--- title: "Meaning & Key Takeaway of: Alibaba has a very good PR team, very…" description: "\"“Alibaba has a very good PR team, very capable. Our only secret is to always tell the truth. No matter wherever or whenever, say what you’re thinking. ..." image: "https://sms4smile.com/quotes/i/a86/suk-lee-55775_truth_alibaba-has-a-very-good-pr-team-very-cap_1844706.jpg" --- # Alibaba has a very good PR team, very capable. Our only… ![“Alibaba has a very good PR team, very capable. Our only secret is to always tell the truth. No matter wherever or whenever, say what you’re thinking. Don’t say things that the media loves to hear or deceive them in order to cater to them. Tell a lie now, and you’ll be forced to keep it going even…” quote by Suk Lee](https://sms4smile.com/quotes/i/a86/suk-lee-55775_truth_alibaba-has-a-very-good-pr-team-very-cap_1844706.jpg) [Download](https://sms4smile.com/quotes/i/a86/suk-lee-55775_truth_alibaba-has-a-very-good-pr-team-very-cap_1844706.jpg) [Open image](https://sms4smile.com/quotes/i/a86/suk-lee-55775_truth_alibaba-has-a-very-good-pr-team-very-cap_1844706.jpg) > ““Alibaba has a very good PR team, very capable. Our only secret is to always tell the truth. No matter wherever or whenever, say what you’re thinking. Don’t say things that the media loves to hear or deceive them in order to cater to them. Tell a lie now, and you’ll be forced to keep it going even as you forget parts of it. This will only cause lots of pain. People like honesty. Not many people, however, will tell the truth at any time. Do so and you’ll differ from others.”” [Suk Lee](https://sms4smile.com/quotes/author/suk-lee/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Truthfulness is presented as a strategic advantage; lying creates compounding problems and pain, while honesty builds trust despite its rarity. **In simple terms:** Being honest is better than lying because lies cause pain and require more lies. Key Takeaway Choose honesty to avoid the trap of escalating deception. Themes ethics communication leadership trust integrity Mood cautious thoughtful serious Type advice ethical leadership When to use this quote - public relations - corporate communication - crisis management - personal branding - media interaction Key Concepts strategic honesty reputational risk psychology of lying Questions to Reflect On - When does honesty become a liability? - How can leaders balance transparency with strategic discretion? A Different Perspective Honesty can be risky in competitive environments where truth may be exploited. ★ ★ ★ ★ ★ No ratings yet [Truth](https://sms4smile.com/quotes/about/truth/) ## Related quotes > [When I was starting out, I thought about how the Internet is global and that we should have a global name, a name that's…](https://sms4smile.com/quotes/jack-ma/when-i-was-starting-out-i-thought-about-how-the-internet-is-global/) [Jack Ma](https://sms4smile.com/quotes/author/jack-ma/) > [I think China thinks information technology is less important than we think it is in the US, economically, and more important politically. And so…](https://sms4smile.com/quotes/peter-thiel/i-think-china-thinks-information-technology-is-less-important-than-we/) [Peter Thiel](https://sms4smile.com/quotes/author/peter-thiel/) > [“If you tell me the truth, the truth I’ll proclaim. 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