--- title: "Meaning & Key Takeaway of: I think it takes 30 years to build a…" description: "\"I think it takes 30 years to build a luxury brand.\" — Tamara Mellon" image: "https://sms4smile.com/quotes/i/79b/tamara-mellon-12225_brands_i-think-it-takes-30-years-to-build-a-lux_2835827.jpg" --- # I think it takes 30 years to build a luxury brand. ![“I think it takes 30 years to build a luxury brand.” quote by Tamara Mellon](https://sms4smile.com/quotes/i/79b/tamara-mellon-12225_brands_i-think-it-takes-30-years-to-build-a-lux_2835827.jpg) [Download](https://sms4smile.com/quotes/i/79b/tamara-mellon-12225_brands_i-think-it-takes-30-years-to-build-a-lux_2835827.jpg) [Open image](https://sms4smile.com/quotes/i/79b/tamara-mellon-12225_brands_i-think-it-takes-30-years-to-build-a-lux_2835827.jpg) > “I think it takes 30 years to build a luxury brand.” [Tamara Mellon](https://sms4smile.com/quotes/author/tamara-mellon/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Building a luxury brand requires decades of consistent quality, storytelling, and cultural relevance. **In simple terms:** Luxury brands need long‑term effort. Key Takeaway Invest in lasting quality and narrative. Themes branding luxury long‑term legacy Mood ambitious strategic Type advice inspirational When to use this quote - fashion launches - market expansion - brand refresh - heritage marketing Key Concepts Brand equity consumer perception heritage Questions to Reflect On - How can a brand stay relevant over decades? - What sacrifices are needed for lasting luxury? A Different Perspective Success may be limited by market shifts and competition. ★ ★ ★ ★ ★ No ratings yet [Luxury](https://sms4smile.com/quotes/about/luxury/) [Marketing](https://sms4smile.com/quotes/about/marketing/) [Thinking](https://sms4smile.com/quotes/about/thinking/) ## Related quotes > [Louis Vuitton, the world's biggest luxury brand in terms of sales, is planning to dampen its expansion worldwide and focus on high-end products to…](https://sms4smile.com/quotes/bernard-arnault/louis-vuitton-the-world-s-biggest-luxury-brand-in-terms-of-sales-is/) [Bernard Arnault](https://sms4smile.com/quotes/author/bernard-arnault/) > [I can't give you 150 takes. I can't even give you 30 different ways of doing it! I don't have the talent or the…](https://sms4smile.com/quotes/george-clooney/i-can-t-give-you-150-takes-i-can-t-even-give-you-30-different-ways-of/) [George Clooney](https://sms4smile.com/quotes/author/george-clooney/) > [All projects are different, but you have to treat each one of them with care. Sometimes you get to build a luxury yacht; other…](https://sms4smile.com/quotes/stefan-g-bucher/all-projects-are-different-but-you-have-to-treat-each-one-of-them/) Stefan G. Bucher > [As someone who started a company with an idea of creating a luxury brand with a soul, I needed to learn more about how…](https://sms4smile.com/quotes/prabal-gurung/as-someone-who-started-a-company-with-an-idea-of-creating-a-luxury/) [Prabal Gurung](https://sms4smile.com/quotes/author/prabal-gurung/) > [For me I'm a luxury brand trying to prove to people and the industry that it's not about being a TV celebrity in any…](https://sms4smile.com/quotes/christian-siriano/for-me-i-m-a-luxury-brand-trying-to-prove-to-people-and-the-industry/) [Christian Siriano](https://sms4smile.com/quotes/author/christian-siriano/) > [The socialite is becoming more important in a luxury brand's marketing strategy as she pulls in the 'right kind of crowd.'](https://sms4smile.com/quotes/priya-sachdev/the-socialite-is-becoming-more-important-in-a-luxury-brand-s/) [Priya Sachdev](https://sms4smile.com/quotes/author/priya-sachdev/) > [Marc Jacobs Beauty is really exciting for me; when I was at school, I would always struggle to find make-up that suited my skin…](https://sms4smile.com/quotes/adwoa-aboah/marc-jacobs-beauty-is-really-exciting-for-me-when-i-was-at-school-i/) [Adwoa