--- title: "Meaning & Key Takeaway of: People are very willing to click multiple…" description: "\"“People are very willing to click multiple times. In fact, they won’t even notice they’re clicking if they’re getting the right amount of information a..." image: "https://sms4smile.com/quotes/i/7c7/susan-m-weinschenk-41971_time_people-are-very-willing-to-click-multipl_1437325.jpg" --- # People are very willing to click multiple times. In fact… ![“People are very willing to click multiple times. In fact, they won’t even notice they’re clicking if they’re getting the right amount of information at each click to keep them going down the path. Think progressive disclosure; don’t count clicks.” quote by Susan M. Weinschenk](https://sms4smile.com/quotes/i/7c7/susan-m-weinschenk-41971_time_people-are-very-willing-to-click-multipl_1437325.jpg) [Download](https://sms4smile.com/quotes/i/7c7/susan-m-weinschenk-41971_time_people-are-very-willing-to-click-multipl_1437325.jpg) [Open image](https://sms4smile.com/quotes/i/7c7/susan-m-weinschenk-41971_time_people-are-very-willing-to-click-multipl_1437325.jpg) > ““People are very willing to click multiple times. In fact, they won’t even notice they’re clicking if they’re getting the right amount of information at each click to keep them going down the path. Think progressive disclosure; don’t count clicks.”” [Susan M. Weinschenk](https://sms4smile.com/quotes/author/susan-m-weinschenk/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. The quote explains that users will continue clicking if each step provides enough information, so designers should use progressive disclosure rather than counting clicks. **In simple terms:** Give users enough info each step to keep them engaged. Key Takeaway Design with progressive disclosure. Themes user experience design strategy information architecture Mood analytical practical Type instructional strategic When to use this quote - web design - app onboarding - e‑commerce - educational software Key Concepts progressive disclosure click behavior engagement Questions to Reflect On - How can you balance information depth with simplicity? - When should you limit clicks? A Different Perspective Too many clicks can still cause frustration despite disclosure. ★ ★ ★ ★ ★ No ratings yet [Time](https://sms4smile.com/quotes/about/time/) ## Related quotes > [The world is really run by the Web. There's so much information out there that you can click and keep going down the rabbit…](https://sms4smile.com/quotes/big-boi/the-world-is-really-run-by-the-web-there-s-so-much-information-out/) [Big Boi](https://sms4smile.com/quotes/author/big-boi/) > [Progressive disclosure defers advanced or rarely used features to a secondary screen, making applications easier to learn and less error-prone.](https://sms4smile.com/quotes/jakob-nielsen/progressive-disclosure-defers-advanced-or-rarely-used-features-to-a/) [Jakob Nielsen](https://sms4smile.com/quotes/author/jakob-nielsen/) > [You know you spend too much time online when you start double clicking on your light switches.](https://sms4smile.com/quotes/green-monk/you-know-you-spend-too-much-time-online-when-you-start-double/) [Green Monk](https://sms4smile.com/quotes/author/green-monk/) > [Patience is the essence of clicking great Photographs!!](https://sms4smile.com/quotes/abhijeet-sawant/patience-is-the-essence-of-clicking-great-photographs/) [Abhijeet Sawant](https://sms4smile.com/quotes/author/abhijeet-sawant/) > [For me, pointing and clicking my phone is absolutely fine. People say that isn't the art of photography but I don't agree.](https://sms4smile.com/quotes/annie-lennox/for-me-pointing-and-clicking-my-phone-is-absolutely-fine-people-say/) [Annie Lennox](https://sms4smile.com/quotes/author/annie-lennox/) > [“'Click here' is not a call to action, because I will only take action with a reason, and clicking is no reason. Remove the…](https://sms4smile.com/quotes/ben-hunt/click-here-is-not-a-call-to-action-because-i-will-only-take-action/) Ben Hunt > [You see a fleeting perfection of form merging with a significant substance, and you make a clicking noise only a hair's breadth away. You…](https://sms4smile.com/quotes/burk-uzzle/you-see-a-fleeting-perfection-of-form-merging-with-a-significant/) [Burk Uzzle](https://sms4smile.com/quotes/author/burk-uzzle/) > [Don't feel bad about getting someone to click on something if the thing they're clicking on doesn't suck.](https://sms4smile.com/quotes/hank-green/don-t-feel-bad-about-getting-someone-to-click-on-something-if-the/) [Hank Green](https://sms4smile.com/quotes/author/hank-green/) > [“The beckoning counts, not the clicking latch behind