--- title: "Meaning & Key Takeaway of: Low price is a great way to sell a…" description: "\"Low price is a great way to sell a commodity. That's not marketing though, that's efficiency.\" — Seth Godin" image: "https://sms4smile.com/quotes/i/725/seth-godin-152_commodity_low-price-is-a-great-way-to-sell-a-commo_456986.png" --- # Low price is a great way to sell a commodity. That's not… ![“Low price is a great way to sell a commodity. That's not marketing though, that's efficiency.” quote by Seth Godin](https://sms4smile.com/quotes/i/725/seth-godin-152_commodity_low-price-is-a-great-way-to-sell-a-commo_456986.png) [Download](https://sms4smile.com/quotes/i/725/seth-godin-152_commodity_low-price-is-a-great-way-to-sell-a-commo_456986.png) [Open image](https://sms4smile.com/quotes/i/725/seth-godin-152_commodity_low-price-is-a-great-way-to-sell-a-commo_456986.png) > “Low price is a great way to sell a commodity. That's not marketing though, that's efficiency.” [Seth Godin](https://sms4smile.com/quotes/author/seth-godin/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Low price is about efficient production, not marketing hype. **In simple terms:** Efficiency drives low cost, not branding. Key Takeaway Focus on process efficiency. Themes economics marketing operations Mood analytical practical Type business advice When to use this quote - retail - manufacturing - service delivery Key Concepts cost reduction value proposition Questions to Reflect On - How to balance cost with quality? - What value does branding add beyond price? A Different Perspective Efficiency alone may sacrifice quality. ★ ★ ★ ★ ★ No ratings yet [Commodity](https://sms4smile.com/quotes/about/commodity/) [Commodity Marketing](https://sms4smile.com/quotes/about/commodity-marketing-3976403/) [Efficiency](https://sms4smile.com/quotes/about/efficiency/) [Low Price](https://sms4smile.com/quotes/about/low-price-2078810/) [Lows](https://sms4smile.com/quotes/about/lows/) [Marketing](https://sms4smile.com/quotes/about/marketing/) [Marketing Efficiency](https://sms4smile.com/quotes/about/marketing-efficiency-3976404/) [Productivity](https://sms4smile.com/quotes/about/productivity/) [Sell Commodity](https://sms4smile.com/quotes/about/sell-commodity-3976402/) [Sells](https://sms4smile.com/quotes/about/sells/) [Way](https://sms4smile.com/quotes/about/way/) ## Related quotes > [You don't sell a commodity, you sell joy, gaiety, excitement. You aim at people's hearts, not their minds.](https://sms4smile.com/quotes/dorothy-draper/you-don-t-sell-a-commodity-you-sell-joy-gaiety-excitement-you-aim-at/) [Dorothy Draper](https://sms4smile.com/quotes/author/dorothy-draper/) > [Fairly or not, Western consumers associate Chinese products primarily with 'low price.'](https://sms4smile.com/quotes/nirmalya-kumar/fairly-or-not-western-consumers-associate-chinese-products-primarily/) [Nirmalya Kumar](https://sms4smile.com/quotes/author/nirmalya-kumar/) > [I don’t believe you can ever get hurt by buying a good location at a low price.](https://sms4smile.com/quotes/donald-trump/i-don-t-believe-you-can-ever-get-hurt-by-buying-a-good-location-at-a/) [Donald Trump](https://sms4smile.com/quotes/author/donald-trump/) > [“Simplicity IS the new EDLP (every day low price)!”](https://sms4smile.com/quotes/ted-rubin/simplicity-is-the-new-edlp-every-day-low-price/) [Ted Rubin](https://sms4smile.com/quotes/author/ted-rubin/) > [Traditional corporations, particularly large-scale service and manufacturing businesses are organized for efficiency. Or consistency. But not joy. Joy comes from surprise and connection and…](https://sms4smile.com/quotes/seth-godin/traditional-corporations-particularly-large-scale-service-and-2/) [Seth Godin](https://sms4smile.com/quotes/author/seth-godin/) > [The great lesson in microeconomics is to discriminate between when technology is going to help you and when it's going to kill you. And…](https://sms4smile.com/quotes/charlie-munger/the-great-lesson-in-microeconomics-is-to-discriminate-between-when/) [Charlie Munger](https://sms4smile.com/quotes/author/charlie-munger/) > [Oil painting did to appearances what capital did to social relations. It reduced everything to the equality of objects. Everything became exchangeable because everything…](https://sms4smile.com/quotes/john-berger/oil-painting-did-to-appearances-what-capital-did-to-social-relations/) [John Berger](https://sms4smile.com/quotes/author/john-berger/) > [Petrol price is a deregulated commodity, price of which is decided by our oil marketing companies based on input cost and other