--- title: "Meaning & Key Takeaway of: I think that too ended up affecting a lot…" description: "\"I think that too ended up affecting a lot of the different research questions that I later asked was really was about well to what extent... How do we ..." image: "https://sms4smile.com/quotes/i/0b4/sheena-iyengar-2596_balance_i-think-that-too-ended-up-affecting-a-lo_388899.png" --- # I think that too ended up affecting a lot of the different… ![“I think that too ended up affecting a lot of the different research questions that I later asked was really was about well to what extent... How do we balance choice as possibility and choice as limitations?” quote by Sheena Iyengar](https://sms4smile.com/quotes/i/0b4/sheena-iyengar-2596_balance_i-think-that-too-ended-up-affecting-a-lo_388899.png) [Download](https://sms4smile.com/quotes/i/0b4/sheena-iyengar-2596_balance_i-think-that-too-ended-up-affecting-a-lo_388899.png) [Open image](https://sms4smile.com/quotes/i/0b4/sheena-iyengar-2596_balance_i-think-that-too-ended-up-affecting-a-lo_388899.png) > “I think that too ended up affecting a lot of the different research questions that I later asked was really was about well to what extent... How do we balance choice as possibility and choice as limitations?” [Sheena Iyengar](https://sms4smile.com/quotes/author/sheena-iyengar/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Research should explore how choice can both expand possibilities and impose constraints, balancing freedom with limits. **In simple terms:** Choice offers both freedom and limits. Key Takeaway Study the dual nature of choice. Themes choice research balance limitations possibility Mood analytical thoughtful Type philosophical inspirational When to use this quote - product design - policy making - personal life planning Key Concepts decision theory psychology behavioral economics Questions to Reflect On - When does too many options hinder decisions? - How can we design choices that empower? A Different Perspective Overemphasis on choice can lead to paralysis. ★ ★ ★ ★ ★ No ratings yet [Balance](https://sms4smile.com/quotes/about/balance/) [Choice Limitations](https://sms4smile.com/quotes/about/choice-limitations-3511692/) [Choice Possibility](https://sms4smile.com/quotes/about/choice-possibility-2335664/) [Choices](https://sms4smile.com/quotes/about/choices/) [Different](https://sms4smile.com/quotes/about/different/) [Different Research](https://sms4smile.com/quotes/about/different-research-3511693/) [Limitation](https://sms4smile.com/quotes/about/limitation/) [Possibility](https://sms4smile.com/quotes/about/possibility/) [Possibility Choice](https://sms4smile.com/quotes/about/possibility-choice-3246461/) [Research](https://sms4smile.com/quotes/about/research/) [Research Questions](https://sms4smile.com/quotes/about/research-questions-3511694/) [Thinking](https://sms4smile.com/quotes/about/thinking/) [Wells](https://sms4smile.com/quotes/about/wells/) ## Related quotes > [The cool thing about doing films and being different characters is that it's new everyday and new every project. So, you're always learning something…](https://sms4smile.com/quotes/julianne-hough/the-cool-thing-about-doing-films-and-being-different-characters-is/) [Julianne Hough](https://sms4smile.com/quotes/author/julianne-hough/) > [“That is what love is. A possibility that becomes a choice. A choice you keep making, over and over. Day after day. Year after…](https://sms4smile.com/quotes/cameron-dokey/that-is-what-love-is-a-possibility-that-becomes-a-choice-a-choice-you/) [Cameron Dokey](https://sms4smile.com/quotes/author/cameron-dokey/) > [“What if there is endless free choice and not a single choice is right or wrong? Could every choice be a possibility? What if…](https://sms4smile.com/quotes/kimberly-sabatini/what-if-there-is-endless-free-choice-and-not-a-single-choice-is-right/) [Kimberly Sabatini](https://sms4smile.com/quotes/author/kimberly-sabatini/) > [Freedom is the right to choose: the right to create for oneself the alternatives of choice. Without the possibility of choice and the exercise…](https://sms4smile.com/quotes/archibald-macleish/freedom-is-the-right-to-choose-the-right-to-create-for-oneself-the/) [Archibald MacLeish](https://sms4smile.com/quotes/author/archibald-macleish/) > [Balancing hopes, desires and an appreciating of the