smile.com/quotes/about/aggregated-revenues-4794599/) [Costs](https://sms4smile.com/quotes/about/costs/) [Costs Lower](https://sms4smile.com/quotes/about/costs-lower-3075128/) [Customers](https://sms4smile.com/quotes/about/customers/) [Customers Afford](https://sms4smile.com/quotes/about/customers-afford-1560803/) [Figure](https://sms4smile.com/quotes/about/figure/) [Goal](https://sms4smile.com/quotes/about/goal/) [Goals](https://sms4smile.com/quotes/about/goals/) [How](https://sms4smile.com/quotes/about/how/) [Lower](https://sms4smile.com/quotes/about/lower/) [Offer](https://sms4smile.com/quotes/about/offer/) [Out](https://sms4smile.com/quotes/about/out/) [Points](https://sms4smile.com/quotes/about/points/) [Price](https://sms4smile.com/quotes/about/price/) [Provide](https://sms4smile.com/quotes/about/provide/) [Service](https://sms4smile.com/quotes/about/service/) [Services](https://sms4smile.com/quotes/about/services/) [Services Price](https://sms4smile.com/quotes/about/services-price-4794598/) [Terms](https://sms4smile.com/quotes/about/terms/) [Than](https://sms4smile.com/quotes/about/than/) [You](https://sms4smile.com/quotes/about/you/) [Your](https://sms4smile.com/quotes/about/your/) ## Related quotes > [We know that Congress must find ways to reduce the cost of health insurance, including premiums and out-of-pocket costs, as well as to lower…](https://sms4smile.com/quotes/sharice-davids/we-know-that-congress-must-find-ways-to-reduce-the-cost-of-health/) [Sharice Davids](https://sms4smile.com/quotes/author/sharice-davids/) > [I look at the money I'm about to spend on myself and ask if IKEA's customers could afford it.](https://sms4smile.com/quotes/ingvar-kamprad/i-look-at-the-money-i-m-about-to-spend-on-myself-and-ask-if-ikea-s/) [Ingvar Kamprad](https://sms4smile.com/quotes/author/ingvar-kamprad/) > [U.S. intelligence services routinely use collection methods against foreigners that foreseeably - with certainty - ingest high volumes of U.S. communications as well.](https://sms4smile.com/quotes/barton-gellman/u-s-intelligence-services-routinely-use-collection-methods-against/) [Barton Gellman](https://sms4smile.com/quotes/author/barton-gellman/) > [I think the personal satisfaction of doing good in the community and increasing value and holding true to the Hippocratic oath and being able…](https://sms4smile.com/quotes/raul-ruiz/i-think-the-personal-satisfaction-of-doing-good-in-the-community-and/) [Raul Ruiz](https://sms4smile.com/quotes/author/raul-ruiz/) > [“Joyfully we undertake our daily work.”](https://sms4smile.com/quotes/lailah-gifty-akita/joyfully-we-undertake-our-daily-work/) [Lailah Gifty Akita](https://sms4smile.com/quotes/author/lailah-gifty-akita/) > [Streaming services are very important.](https://sms4smile.com/quotes/tones-and-i/streaming-services-are-very-important/) [Tones and I](https://sms4smile.com/quotes/author/tones-and-i/) > [A creative mindset is in increasingly high demand: employers are vying for workers who are able to dream big and deliver big with the…](https://sms4smile.com/quotes/jim-hunt/a-creative-mindset-is-in-increasingly-high-demand-employers-are-vying/) [Jim Hunt](https://sms4smile.com/quotes/author/jim-hunt/) > [I was studying to get into the Foreign Services. 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O'Rourke](https://sms4smile.com/quotes/author/p-j-o-rourke/) > [I'm a little bit tough because I can't afford to get my heart broken.](https://sms4smile.com/quotes/brandi-glanville/i-m-a-little-bit-tough-because-i-can-t-afford-to-get-my-heart-broken/) [Brandi Glanville](https://sms4smile.com/quotes/author/brandi-glanville/) [Browse all 784 Afford quotes ](https://sms4smile.com/quotes/about/afford/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "If your goal is to provide a service at terms your customers can afford, you have to figure out how to offer your services at price points such that your aggregated costs are lower than your aggregated revenues.", "creator": { "@type": "Person", "name": "Thulasiraj Ravilla" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/thulasiraj-ravilla/if-your-goal-is-to-provide-a-service-at-terms-your-customers-can/", "about": { "@type": "Thing", "name": "Afford" }, "@id": "https://sms4smile.com/quotes/thulasiraj-ravilla/if-your-goal-is-to-provide-a-service-at-terms-your-customers-can/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/8b8/thulasiraj-ravilla-67582_afford_if-your-goal-is-to-provide-a-service-at_584009.png", "contentUrl": "https://sms4smile.com/quotes/i/8b8/thulasiraj-ravilla-67582_afford_if-your-goal-is-to-provide-a-service-at_584009.png", "url": "https://sms4smile.com/quotes/i/8b8/thulasiraj-ravilla-67582_afford_if-your-goal-is-to-provide-a-service-at_584009.png", "width": 1080, "height": 1080, "caption": "“If your goal is to provide a service at terms your customers can afford, you have to figure out how to offer…” — Thulasiraj Ravilla", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Thulasiraj Ravilla", "item": "https://sms4smile.com/quotes/author/thulasiraj-ravilla/" }, { "@type": "ListItem", "position": 4, "name": "If your goal is to provide...", "item": "https://sms4smile.com/quotes/thulasiraj-ravilla/if-your-goal-is-to-provide-a-service-at-terms-your-customers-can/" } ], "@id": "https://sms4smile.com/quotes/thulasiraj-ravilla/if-your-goal-is-to-provide-a-service-at-terms-your-customers-can/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```