Aboah](https://sms4smile.com/quotes/author/adwoa-aboah/) > [BOB is a luxury brand. The prices are lower than designer prices but higher than high street. We sit on the cusp of paying…](https://sms4smile.com/quotes/dawn-o-porter/bob-is-a-luxury-brand-the-prices-are-lower-than-designer-prices-but/) [Dawn O'Porter](https://sms4smile.com/quotes/author/dawn-o-porter/) > [The risk of any great luxury brand that has its history in the past is that it can get dusty.](https://sms4smile.com/quotes/maureen-chiquet/the-risk-of-any-great-luxury-brand-that-has-its-history-in-the-past/) [Maureen Chiquet](https://sms4smile.com/quotes/author/maureen-chiquet/) > [I hear luxury brand names, I cringe.](https://sms4smile.com/quotes/david-berman/i-hear-luxury-brand-names-i-cringe/) [David Berman](https://sms4smile.com/quotes/author/david-berman/) > [It’s one thing if you are a luxury brand and have been around for 60 years and can weather the retail storm we’ve had,…](https://sms4smile.com/quotes/kelly-cutrone/it-s-one-thing-if-you-are-a-luxury-brand-and-have-been-around-for-60/) [Kelly Cutrone](https://sms4smile.com/quotes/author/kelly-cutrone/) > [Diesel is the only example of a casualwear or sportswear company that became a luxury brand.](https://sms4smile.com/quotes/renzo-rosso/diesel-is-the-only-example-of-a-casualwear-or-sportswear-company-that/) [Renzo Rosso](https://sms4smile.com/quotes/author/renzo-rosso/) > [I'm a luxury brand.](https://sms4smile.com/quotes/ben-eine/i-m-a-luxury-brand/) [Ben Eine](https://sms4smile.com/quotes/author/ben-eine/) > [Just because you're a luxury brand doesn't mean you have to have an attitude.](https://sms4smile.com/quotes/angela-ahrendts/just-because-you-re-a-luxury-brand-doesn-t-mean-you-have-to-have-an/) [Angela Ahrendts](https://sms4smile.com/quotes/author/angela-ahrendts/) > [After I grew some facial hair, I looked a bit older, and I guess that's what the modeling world wanted because I started booking…](https://sms4smile.com/quotes/godfrey-gao/after-i-grew-some-facial-hair-i-looked-a-bit-older-and-i-guess-that-s/) [Godfrey Gao](https://sms4smile.com/quotes/author/godfrey-gao/) ## More by Tamara Mellon > [I always knew I wanted to make my own way; I never wanted to be dependent on my father.](https://sms4smile.com/quotes/tamara-mellon/i-always-knew-i-wanted-to-make-my-own-way-i-never-wanted-to-be/) [Tamara Mellon](https://sms4smile.com/quotes/author/tamara-mellon/) > [I'm always impressed by confidence, kindness and a sense of humour.](https://sms4smile.com/quotes/tamara-mellon/i-m-always-impressed-by-confidence-kindness-and-a-sense-of-humour/) [Tamara Mellon](https://sms4smile.com/quotes/author/tamara-mellon/) > [What we're doing is giving her new exciting fashion things every month.](https://sms4smile.com/quotes/tamara-mellon/what-we-re-doing-is-giving-her-new-exciting-fashion-things-every-month/) [Tamara Mellon](https://sms4smile.com/quotes/author/tamara-mellon/) > [There's this sort of migration west at the moment, a sort of energy that's definitely moving to LA.](https://sms4smile.com/quotes/tamara-mellon/there-s-this-sort-of-migration-west-at-the-moment-a-sort-of-energy/) [Tamara Mellon](https://sms4smile.com/quotes/author/tamara-mellon/) > [My worst date would be with someone nervous who has nothing to say. I like people who inspire me.](https://sms4smile.com/quotes/tamara-mellon/my-worst-date-would-be-with-someone-nervous-who-has-nothing-to-say-i/) [Tamara Mellon](https://sms4smile.com/quotes/author/tamara-mellon/) > [ The city \[ LA\] is kind of going through an interesting transition; sort of renaissance time where there is so much going on here.