possibilities with a clear-eyed assessment of the limitations: that is the art of choosing.](https://sms4smile.com/quotes/sheena-iyengar/balancing-hopes-desires-and-an-appreciating-of-the-possibilities-with/) [Sheena Iyengar](https://sms4smile.com/quotes/author/sheena-iyengar/) > [I admire how she protects her energy and understands her limitations.](https://sms4smile.com/quotes/terry-tempest-williams/i-admire-how-she-protects-her-energy-and-understands-her-limitations/) [Terry Tempest Williams](https://sms4smile.com/quotes/author/terry-tempest-williams/) > [I want to remind priests that the confessional must not be a torture chamber but rather an encounter with the Lord’s mercy which spurs…](https://sms4smile.com/quotes/pope-francis/i-want-to-remind-priests-that-the-confessional-must-not-be-a-torture/) [Pope Francis](https://sms4smile.com/quotes/author/pope-francis/) > [The new limitations are the human ones of perception.](https://sms4smile.com/quotes/milton-babbitt/the-new-limitations-are-the-human-ones-of-perception/) [Milton Babbitt](https://sms4smile.com/quotes/author/milton-babbitt/) > [The most powerful movement of feeling with a liturgy is the prayer which seeks for nothing special, but is a yearning to escape from…](https://sms4smile.com/quotes/george-eliot/the-most-powerful-movement-of-feeling-with-a-liturgy-is-the-prayer/) [George Eliot](https://sms4smile.com/quotes/author/george-eliot/) > [I have only one purpose: to make people free, to urge them towards freedom, to help them to break away from all limitations, for…](https://sms4smile.com/quotes/jiddu-krishnamurti/i-have-only-one-purpose-to-make-people-free-to-urge-them-towards/) [Jiddu Krishnamurti](https://sms4smile.com/quotes/author/jiddu-krishnamurti/) > [“There is no limitation, to where God can take you. Think of all the possibilities of what he could give you.”](https://sms4smile.com/quotes/colishia-s-benjamin/there-is-no-limitation-to-where-god-can-take-you-think-of-all-the/) [Colishia S. Benjamin](https://sms4smile.com/quotes/author/colishia-s-benjamin/) > [Everything in this life have limitations, so in order for you to succeed in life you need to know the limitation of everything you…](https://sms4smile.com/quotes/bernard-emmanuel/everything-in-this-life-have-limitations-so-in-order-for-you-to/) [Bernard Emmanuel](https://sms4smile.com/quotes/author/bernard-emmanuel/) > [Worship is not about personality, temperament, personal limitations, church background, or comfort. It is about God.](https://sms4smile.com/quotes/john-wimber/worship-is-not-about-personality-temperament-personal-limitations/) [John Wimber](https://sms4smile.com/quotes/author/john-wimber/) > [From the grasses in the field to the stars in the sky, each one is doing just that; and there is such profound peace…](https://sms4smile.com/quotes/rabindranath-tagore/from-the-grasses-in-the-field-to-the-stars-in-the-sky-each-one-is/) [Rabindranath Tagore](https://sms4smile.com/quotes/author/rabindranath-tagore/) > [I think the next 50 years are going to present the human race with challenges that so far exceed the limitations of geopolitical boundaries…](https://sms4smile.com/quotes/zachary-quinto/i-think-the-next-50-years-are-going-to-present-the-human-race-with/) [Zachary Quinto](https://sms4smile.com/quotes/author/zachary-quinto/) ## More by Sheena Iyengar > [“Personal happiness is always a very serious matter.”](https://sms4smile.com/quotes/sheena-iyengar/personal-happiness-is-always-a-very-serious-matter/) [Sheena Iyengar](https://sms4smile.com/quotes/author/sheena-iyengar/) > [Then, the other thing that affected my interest in choices growing up was the fact that I was going blind and that meant that…](https://sms4smile.com/quotes/sheena-iyengar/then-the-other-thing-that-affected-my-interest-in-choices-growing-up/) [Sheena Iyengar](https://sms4smile.com/quotes/author/sheena-iyengar/) > [“move. For one thing, you’re going to start paying more attention. Yes, perhaps you’ll sometimes have a crazed, wild-eyed look, but that’s a price…](https://sms4smile.com/quotes/sheena-iyengar/move-for-one-thing-you-re-going-to-start-paying-more-attention-yes/) [Sheena Iyengar](https://sms4smile.com/quotes/author/sheena-iyengar/) > [What we share with animals is a desire for choice. It's a desire to have control over our life and a desire to