--- title: "Meaning & Key Takeaway of: I think Pixar has the opportunity to be…" description: "\"I think Pixar has the opportunity to be the next Disney - not replace Disney - but be the next Disney.\" — Steve Jobs" image: "https://sms4smile.com/quotes/i/fa4/steve-jobs-307_next_i-think-pixar-has-the-opportunity-to-be_1354240.jpg" --- # I think Pixar has the opportunity to be the next Disney… ![“I think Pixar has the opportunity to be the next Disney - not replace Disney - but be the next Disney.” quote by Steve Jobs](https://sms4smile.com/quotes/i/fa4/steve-jobs-307_next_i-think-pixar-has-the-opportunity-to-be_1354240.jpg) [Download](https://sms4smile.com/quotes/i/fa4/steve-jobs-307_next_i-think-pixar-has-the-opportunity-to-be_1354240.jpg) [Open image](https://sms4smile.com/quotes/i/fa4/steve-jobs-307_next_i-think-pixar-has-the-opportunity-to-be_1354240.jpg) > “I think Pixar has the opportunity to be the next Disney - not replace Disney - but be the next Disney.” [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Pixar could become a new benchmark for storytelling, not a Disney replacement. **In simple terms:** Pixar may set a fresh standard in animation. Key Takeaway Support innovative storytelling. Themes innovation animation industry standards competition legacy Mood optimistic strategic Type business visionary When to use this quote - studio partnerships - creative risk - technology adoption - audience expectations Key Concepts creative leadership brand evolution market dynamics Questions to Reflect On - How can Pixar differentiate itself? - What defines a “next Disney”? A Different Perspective Competing with Disney is daunting. ★ ★ ★ ★ ★ No ratings yet [Disney](https://sms4smile.com/quotes/about/disney/) [Opportunity](https://sms4smile.com/quotes/about/opportunity/) [Pixar](https://sms4smile.com/quotes/about/pixar/) [Thinking](https://sms4smile.com/quotes/about/thinking/) ## Related quotes > [I don't think at Pixar we'd ever make something that was too scary for general audiences.](https://sms4smile.com/quotes/dan-scanlon/i-don-t-think-at-pixar-we-d-ever-make-something-that-was-too-scary/) [Dan Scanlon](https://sms4smile.com/quotes/author/dan-scanlon/) > [We have a unique opportunity as Disney because it really is the only true global entertainment brand.](https://sms4smile.com/quotes/bob-iger/we-have-a-unique-opportunity-as-disney-because-it-really-is-the-only/) [Bob Iger](https://sms4smile.com/quotes/author/bob-iger/) > [I don't think that people think of Marvel in the same way that people think of Pixar. Because Pixar is story-orientated, and they think…](https://sms4smile.com/quotes/amy-pascal/i-don-t-think-that-people-think-of-marvel-in-the-same-way-that-people/) [Amy Pascal](https://sms4smile.com/quotes/author/amy-pascal/) > [I think Pixar's done an amazing job integrating art and science. They really get this idea that art and engineering work side by side.](https://sms4smile.com/quotes/joe-gebbia/i-think-pixar-s-done-an-amazing-job-integrating-art-and-science-they/) [Joe Gebbia](https://sms4smile.com/quotes/author/joe-gebbia/) > [I don't want to fail, of course. But even though I didn't know how bad things really were, I still had a lot to…](https://sms4smile.com/quotes/steve-jobs/i-don-t-want-to-fail-of-course-but-even-though-i-didn-t-know-how-bad/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [If I knew in 1986 how much it was going to cost to keep Pixar going, I doubt if I would have bought the company.](https://sms4smile.com/quotes/steve-jobs/if-i-knew-in-1986-how-much-it-was-going-to-cost-to-keep-pixar-going-i/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [Pixar is seen by a lot of folks as an overnight success, but if you really look closely, most overnight successes took a long…](https://sms4smile.com/quotes/steve-jobs/pixar-is-seen-by-a-lot-of-folks-as-an-overnight-success-but-if-you/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [The thing that drives me and my colleagues at both Apple and Pixar is that you see something