parameters.](https://sms4smile.com/quotes/veerappa-moily/petrol-price-is-a-deregulated-commodity-price-of-which-is-decided-by/) [Veerappa Moily](https://sms4smile.com/quotes/author/veerappa-moily/) > [It is an anomaly that information, the one thing most necessary to our survival as choosers of our own way, should be a commodity…](https://sms4smile.com/quotes/a-j-liebling/it-is-an-anomaly-that-information-the-one-thing-most-necessary-to-our/) [A. J. Liebling](https://sms4smile.com/quotes/author/a-j-liebling/) > [Exploitation and manipulation produce boredom and triviality; they cripple man, and all factors that make man into a psychic cripple turn him also into…](https://sms4smile.com/quotes/erich-fromm/exploitation-and-manipulation-produce-boredom-and-triviality-they/) [Erich Fromm](https://sms4smile.com/quotes/author/erich-fromm/) > [I eventually found that the soul is more than an immortal commodity to win and save. It is the repository of the inner divine,…](https://sms4smile.com/quotes/sue-monk-kidd/i-eventually-found-that-the-soul-is-more-than-an-immortal-commodity/) [Sue Monk Kidd](https://sms4smile.com/quotes/author/sue-monk-kidd/) > [Fear is the most valuable commodity in the universe.](https://sms4smile.com/quotes/max-brooks/fear-is-the-most-valuable-commodity-in-the-universe/) [Max Brooks](https://sms4smile.com/quotes/author/max-brooks/) > [Money degrades all the gods of man and converts them into commodities.](https://sms4smile.com/quotes/karl-marx/money-degrades-all-the-gods-of-man-and-converts-them-into-commodities/) [Karl Marx](https://sms4smile.com/quotes/author/karl-marx/) > [“Truth is commodity in political consumption.”](https://sms4smile.com/quotes/toba-beta/truth-is-commodity-in-political-consumption/) [Toba Beta](https://sms4smile.com/quotes/author/toba-beta/) > [We do not claim that punning is legitimate wit. Wit consists in combination of ideas, punning in combination of words only. We wonder at…](https://sms4smile.com/quotes/harriet-hosmer/we-do-not-claim-that-punning-is-legitimate-wit-wit-consists-in/) [Harriet Hosmer](https://sms4smile.com/quotes/author/harriet-hosmer/) ## More by Seth Godin > [“You weren't born to be a cog in the giant industrial machine. You were trained to become a cog. There's an alternative available to…](https://sms4smile.com/quotes/seth-godin/you-weren-t-born-to-be-a-cog-in-the-giant-industrial-machine-you-were/) [Seth Godin](https://sms4smile.com/quotes/author/seth-godin/) > [Forgive yourself for not being the richest, the thinnest, the tallest, the one with the best hair. Forgive yourself for not being the most…](https://sms4smile.com/quotes/seth-godin/forgive-yourself-for-not-being-the-richest-the-thinnest-the-tallest/) [Seth Godin](https://sms4smile.com/quotes/author/seth-godin/) > [The easier it is to quantify, the less it's worth.](https://sms4smile.com/quotes/seth-godin/the-easier-it-is-to-quantify-the-less-it-s-worth/) [Seth Godin](https://sms4smile.com/quotes/author/seth-godin/) > [Developing expertise or assets that are not easily copied is essential; otherwise you're just a middleman.](https://sms4smile.com/quotes/seth-godin/developing-expertise-or-assets-that-are-not-easily-copied-is/) [Seth Godin](https://sms4smile.com/quotes/author/seth-godin/) > [Leadership is a choice. It's the choice not to do nothing.](https://sms4smile.com/quotes/seth-godin/leadership-is-a-choice-it-s-the-choice-not-to-do-nothing/) [Seth Godin](https://sms4smile.com/quotes/author/seth-godin/) > [The next thing you do today will be the most important thing on your agenda, because, after all, you're doing it next. Well, perhaps…](https://sms4smile.com/quotes/seth-godin/the-next-thing-you-do-today-will-be-the-most-important-thing-on-your/) [Seth Godin](https://sms4smile.com/quotes/author/seth-godin/) > [I look at Starbucks, Howard Schultz has made many brilliant decisions, and one of the things that they did was they invented the third…](https://sms4smile.com/quotes/seth-godin/i-look-at-starbucks-howard-schultz-has-made-many-brilliant-decisions/) [Seth Godin](https://sms4smile.com/quotes/author/seth-godin/) > [Be relentlessly generous, without focusing on when it will come back to you.](https://sms4smile.com/quotes/seth-godin/be-relentlessly-generous-without-focusing-on-when-it-will-come-back/) [Seth Godin](https://sms4smile.com/quotes/author/seth-godin/) > [The public square is more public than ever, but minds are rarely changed in 140 character bursts and by selfies.](https://sms4smile.com/quotes/seth-godin/the-public-square-is-more-public-than-ever-but-minds-are-rarely/) [Seth Godin](https://sms4smile.com/quotes/author/seth-godin/) > [Making an average pitch to