live…](https://sms4smile.com/quotes/sheena-iyengar/what-we-share-with-animals-is-a-desire-for-choice-it-s-a-desire-to/) [Sheena Iyengar](https://sms4smile.com/quotes/author/sheena-iyengar/) > [You know, you take a little infant and you turn on the music mobile on their crib and you find that if you give…](https://sms4smile.com/quotes/sheena-iyengar/you-know-you-take-a-little-infant-and-you-turn-on-the-music-mobile-on/) [Sheena Iyengar](https://sms4smile.com/quotes/author/sheena-iyengar/) > [I went home and they seemed... my parents seemed normal. They didn't seem to feel like somehow they had been victims of some Nazi…](https://sms4smile.com/quotes/sheena-iyengar/i-went-home-and-they-seemed-my-parents-seemed-normal-they-didn-t-seem/) [Sheena Iyengar](https://sms4smile.com/quotes/author/sheena-iyengar/) > [The less control people had over their work, the higher their blood pressure during work hours. Moreover, blood pressure at home was unrelated to…](https://sms4smile.com/quotes/sheena-iyengar/the-less-control-people-had-over-their-work-the-higher-their-blood/) [Sheena Iyengar](https://sms4smile.com/quotes/author/sheena-iyengar/) > [Consumers presented with six choices on an item were twice as likely to buy as consumers overwhelmed with 24 varieties of the same item.](https://sms4smile.com/quotes/sheena-iyengar/consumers-presented-with-six-choices-on-an-item-were-twice-as-likely/) [Sheena Iyengar](https://sms4smile.com/quotes/author/sheena-iyengar/) > [The quality of health care continues to improve, and people are living longer, but these developments mean that we're likely to eventually find ourselves…](https://sms4smile.com/quotes/sheena-iyengar/the-quality-of-health-care-continues-to-improve-and-people-are-living/) [Sheena Iyengar](https://sms4smile.com/quotes/author/sheena-iyengar/) > [The key to getting the most from choice is to be choosy about choosing.](https://sms4smile.com/quotes/sheena-iyengar/the-key-to-getting-the-most-from-choice-is-to-be-choosy-about-choosing/) [Sheena Iyengar](https://sms4smile.com/quotes/author/sheena-iyengar/) > [I used to go to this store called Draeger's and you had a little bit of that same feeling because this was a store…](https://sms4smile.com/quotes/sheena-iyengar/i-used-to-go-to-this-store-called-draeger-s-and-you-had-a-little-bit/) [Sheena Iyengar](https://sms4smile.com/quotes/author/sheena-iyengar/) > [Balancing hopes, desires and an appreciating of the possibilities with a clear-eyed assessment of the limitations: that is the art of choosing.](https://sms4smile.com/quotes/sheena-iyengar/balancing-hopes-desires-and-an-appreciating-of-the-possibilities-with/) [Sheena Iyengar](https://sms4smile.com/quotes/author/sheena-iyengar/) > [So gut tells you "How do I feel about this right now?" It doesn't tell me how I feel about it tomorrow or even…](https://sms4smile.com/quotes/sheena-iyengar/so-gut-tells-you-how-do-i-feel-about-this-right-now-it-doesn-t-tell/) [Sheena Iyengar](https://sms4smile.com/quotes/author/sheena-iyengar/) > [I put out a good 10 different types of drinks for them and they just said, "Oh, okay, so it's just one choice." One…](https://sms4smile.com/quotes/sheena-iyengar/i-put-out-a-good-10-different-types-of-drinks-for-them-and-they-just/) [Sheena Iyengar](https://sms4smile.com/quotes/author/sheena-iyengar/) > [Like, people are less likely to invest in their retirement when they have more options in their 401K plans than when they have fewer.](https://sms4smile.com/quotes/sheena-iyengar/like-people-are-less-likely-to-invest-in-their-retirement-when-they/) [Sheena Iyengar](https://sms4smile.com/quotes/author/sheena-iyengar/) [Explore all 158 Sheena Iyengar quotes ](https://sms4smile.com/quotes/author/sheena-iyengar/) ## More Balance quotes > [Balance suggests a perfect equilibrium. There is no such thing. That is a false expectation… There are going to be priorities and dimensions of…](https://sms4smile.com/quotes/denise-morrison/balance-suggests-a-perfect-equilibrium-there-is-no-such-thing-that-is/) [Denise Morrison](https://sms4smile.com/quotes/author/denise-morrison/) > [The bones of my architecture are very much related to the structure, to the physical fact of how a building can stand up; it's…](https://sms4smile.com/quotes/santiago-calatrava/the-bones-of-my-architecture-are-very-much-related-to-the-structure/) [Santiago