very compelling to you, and you…](https://sms4smile.com/quotes/steve-jobs/the-thing-that-drives-me-and-my-colleagues-at-both-apple-and-pixar-is/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [Pixar is the most technically advanced creative company; Apple is the most creatively advanced technical company.](https://sms4smile.com/quotes/steve-jobs/pixar-is-the-most-technically-advanced-creative-company-apple-is-the/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [Why would I ever want to run Disney? Wouldn't it make more sense just to sell them Pixar and retire?](https://sms4smile.com/quotes/steve-jobs/why-would-i-ever-want-to-run-disney-wouldn-t-it-make-more-sense-just/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [I'm really proud of 'Cars.' 'Cars,' when it first came out, got probably the most mediocre reviews of a Pixar film.](https://sms4smile.com/quotes/john-lasseter/i-m-really-proud-of-cars-cars-when-it-first-came-out-got-probably-the/) [John Lasseter](https://sms4smile.com/quotes/author/john-lasseter/) > [Well, we try to - we definitely try to have a balance. And I think things have gotten a lot better at Pixar. When…](https://sms4smile.com/quotes/pete-docter/well-we-try-to-we-definitely-try-to-have-a-balance-and-i-think-things/) [Pete Docter](https://sms4smile.com/quotes/author/pete-docter/) > [A lot of the album 'The Definition' was made from two things: Pixar movies and J. Dilla.](https://sms4smile.com/quotes/jon-bellion/a-lot-of-the-album-the-definition-was-made-from-two-things-pixar/) [Jon Bellion](https://sms4smile.com/quotes/author/jon-bellion/) > [The way Pixar has always worked is that we think of an idea and then we make it. We don't develop lots of ideas…](https://sms4smile.com/quotes/andrew-stanton/the-way-pixar-has-always-worked-is-that-we-think-of-an-idea-and-then/) [Andrew Stanton](https://sms4smile.com/quotes/author/andrew-stanton/) > [Oh yeah, I'm still employed at Pixar and I love it here.](https://sms4smile.com/quotes/brad-bird/oh-yeah-i-m-still-employed-at-pixar-and-i-love-it-here/) [Brad Bird](https://sms4smile.com/quotes/author/brad-bird/) ## More by Steve Jobs > [Who wants a stylus. You have to get em and put em away, and you lose em. Yuck. Nobody wants a stylus.](https://sms4smile.com/quotes/steve-jobs/who-wants-a-stylus-you-have-to-get-em-and-put-em-away-and-you-lose-em/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [The reason that Apple is able to create products like iPad is because we always try to be at the intersection of technology and…](https://sms4smile.com/quotes/steve-jobs/the-reason-that-apple-is-able-to-create-products-like-ipad-is-because/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [I admire Mark Zuckerberg... for not selling out, for wanting to make a company. I admire that a lot.](https://sms4smile.com/quotes/steve-jobs/i-admire-mark-zuckerberg-for-not-selling-out-for-wanting-to-make-a/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [If you want to hire great people and have them stay, you have to be run by ideas, not hierarchy. The best ideas have…](https://sms4smile.com/quotes/steve-jobs/if-you-want-to-hire-great-people-and-have-them-stay-you-have-to-be/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [Everything around you that you call life was made up by people that were no smarter than you and you can change it, you…](https://sms4smile.com/quotes/steve-jobs/everything-around-you-that-you-call-life-was-made-up-by-people-that/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [“Innovation is not about saying yes to everything. It's about saying NO to all but the most crucial features.”](https://sms4smile.com/quotes/steve-jobs/innovation-is-not-about-saying-yes-to-everything-it-s-about-saying-no/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple's CEO, I…](https://sms4smile.com/quotes/steve-jobs/i-have-always-said-if-there-ever-came-a-day-when-i-could-no-longer/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [When you first start off trying to solve a problem, the