you”](https://sms4smile.com/quotes/freya-stark/the-beckoning-counts-not-the-clicking-latch-behind-you/) [Freya Stark](https://sms4smile.com/quotes/author/freya-stark/) > [When everybodys clicking, we can put a lot of runs on the board.](https://sms4smile.com/quotes/bobby-cox/when-everybodys-clicking-we-can-put-a-lot-of-runs-on-the-board/) [Bobby Cox](https://sms4smile.com/quotes/author/bobby-cox/) > [Of all the warning sounds that animals make, I think the one that's the least effective on me is a kind of clicking noise.](https://sms4smile.com/quotes/jack-handey/of-all-the-warning-sounds-that-animals-make-i-think-the-one-that-s/) [Jack Handey](https://sms4smile.com/quotes/author/jack-handey/) > [Whoever invented double clicking should be shot in the head! Twice!](https://sms4smile.com/quotes/anonymous/whoever-invented-double-clicking-should-be-shot-in-the-head-twice/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [I shoot five or six times, go out and play defense and make sure everything is clicking. I'm like a transmission in a car.…](https://sms4smile.com/quotes/charles-oakley/i-shoot-five-or-six-times-go-out-and-play-defense-and-make-sure/) [Charles Oakley](https://sms4smile.com/quotes/author/charles-oakley/) > [It takes more than clicking like for a good cause to change the world.](https://sms4smile.com/quotes/michael-oh/it-takes-more-than-clicking-like-for-a-good-cause-to-change-the-world/) Michael Oh > [When you're clicking, you're not making mental mistakes. You're going out there. You're lining up fast.](https://sms4smile.com/quotes/julian-edelman/when-you-re-clicking-you-re-not-making-mental-mistakes-you-re-going/) [Julian Edelman](https://sms4smile.com/quotes/author/julian-edelman/) ## More by Susan M. Weinschenk > [“Give people a small, easy task to do, rather than a complex one.”](https://sms4smile.com/quotes/susan-m-weinschenk/give-people-a-small-easy-task-to-do-rather-than-a-complex-one/) [Susan M. Weinschenk](https://sms4smile.com/quotes/author/susan-m-weinschenk/) > [“Design factors, such as color, font, layout, and navigation, are critical in making it through the first “trust rejection” phase.”](https://sms4smile.com/quotes/susan-m-weinschenk/design-factors-such-as-color-font-layout-and-navigation-are-critical/) [Susan M. Weinschenk](https://sms4smile.com/quotes/author/susan-m-weinschenk/) > [“When designing color coding, consider colors that work for everyone, for example, varying shades of brown and yellow. Avoid red, green, and blue.”](https://sms4smile.com/quotes/susan-m-weinschenk/when-designing-color-coding-consider-colors-that-work-for-everyone/) [Susan M. Weinschenk](https://sms4smile.com/quotes/author/susan-m-weinschenk/) > [“One of the major reasons to do user or customer research is so that you can identify and understand the schemata that your particular…](https://sms4smile.com/quotes/susan-m-weinschenk/one-of-the-major-reasons-to-do-user-or-customer-research-is-so-that/) [Susan M. Weinschenk](https://sms4smile.com/quotes/author/susan-m-weinschenk/) > [“intentionally so. My favorite was from a company in Texas. When there was a “fatal” error, meaning the system was going to crash, a…](https://sms4smile.com/quotes/susan-m-weinschenk/intentionally-so-my-favorite-was-from-a-company-in-texas-when-there/) [Susan M. Weinschenk](https://sms4smile.com/quotes/author/susan-m-weinschenk/) > [“Don’t assume that people will see something on a computer screen just because it’s there. This is especially true when you refresh a screen…](https://sms4smile.com/quotes/susan-m-weinschenk/don-t-assume-that-people-will-see-something-on-a-computer-screen-just/) [Susan M. Weinschenk](https://sms4smile.com/quotes/author/susan-m-weinschenk/) > [“Eventually (about eight percent of battery left), my computer makes a sound and a message pops up to alert me that the battery is…](https://sms4smile.com/quotes/susan-m-weinschenk/eventually-about-eight-percent-of-battery-left-my-computer-makes-a/) [Susan M. Weinschenk](https://sms4smile.com/quotes/author/susan-m-weinschenk/) > [“What does happen is that if we give them a gift, we will trigger a feeling of indebtedness—a feeling of indebtedness that they’ll want…](https://sms4smile.com/quotes/susan-m-weinschenk/what-does-happen-is-that-if-we-give-them-a-gift-we-will-trigger-a/) [Susan M. Weinschenk](https://sms4smile.com/quotes/author/susan-m-weinschenk/) > [“Favor 2D elements over 3D ones. The eyes communicate what they see to the brain as a 2D object. 