… ](https://sms4smile.com/quotes/tamara-mellon/the-city-la-is-kind-of-going-through-an-interesting-transition-sort/) [Tamara Mellon](https://sms4smile.com/quotes/author/tamara-mellon/) > [Its important for women to work. They need to keep their independence, to keep earning and being challenged.](https://sms4smile.com/quotes/tamara-mellon/its-important-for-women-to-work-they-need-to-keep-their-independence/) [Tamara Mellon](https://sms4smile.com/quotes/author/tamara-mellon/) > [I just can't see myself as a trophy wife. I can't imagine not having my own life.](https://sms4smile.com/quotes/tamara-mellon/i-just-can-t-see-myself-as-a-trophy-wife-i-can-t-imagine-not-having/) [Tamara Mellon](https://sms4smile.com/quotes/author/tamara-mellon/) > [I may not have the stereotypical head for business, but I have feet that were made for heels.](https://sms4smile.com/quotes/tamara-mellon/i-may-not-have-the-stereotypical-head-for-business-but-i-have-feet/) [Tamara Mellon](https://sms4smile.com/quotes/author/tamara-mellon/) > [It doesn't matter what you are wearing-if you have good shoes and a good bag, you'll look right.](https://sms4smile.com/quotes/tamara-mellon/it-doesn-t-matter-what-you-are-wearing-if-you-have-good-shoes-and-a/) [Tamara Mellon](https://sms4smile.com/quotes/author/tamara-mellon/) > [I don't really understand what the public perception of me is. I think public perception and reality are two wholly different things.](https://sms4smile.com/quotes/tamara-mellon/i-don-t-really-understand-what-the-public-perception-of-me-is-i-think/) [Tamara Mellon](https://sms4smile.com/quotes/author/tamara-mellon/) > [The customer moved on long before the industry reacted to what she wanted. She doesn't want to buy things four months in advance, she…](https://sms4smile.com/quotes/tamara-mellon/the-customer-moved-on-long-before-the-industry-reacted-to-what-she/) [Tamara Mellon](https://sms4smile.com/quotes/author/tamara-mellon/) > [As a Business Ambassador, I am delighted to help both new and established British designers receive the recognition they deserve in the global fashion…](https://sms4smile.com/quotes/tamara-mellon/as-a-business-ambassador-i-am-delighted-to-help-both-new-and/) [Tamara Mellon](https://sms4smile.com/quotes/author/tamara-mellon/) > [A little jewellery on a man is OK, although he should never wear too much. Every man should always have a great watch.](https://sms4smile.com/quotes/tamara-mellon/a-little-jewellery-on-a-man-is-ok-although-he-should-never-wear-too/) [Tamara Mellon](https://sms4smile.com/quotes/author/tamara-mellon/) > [I have Vie Luxe candles in every room. In 2006 I spent the month of August in Sardinia, and the scent reminds me of…](https://sms4smile.com/quotes/tamara-mellon/i-have-vie-luxe-candles-in-every-room-in-2006-i-spent-the-month-of/) [Tamara Mellon](https://sms4smile.com/quotes/author/tamara-mellon/) [Explore all 55 Tamara Mellon quotes ](https://sms4smile.com/quotes/author/tamara-mellon/) ## More Brands quotes > [“She kneeled down, opened the wine fridge, and scanned the shelves, filled with a variety of white wines. 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It's like going into a nightclub and having…](https://sms4smile.com/quotes/marianne-williamson/i-feel-that-if-your-soul-was-branded-by-the-sixties-you-never-lost/) [Marianne Williamson](https://sms4smile.com/quotes/author/marianne-williamson/) > [ I don't feel the need to brand myself in that way \[social media\]. But as a means to share information and raise awareness of… ](https://sms4smile.com/quotes/scarlett-johansson/i-don-t-feel-the-need-to-brand-myself-in-that-way-social-media-but-as/) [Scarlett Johansson](https://sms4smile.com/quotes/author/scarlett-johansson/) > [To become a celebrity is to become a brand name. There is Ivory Soap, Rice Krispies, and Philip Roth. Ivory is the soap that…](https://sms4smile.com/quotes/philip-roth/to-become-a-celebrity-is-to-become-a-brand-name-there-is-ivory-soap/) [Philip Roth](https://sms4smile.com/quotes/author/philip-roth/) > [ What are you for? It may be, to a degree, consoling that white brothers and sisters did not vote for \[Donald\] Trump, and do… ](https://sms4smile.com/quotes/michael-eric-dyson/what-are-you-for-it-may-be-to-a-degree-consoling-that-white-brothers/) [Michael