first solutions you come up with are very complex, and most people stop…](https://sms4smile.com/quotes/steve-jobs/when-you-first-start-off-trying-to-solve-a-problem-the-first/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [I'm not dismissing the value of higher education; I'm simply saying it comes at the expense of experience.](https://sms4smile.com/quotes/steve-jobs/i-m-not-dismissing-the-value-of-higher-education-i-m-simply-saying-it/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [“To YoYo Ma: "You playing is the best argument I've ever heard for the existence of God, because I don't really believe a human…](https://sms4smile.com/quotes/steve-jobs/to-yoyo-ma-you-playing-is-the-best-argument-i-ve-ever-heard-for-the/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [The most important thing is a person. A person who incites your curiosity and feeds your curiosity; and machines cannot do that in the…](https://sms4smile.com/quotes/steve-jobs/the-most-important-thing-is-a-person-a-person-who-incites-your/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [The tragedy is that Dell didn't win it - we lost it.](https://sms4smile.com/quotes/steve-jobs/the-tragedy-is-that-dell-didn-t-win-it-we-lost-it/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [“I think great artists and great engineers are similar, in that they both have a desire to express themselves. In fact some of the…](https://sms4smile.com/quotes/steve-jobs/i-think-great-artists-and-great-engineers-are-similar-in-that-they/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [It's rare that you see an artist in his 30s or 40s able to really contribute something amazing.](https://sms4smile.com/quotes/steve-jobs/it-s-rare-that-you-see-an-artist-in-his-30s-or-40s-able-to-really/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [We're going to be able to ask our computers to monitor things for us, and when certain conditions happen, are triggered, the computers will…](https://sms4smile.com/quotes/steve-jobs/we-re-going-to-be-able-to-ask-our-computers-to-monitor-things-for-us/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) [Explore all 695 Steve Jobs quotes ](https://sms4smile.com/quotes/author/steve-jobs/) ## More Disney quotes > [Whether we think of Disney's blonde beauty and her pumpkin carriage or Marissa Meyer's recent recasting of 'Cinderella' as a cyborg in the young…](https://sms4smile.com/quotes/marie-rutkoski/whether-we-think-of-disney-s-blonde-beauty-and-her-pumpkin-carriage/) [Marie Rutkoski](https://sms4smile.com/quotes/author/marie-rutkoski/) > [What's unique about Disney Animation, many of the films have this perennial quality about them. They don't seem like old films, they still seem…](https://sms4smile.com/quotes/rob-minkoff/what-s-unique-about-disney-animation-many-of-the-films-have-this/) [Rob Minkoff](https://sms4smile.com/quotes/author/rob-minkoff/) > [The way Pixar has always worked is that we think of an idea and then we make it. We don't develop lots of ideas…](https://sms4smile.com/quotes/andrew-stanton/the-way-pixar-has-always-worked-is-that-we-think-of-an-idea-and-then/) [Andrew Stanton](https://sms4smile.com/quotes/author/andrew-stanton/) > [Disney Channel is celebrities coated in sugar. Everything is really happy; everything is really bright.](https://sms4smile.com/quotes/emily-osment/disney-channel-is-celebrities-coated-in-sugar-everything-is-really/) [Emily Osment](https://sms4smile.com/quotes/author/emily-osment/) > [“Walt also had a humorous sign posted outside the mansion, recruiting ghosts who wanted to enjoy 'active retirement' in the "country club atmosphere' of…](https://sms4smile.com/quotes/leslie-le-mon/walt-also-had-a-humorous-sign-posted-outside-the-mansion-recruiting/) [Leslie Le Mon](https://sms4smile.com/quotes/author/leslie-le-mon/) > [Florida has tons of entertainment opportunities because Walt Disney World and Universal Studios are there.](https://sms4smile.com/quotes/kevin-richardson/florida-has-tons-of-entertainment-opportunities-because-walt-disney/) [Kevin