--- title: "Meaning & Key Takeaway of: Customers don't care about rivalries…" description: "\"Customers don't care about rivalries between corporations, they care about getting the best value for their money.\" — Ted Waitt" image: "https://sms4smile.com/quotes/i/dac/ted-waitt-9480_best_customers-don-t-care-about-rivalries-bet_3211890.jpg" --- # Customers don't care about rivalries between corporations… ![“Customers don't care about rivalries between corporations, they care about getting the best value for their money.” quote by Ted Waitt](https://sms4smile.com/quotes/i/dac/ted-waitt-9480_best_customers-don-t-care-about-rivalries-bet_3211890.jpg) [Download](https://sms4smile.com/quotes/i/dac/ted-waitt-9480_best_customers-don-t-care-about-rivalries-bet_3211890.jpg) [Open image](https://sms4smile.com/quotes/i/dac/ted-waitt-9480_best_customers-don-t-care-about-rivalries-bet_3211890.jpg) > “Customers don't care about rivalries between corporations, they care about getting the best value for their money.” [Ted Waitt](https://sms4smile.com/quotes/author/ted-waitt/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Customers focus on value, not corporate competition; they want the best price and quality. **In simple terms:** Customers want value, not rivalry. Key Takeaway Deliver best value to win customers. Themes business consumer behavior value Mood pragmatic analytical Type marketing strategic When to use this quote - retail - e‑commerce - B2B sales - product development Key Concepts Economics competition pricing strategy Questions to Reflect On - How can you balance price and quality? - What adds value beyond cost? A Different Perspective Overemphasis on price can erode brand perception. ★ ★ ★ ★ ★ No ratings yet [Best](https://sms4smile.com/quotes/about/best/) [Care](https://sms4smile.com/quotes/about/care/) [Corporations](https://sms4smile.com/quotes/about/corporations/) [Corporations Care](https://sms4smile.com/quotes/about/corporations-care-5271937/) [Customer](https://sms4smile.com/quotes/about/customer/) [Customers](https://sms4smile.com/quotes/about/customers/) [Customers Don](https://sms4smile.com/quotes/about/customers-don-727812/) [Don-t-care](https://sms4smile.com/quotes/about/don-t-care/) [Money](https://sms4smile.com/quotes/about/money/) [Rivalries Corporations](https://sms4smile.com/quotes/about/rivalries-corporations-6004136/) [Value](https://sms4smile.com/quotes/about/value/) ## Related quotes > [Movie studios are owned by giant corporations. 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They do expect you to fix things when they go wrong.](https://sms4smile.com/quotes/don-porter/customers-don-t-expect-you-to-be-perfect-they-do-expect-you-to-fix/) [Don Porter](https://sms4smile.com/quotes/author/don-porter/) > [“Using flawed segmentation schemes, they often introduce products that customers don’t want, because they aim at a target that is irrelevant to what customers…](https://sms4smile.com/quotes/clayton-m-christensen/using-flawed-segmentation-schemes-they-often-introduce-products-that/) [Clayton M. Christensen](https://sms4smile.com/quotes/author/clayton-m-christensen/) ## More by Ted Waitt > [The complexity increases exponentially when you try and combine two companies that both need to be restructured in their own right.](https://sms4smile.com/quotes/ted-waitt/the-complexity-increases-exponentially-when-you-try-and-combine-two/) [Ted Waitt](https://sms4smile.com/quotes/author/ted-waitt/) > [I kind of became apolitical.](https://sms4smile.com/quotes/ted-waitt/i-kind-of-became-apolitical/) [Ted Waitt](https://sms4smile.com/quotes/author/ted-waitt/) > [PCs will go the cell-phone subsidy route.](https://sms4smile.com/quotes/ted-waitt/pcs-will-go-the-cell-phone-subsidy-route/) [Ted Waitt](https://sms4smile.com/quotes/author/ted-waitt/) > [Intel's a great company, and Microsoft is a great company. 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