---
title: "Meaning & Key Takeaway of: We need original thinkers, provocateurs…"
description: "\"“We need original thinkers, provocateurs, and people who care. We need marketers who can lead, salespeople able to risk making a human connection, pass..."
image: "https://sms4smile.com/quotes/i/2c0/seth-godin-152_art_we-need-original-thinkers-provocateurs-a_1912246.jpg"
---

#  We need original thinkers, provocateurs, and people who…

![“We need original thinkers, provocateurs, and people who care. We need marketers who can lead, salespeople able to risk making a human connection, passionate change makers willing to be shunned if it is necessary for them to make a point. Every organization needs a linchpin, the one person who can…” quote by Seth Godin](https://sms4smile.com/quotes/i/2c0/seth-godin-152_art_we-need-original-thinkers-provocateurs-a_1912246.jpg)   [Download](https://sms4smile.com/quotes/i/2c0/seth-godin-152_art_we-need-original-thinkers-provocateurs-a_1912246.jpg) [Open image](https://sms4smile.com/quotes/i/2c0/seth-godin-152_art_we-need-original-thinkers-provocateurs-a_1912246.jpg)

> ““We need original thinkers, provocateurs, and people who care. We need marketers who can lead, salespeople able to risk making a human connection, passionate change makers willing to be shunned if it is necessary for them to make a point. Every organization needs a linchpin, the one person who can bring it together and make a difference. Some organizations haven’t realized this yet, or haven’t articulated it, but we need artists.””

[Seth Godin](https://sms4smile.com/quotes/author/seth-godin/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Godin calls for original, bold thinkers—artists—who can connect people, risk shunning, and drive change within organizations.

**In simple terms:** Organizations need bold, creative individuals to spark change.

Key Takeaway

Cultivate and empower artistic, risk‑taking talent.

Themes

innovation leadership creativity risk

Mood

inspired challenging optimistic

Type

business creative

When to use this quote

- product development
- brand storytelling
- team building
- social impact initiatives

Key Concepts

marketing strategy organizational culture human connection

Questions to Reflect On

- How can companies protect and nurture artistic risk‑takers?
- What structures support creative collaboration?

A Different Perspective

Risk‑taking may face resistance or failure.

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[Art](https://sms4smile.com/quotes/about/art/) [Change](https://sms4smile.com/quotes/about/change/) [Human connection](https://sms4smile.com/quotes/about/human-connection/) [Salespeople](https://sms4smile.com/quotes/about/salespeople/)

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> [Policymakers are not the change makers. Because policymakers can't make policy unless we allow them.](https://sms4smile.com/quotes/ian-somerhalder/policymakers-are-not-the-change-makers-because-policymakers-can-t/)

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> [In my reporting, I've found that real change escapes many change-makers because powerful illusions guide their projects.](https://sms4smile.com/quotes/anand-giridharadas/in-my-reporting-i-ve-found-that-real-change-escapes-many-change/)

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## More by Seth Godin

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