Calatrava](https://sms4smile.com/quotes/author/santiago-calatrava/) > [I can still function when I don't have that balance I crave. I had a tendency to be precious about acting, thinking of it…](https://sms4smile.com/quotes/laura-regan/i-can-still-function-when-i-don-t-have-that-balance-i-crave-i-had-a/) [Laura Regan](https://sms4smile.com/quotes/author/laura-regan/) > [she got a reputation for an easy smile and a sharp tongue, and using one to balance the other, she seemed friendly but distant](https://sms4smile.com/quotes/dorothy-allison/she-got-a-reputation-for-an-easy-smile-and-a-sharp-tongue-and-using/) [Dorothy Allison](https://sms4smile.com/quotes/author/dorothy-allison/) > [Life's unfairness is not irrevocable; we can help balance the scales for others, if not always for ourselves.](https://sms4smile.com/quotes/hubert-h-humphrey/life-s-unfairness-is-not-irrevocable-we-can-help-balance-the-scales/) [Hubert H. Humphrey](https://sms4smile.com/quotes/author/hubert-h-humphrey/) > [“We don't need to strive towards balance, we rather need to work on the obstacles that are preventing the natural flow of balance.”](https://sms4smile.com/quotes/a-a-alebraheem/we-don-t-need-to-strive-towards-balance-we-rather-need-to-work-on-the/) [A.A. Alebraheem](https://sms4smile.com/quotes/author/a-a-alebraheem/) > [I think that kind of balance comes with the process of growing together as a band, the Little Dragon. We love to write, we…](https://sms4smile.com/quotes/yukimi-nagano/i-think-that-kind-of-balance-comes-with-the-process-of-growing/) [Yukimi Nagano](https://sms4smile.com/quotes/author/yukimi-nagano/) > [Balance is the ability to be happy in the midst of the most chaotic or even boring or transient circumstance.](https://sms4smile.com/quotes/frederick-lenz/balance-is-the-ability-to-be-happy-in-the-midst-of-the-most-chaotic/) [Frederick Lenz](https://sms4smile.com/quotes/author/frederick-lenz/) > [At times of recession, running a budget deficit is highly desirable. Once the economy begins to recover, you have to balance the budget. But…](https://sms4smile.com/quotes/george-soros/at-times-of-recession-running-a-budget-deficit-is-highly-desirable/) [George Soros](https://sms4smile.com/quotes/author/george-soros/) > [It's my intention to make something stand outside the realm of album art, but it also feels comfortable to me to be in it.…](https://sms4smile.com/quotes/john-dyer-baizley/it-s-my-intention-to-make-something-stand-outside-the-realm-of-album/) [John Dyer Baizley](https://sms4smile.com/quotes/author/john-dyer-baizley/) > [Once you've gotten your money in balance, you know how much you have to spend on things that are just fun.](https://sms4smile.com/quotes/elizabeth-warren/once-you-ve-gotten-your-money-in-balance-you-know-how-much-you-have/) [Elizabeth Warren](https://sms4smile.com/quotes/author/elizabeth-warren/) > [I never understood how much running changes your life. I'm now obsessed. When not trying to beat my personal best, I'm talking to other…](https://sms4smile.com/quotes/sadiq-khan/i-never-understood-how-much-running-changes-your-life-i-m-now/) [Sadiq Khan](https://sms4smile.com/quotes/author/sadiq-khan/) > [Whatever needed to be done, I need to know how to do it just as well as my wife. You know, for us to…](https://sms4smile.com/quotes/jason-isbell/whatever-needed-to-be-done-i-need-to-know-how-to-do-it-just-as-well/) [Jason Isbell](https://sms4smile.com/quotes/author/jason-isbell/) > [I don't think my parents would have let me go straight into acting full time when I was 12. I do like to have…](https://sms4smile.com/quotes/felicity-jones/i-don-t-think-my-parents-would-have-let-me-go-straight-into-acting/) [Felicity Jones](https://sms4smile.com/quotes/author/felicity-jones/) > [When it comes down to music, I have no balance. I am 100 percent. It is like full throttle. Five hundred miles an hour.](https://sms4smile.com/quotes/yanni/when-it-comes-down-to-music-i-have-no-balance-i-am-100-percent-it-is/) [Yanni](https://sms4smile.com/quotes/author/yanni/) [Browse all 5,166 Balance quotes ](https://sms4smile.com/quotes/about/balance/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "I think that too ended up affecting a lot of the different research questions that I later asked was really was about well to what extent... 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