Eric Dyson](https://sms4smile.com/quotes/author/michael-eric-dyson/) > [I have an office full of product from brands trying to be in videos and an inbox full of songs from artists, but at…](https://sms4smile.com/quotes/adam-kluger/i-have-an-office-full-of-product-from-brands-trying-to-be-in-videos/) [Adam Kluger](https://sms4smile.com/quotes/author/adam-kluger/) > [I wish Elton Brand the best. He's a great guy. He's always going to be a great friend of mine, regardless of what goes…](https://sms4smile.com/quotes/baron-davis/i-wish-elton-brand-the-best-he-s-a-great-guy-he-s-always-going-to-be/) [Baron Davis](https://sms4smile.com/quotes/author/baron-davis/) > [I have a twelve year old sex doll. Brand new.](https://sms4smile.com/quotes/anthony-jeselnik/i-have-a-twelve-year-old-sex-doll-brand-new/) [Anthony Jeselnik](https://sms4smile.com/quotes/author/anthony-jeselnik/) > [Sourav's greatest asset is his ability to communicate. He is a naturally very confident person. He encourages his team, is a great motivator and…](https://sms4smile.com/quotes/ravi-shastri/sourav-s-greatest-asset-is-his-ability-to-communicate-he-is-a/) [Ravi Shastri](https://sms4smile.com/quotes/author/ravi-shastri/) > [I think that, honestly, people's censorship issues are personal but I disagree with most of those personal choices that I see others make. You…](https://sms4smile.com/quotes/seth-rogen/i-think-that-honestly-people-s-censorship-issues-are-personal-but-i/) [Seth Rogen](https://sms4smile.com/quotes/author/seth-rogen/) > [I don't care for brands. I'm more of a boutique shopper because the things I will find there are unique, and there won't be…](https://sms4smile.com/quotes/shweta-tripathi/i-don-t-care-for-brands-i-m-more-of-a-boutique-shopper-because-the/) [Shweta Tripathi](https://sms4smile.com/quotes/author/shweta-tripathi/) > [It was psychobabbler Abraham Maslow who wrote of the phenomena of self-actualization. What Maslow failed to grasp is that reaching true self-actualization can only…](https://sms4smile.com/quotes/ted-nugent/it-was-psychobabbler-abraham-maslow-who-wrote-of-the-phenomena-of/) [Ted Nugent](https://sms4smile.com/quotes/author/ted-nugent/) > [When I went to do "Carson" that night, they wanted us to do two songs, but we were a brand new band. "Conga" hadn't…](https://sms4smile.com/quotes/gloria-estefan/when-i-went-to-do-carson-that-night-they-wanted-us-to-do-two-songs/) [Gloria Estefan](https://sms4smile.com/quotes/author/gloria-estefan/) Browse all 1,572 Brands quotes ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "I think it takes 30 years to build a luxury brand.", "creator": { "@type": "Person", "name": "Tamara Mellon" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/tamara-mellon/i-think-it-takes-30-years-to-build-a-luxury-brand/", "about": { "@type": "Thing", "name": "Brands" }, "@id": "https://sms4smile.com/quotes/tamara-mellon/i-think-it-takes-30-years-to-build-a-luxury-brand/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/79b/tamara-mellon-12225_brands_i-think-it-takes-30-years-to-build-a-lux_2835827.jpg", "contentUrl": "https://sms4smile.com/quotes/i/79b/tamara-mellon-12225_brands_i-think-it-takes-30-years-to-build-a-lux_2835827.jpg", "url": "https://sms4smile.com/quotes/i/79b/tamara-mellon-12225_brands_i-think-it-takes-30-years-to-build-a-lux_2835827.jpg", "width": 1080, "height": 1080, "caption": "“I think it takes 30 years to build a luxury brand.” — Tamara Mellon", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Tamara Mellon", "item": "https://sms4smile.com/quotes/author/tamara-mellon/" }, { "@type": "ListItem", "position": 4, "name": "I think it takes 30 years...", "item": "https://sms4smile.com/quotes/tamara-mellon/i-think-it-takes-30-years-to-build-a-luxury-brand/" } ], "@id": "https://sms4smile.com/quotes/tamara-mellon/i-think-it-takes-30-years-to-build-a-luxury-brand/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```