3D representations on the screen…](https://sms4smile.com/quotes/susan-m-weinschenk/favor-2d-elements-over-3d-ones-the-eyes-communicate-what-they-see-to/) [Susan M. Weinschenk](https://sms4smile.com/quotes/author/susan-m-weinschenk/) [Explore all 10 Susan M. Weinschenk quotes ](https://sms4smile.com/quotes/author/susan-m-weinschenk/) ## More Clicks quotes > [The youth of India has the strength to move the entire World with a click of a mouse, we have generated that ability!](https://sms4smile.com/quotes/narendra-modi/the-youth-of-india-has-the-strength-to-move-the-entire-world-with-a/) [Narendra Modi](https://sms4smile.com/quotes/author/narendra-modi/) > [The Chains of conformity click in tiresomely monotonous unison.](https://sms4smile.com/quotes/leonard-sweet/the-chains-of-conformity-click-in-tiresomely-monotonous-unison/) [Leonard Sweet](https://sms4smile.com/quotes/author/leonard-sweet/) > [It's not about changing--it's about growing, together," he said, like the wise soul that he was. "I wanted to let you know--that I am…](https://sms4smile.com/quotes/ellen-schreiber/it-s-not-about-changing-it-s-about-growing-together-he-said-like-the/) [Ellen Schreiber](https://sms4smile.com/quotes/author/ellen-schreiber/) > [The more a prospective customer clicks on you and your stuff, the easier it is for them to make a buying decision in your…](https://sms4smile.com/quotes/jeffrey-gitomer/the-more-a-prospective-customer-clicks-on-you-and-your-stuff-the/) [Jeffrey Gitomer](https://sms4smile.com/quotes/author/jeffrey-gitomer/) > [When you finish a poem, it clicks shut like the top of a jewel box, but prose is endless. I haven't experienced an awful…](https://sms4smile.com/quotes/kenneth-koch/when-you-finish-a-poem-it-clicks-shut-like-the-top-of-a-jewel-box-but/) [Kenneth Koch](https://sms4smile.com/quotes/author/kenneth-koch/) > [As our initial click fraud research study showed last year, there is an obvious problem in the online advertising world. The challenge is that…](https://sms4smile.com/quotes/flint-mcglaughlin/as-our-initial-click-fraud-research-study-showed-last-year-there-is/) Flint McGlaughlin > [It's a strange thing, but you get this click in your brain; the wonderful feeling that the entirety of a character is suddenly available…](https://sms4smile.com/quotes/chiwetel-ejiofor/it-s-a-strange-thing-but-you-get-this-click-in-your-brain-the/) [Chiwetel Ejiofor](https://sms4smile.com/quotes/author/chiwetel-ejiofor/) > [I also like to use a sensational headline. Many people read blogs in aggregators, which generally show only the headline. So you have to…](https://sms4smile.com/quotes/fred-wilson/i-also-like-to-use-a-sensational-headline-many-people-read-blogs-in/) [Fred Wilson](https://sms4smile.com/quotes/author/fred-wilson/) > [When a person has a gun, sometimes their mind clicks that this thing will win arguments and straighten people out.](https://sms4smile.com/quotes/bill-cosby/when-a-person-has-a-gun-sometimes-their-mind-clicks-that-this-thing/) [Bill Cosby](https://sms4smile.com/quotes/author/bill-cosby/) > [“about us just clicks.”](https://sms4smile.com/quotes/maggi-myers/about-us-just-clicks/) [Maggi Myers](https://sms4smile.com/quotes/author/maggi-myers/) > [I think a huge amount of it is because of the Internet. Every single thing in the world is accessible with a few clicks.…](https://sms4smile.com/quotes/david-schwimmer/i-think-a-huge-amount-of-it-is-because-of-the-internet-every-single/) [David Schwimmer](https://sms4smile.com/quotes/author/david-schwimmer/) > [How to make money from Facebook and Twitter: (1) Go to 'Account Settings' (2) Click 'Deactivate your account' (3) Go back to work!](https://sms4smile.com/quotes/papa-cj/how-to-make-money-from-facebook-and-twitter-1-go-to-account-settings/) Papa CJ > [I wished there was some kind of switch on my brain. That I could turn it off in the same way that I could…](https://sms4smile.com/quotes/marian-keyes/i-wished-there-was-some-kind-of-switch-on-my-brain-that-i-could-turn/) [Marian Keyes](https://sms4smile.com/quotes/author/marian-keyes/) > [First click attribution is akin to giving my first girlfriend 100% of the credit for me marrying my wife.](https://sms4smile.com/quotes/avinash-kaushik/first-click-attribution-is-akin-to-giving-my-first-girlfriend-100-of/) [Avinash Kaushik](https://sms4smile.com/quotes/author/avinash-kaushik/) > [My whole thing is, haters are gonna hate, but haters are also going to click on your YouTube video just to watch it, so…](https://sms4smile.com/quotes/miley-cyrus/my-whole-thing-is-haters-are-gonna-hate-but-haters-are-also-going-to/) [Miley Cyrus](https://sms4smile.com/quotes/author/miley-cyrus/) Browse all 322 Clicks quotes ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "“People are very willing to click multiple times. 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