--- title: "Meaning & Key Takeaway of: Your best customers are worth far more…" description: "\"Your best customers are worth far more than your average customers.\" — Seth Godin" image: "https://sms4smile.com/quotes/i/cea/seth-godin-152_average_your-best-customers-are-worth-far-more-t_2768296.png" --- # Your best customers are worth far more than your average… ![“Your best customers are worth far more than your average customers.” quote by Seth Godin](https://sms4smile.com/quotes/i/cea/seth-godin-152_average_your-best-customers-are-worth-far-more-t_2768296.png) [Download](https://sms4smile.com/quotes/i/cea/seth-godin-152_average_your-best-customers-are-worth-far-more-t_2768296.png) [Open image](https://sms4smile.com/quotes/i/cea/seth-godin-152_average_your-best-customers-are-worth-far-more-t_2768296.png) > “Your best customers are worth far more than your average customers.” [Seth Godin](https://sms4smile.com/quotes/author/seth-godin/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Valuable customers provide disproportionate benefits, so focusing on them yields greater returns than averaging. **In simple terms:** Best customers matter more than average ones. Key Takeaway Prioritize high‑value customers. Themes customer focus value marketing strategy Mood analytical strategic Type business practical When to use this quote - business growth - customer success - resource allocation Key Concepts customer lifetime value segmentation Questions to Reflect On - How can you serve both high‑value and average customers? - What metrics identify your best customers? A Different Perspective Neglecting average customers can harm brand perception. ★ ★ ★ ★ ★ No ratings yet [Business](https://sms4smile.com/quotes/about/business/) [Customer](https://sms4smile.com/quotes/about/customer/) [Inspirational](https://sms4smile.com/quotes/about/inspirational/) [Love](https://sms4smile.com/quotes/about/love/) ## Related quotes > [Take some time to play around with segmentation. If you can pinpoint your best and worst customers it's well worth the time.](https://sms4smile.com/quotes/des-machale/take-some-time-to-play-around-with-segmentation-if-you-can-pinpoint/) Des MacHale > [“Never forget that absolutely everything you do is for your customers. 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I don't need anybody's money.](https://sms4smile.com/quotes/donald-trump/i-m-worth-far-too-much-money-i-don-t-need-anybody-s-money/) [Donald Trump](https://sms4smile.com/quotes/author/donald-trump/) > [Constant acts of goodness are worth far more than rare acts of greatness.](https://sms4smile.com/quotes/ron-kaufman/constant-acts-of-goodness-are-worth-far-more-than-rare-acts-of/) [Ron Kaufman](https://sms4smile.com/quotes/author/ron-kaufman/) > [When it comes to marketing, creative resources are often worth far more than dollars.](https://sms4smile.com/quotes/neil-blumenthal/when-it-comes-to-marketing-creative-resources-are-often-worth-far/) [Neil Blumenthal](https://sms4smile.com/quotes/author/neil-blumenthal/) > [One rare and exceptional deed is worth far more than a thousand commonplace ones.](https://sms4smile.com/quotes/saint-ignatius/one-rare-and-exceptional-deed-is-worth-far-more-than-a-thousand/) [Saint Ignatius](https://sms4smile.com/quotes/author/saint-ignatius/) > [Peace is worth far more than anything they might take from you.](https://sms4smile.com/quotes/vincent-de-paul/peace-is-worth-far-more-than-anything-they-might-take-from-you/) [Vincent de Paul](https://sms4smile.com/quotes/author/vincent-de-paul/) > [A word spoken in loving kindness is worth far more than any gift.](https://sms4smile.com/quotes/sir-david-baird-1st-baronet/a-word-spoken-in-loving-kindness-is-worth-far-more-than-any-gift/) [Sir David Baird, 1st Baronet](https://sms4smile.com/quotes/author/sir-david-baird-1st-baronet/) > [“always treat your employees exactly as you want them to treat your best customers. 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You were trained to become a cog. There's an alternative available to…](https://sms4smile.com/quotes/seth-godin/you-weren-t-born-to-be-a-cog-in-the-giant-industrial-machine-you-were/) [Seth Godin](https://sms4smile.com/quotes/author/seth-godin/) > [Forgive yourself for not being the richest, the thinnest, the tallest, the one with the best hair. 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You're…](https://sms4smile.com/quotes/seth-godin/if-you-re-a-marketer-who-doesn-t-know-how-to-invent-design-influence/) [Seth Godin](https://sms4smile.com/quotes/author/seth-godin/) [Explore all 1,110 Seth Godin quotes ](https://sms4smile.com/quotes/author/seth-godin/) ## More Average quotes > [I genuinely did not expect more than half our nation to choose to walk away from our long-term allies into the arms of our…](https://sms4smile.com/quotes/brian-reade/i-genuinely-did-not-expect-more-than-half-our-nation-to-choose-to/) Brian Reade > [There were times last year when people looked at the scoreboard and thought my batting average was the temperature.](https://sms4smile.com/quotes/buck-martinez/there-were-times-last-year-when-people-looked-at-the-scoreboard-and/) Buck Martinez > [The average condition of the people improving or deteriorating, depends upon whether population is advancing faster than improvement, or improvement than population.](https://sms4smile.com/quotes/john-stuart-mill/the-average-condition-of-the-people-improving-or-deteriorating/) [John Stuart Mill](https://sms4smile.com/quotes/author/john-stuart-mill/) > [In comparative terms, there's no poverty in America by a long shot. 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You give me a particular system where I stick close to the basket, I'll average 10 rebounds.](https://sms4smile.com/quotes/chris-bosh/you-give-me-enough-shots-i-ll-average-20-you-give-me-a-particular/) [Chris Bosh](https://sms4smile.com/quotes/author/chris-bosh/) > [The average ordinary citizen can do a lot of different things when it comes to the climate crisis.](https://sms4smile.com/quotes/lawrence-bender/the-average-ordinary-citizen-can-do-a-lot-of-different-things-when-it/) [Lawrence Bender](https://sms4smile.com/quotes/author/lawrence-bender/) > [The average American expends more time becoming informed about choosing a car than choosing a candidate. But, then, the consequences of the former choice…](https://sms4smile.com/quotes/george-will/the-average-american-expends-more-time-becoming-informed-about/) [George Will](https://sms4smile.com/quotes/author/george-will/) > [My phone rings, they call me up and say, 'Chael, your testosterone level is too high.' 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