Richardson](https://sms4smile.com/quotes/author/kevin-richardson/) > [Well, we try to - we definitely try to have a balance. And I think things have gotten a lot better at Pixar. When…](https://sms4smile.com/quotes/pete-docter/well-we-try-to-we-definitely-try-to-have-a-balance-and-i-think-things/) [Pete Docter](https://sms4smile.com/quotes/author/pete-docter/) > [With Epcot Center, the Disney corporation has accomplished something I didn't think possible in today's world. They have created a land of make-believe that's…](https://sms4smile.com/quotes/anonymous/with-epcot-center-the-disney-corporation-has-accomplished-something-i/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [I'm a lifelong Disney nut.](https://sms4smile.com/quotes/leonard-maltin/i-m-a-lifelong-disney-nut/) [Leonard Maltin](https://sms4smile.com/quotes/author/leonard-maltin/) > [The only one that seems to be able to hold the business is Disney. They do it is because they have a fabulous philosophy…](https://sms4smile.com/quotes/don-bluth/the-only-one-that-seems-to-be-able-to-hold-the-business-is-disney/) [Don Bluth](https://sms4smile.com/quotes/author/don-bluth/) > [I've worked in animation for a long time. I started in Spain and I wanted to make feature films. That desire to figure out…](https://sms4smile.com/quotes/raul-garcia/i-ve-worked-in-animation-for-a-long-time-i-started-in-spain-and-i/) [Raul Garcia](https://sms4smile.com/quotes/author/raul-garcia/) > [Beauty and the Beast became the first animated feature ever nominated for best picture.](https://sms4smile.com/quotes/leonard-maltin/beauty-and-the-beast-became-the-first-animated-feature-ever-nominated/) [Leonard Maltin](https://sms4smile.com/quotes/author/leonard-maltin/) > [I certainly did not envisage making a Disney movie. The most I hoped for was to be able to pay my bills. I was…](https://sms4smile.com/quotes/david-lowery/i-certainly-did-not-envisage-making-a-disney-movie-the-most-i-hoped/) [David Lowery](https://sms4smile.com/quotes/author/david-lowery/) > [When life gets you down do you wanna know what you've gotta do? Just keep swimming. -Dory](https://sms4smile.com/quotes/finding-nemo/when-life-gets-you-down-do-you-wanna-know-what-you-ve-gotta-do-just/) Finding Nemo > [It's time to take charge, live your own life.](https://sms4smile.com/quotes/goofy/it-s-time-to-take-charge-live-your-own-life/) Goofy [Browse all 798 Disney quotes ](https://sms4smile.com/quotes/about/disney/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "I think Pixar has the opportunity to be the next Disney - not replace Disney - but be the next Disney.", "creator": { "@type": "Person", "name": "Steve Jobs" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/steve-jobs/i-think-pixar-has-the-opportunity-to-be-the-next-disney-not-replace/", "about": { "@type": "Thing", "name": "Disney" }, "@id": "https://sms4smile.com/quotes/steve-jobs/i-think-pixar-has-the-opportunity-to-be-the-next-disney-not-replace/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/fa4/steve-jobs-307_next_i-think-pixar-has-the-opportunity-to-be_1354240.jpg", "contentUrl": "https://sms4smile.com/quotes/i/fa4/steve-jobs-307_next_i-think-pixar-has-the-opportunity-to-be_1354240.jpg", "url": "https://sms4smile.com/quotes/i/fa4/steve-jobs-307_next_i-think-pixar-has-the-opportunity-to-be_1354240.jpg", "width": 1080, "height": 1080, "caption": "“I think Pixar has the opportunity to be the next Disney - not replace Disney - but be the next Disney.” — Steve Jobs", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Steve Jobs", "item": "https://sms4smile.com/quotes/author/steve-jobs/" }, { "@type": "ListItem", "position": 4, "name": "I think Pixar has the opportunity...", "item": "https://sms4smile.com/quotes/steve-jobs/i-think-pixar-has-the-opportunity-to-be-the-next-disney-not-replace/" } ], "@id": "https://sms4smile.com/quotes/steve-jobs/i-think-pixar-has-the-opportunity-to-be-the-next-disney-not-replace/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```