average people, or having an average gala for average people isn't going to scale anymore. You've got to find…](https://sms4smile.com/quotes/seth-godin/making-an-average-pitch-to-average-people-or-having-an-average-gala/) [Seth Godin](https://sms4smile.com/quotes/author/seth-godin/) > [Our job is to make change. Our job is to connect to people, to interact with them in a way that leaves them better…](https://sms4smile.com/quotes/seth-godin/our-job-is-to-make-change-our-job-is-to-connect-to-people-to-interact/) [Seth Godin](https://sms4smile.com/quotes/author/seth-godin/) > [“Life is actually far better than it is in the movies. And it takes longer.”](https://sms4smile.com/quotes/seth-godin/life-is-actually-far-better-than-it-is-in-the-movies-and-it-takes/) [Seth Godin](https://sms4smile.com/quotes/author/seth-godin/) > [I don't think there's a shortage of remarkable ideas. I think your business has plenty of great opportunities to do great things. Nope, what's…](https://sms4smile.com/quotes/seth-godin/i-don-t-think-there-s-a-shortage-of-remarkable-ideas-i-think-your/) [Seth Godin](https://sms4smile.com/quotes/author/seth-godin/) > [The mirror we hold up to the person next to us is one of the most important pictures she will ever see.](https://sms4smile.com/quotes/seth-godin/the-mirror-we-hold-up-to-the-person-next-to-us-is-one-of-the-most/) [Seth Godin](https://sms4smile.com/quotes/author/seth-godin/) > [If you're a marketer who doesn't know how to invent, design, influence, adapt, and ultimately discard products, then you're no longer a marketer. You're…](https://sms4smile.com/quotes/seth-godin/if-you-re-a-marketer-who-doesn-t-know-how-to-invent-design-influence/) [Seth Godin](https://sms4smile.com/quotes/author/seth-godin/) [Explore all 1,110 Seth Godin quotes ](https://sms4smile.com/quotes/author/seth-godin/) ## More Commodity quotes > [We do not claim that punning is legitimate wit. Wit consists in combination of ideas, punning in combination of words only. We wonder at…](https://sms4smile.com/quotes/harriet-hosmer/we-do-not-claim-that-punning-is-legitimate-wit-wit-consists-in/) [Harriet Hosmer](https://sms4smile.com/quotes/author/harriet-hosmer/) > [“Truth is commodity in political consumption.”](https://sms4smile.com/quotes/toba-beta/truth-is-commodity-in-political-consumption/) [Toba Beta](https://sms4smile.com/quotes/author/toba-beta/) > [Money degrades all the gods of man and converts them into commodities.](https://sms4smile.com/quotes/karl-marx/money-degrades-all-the-gods-of-man-and-converts-them-into-commodities/) [Karl Marx](https://sms4smile.com/quotes/author/karl-marx/) > [Fear is the most valuable commodity in the universe.](https://sms4smile.com/quotes/max-brooks/fear-is-the-most-valuable-commodity-in-the-universe/) [Max Brooks](https://sms4smile.com/quotes/author/max-brooks/) > [I eventually found that the soul is more than an immortal commodity to win and save. It is the repository of the inner divine,…](https://sms4smile.com/quotes/sue-monk-kidd/i-eventually-found-that-the-soul-is-more-than-an-immortal-commodity/) [Sue Monk Kidd](https://sms4smile.com/quotes/author/sue-monk-kidd/) > [Exploitation and manipulation produce boredom and triviality; they cripple man, and all factors that make man into a psychic cripple turn him also into…](https://sms4smile.com/quotes/erich-fromm/exploitation-and-manipulation-produce-boredom-and-triviality-they/) [Erich Fromm](https://sms4smile.com/quotes/author/erich-fromm/) > [It is an anomaly that information, the one thing most necessary to our survival as choosers of our own way, should be a commodity…](https://sms4smile.com/quotes/a-j-liebling/it-is-an-anomaly-that-information-the-one-thing-most-necessary-to-our/) [A. J. Liebling](https://sms4smile.com/quotes/author/a-j-liebling/) > [Petrol price is a deregulated commodity, price of which is decided by our oil marketing companies based on input cost and other parameters.](https://sms4smile.com/quotes/veerappa-moily/petrol-price-is-a-deregulated-commodity-price-of-which-is-decided-by/) [Veerappa Moily](https://sms4smile.com/quotes/author/veerappa-moily/) > [Oil painting did to appearances what capital did to social relations. It reduced everything to the equality of objects. Everything became exchangeable because everything…](https://sms4smile.com/quotes/john-berger/oil-painting-did-to-appearances-what-capital-did-to-social-relations/) [John Berger](https://sms4smile.com/quotes/author/john-berger/) > [The great lesson in microeconomics is to discriminate between when technology is going to help you and when it's going to kill you. And…](https://sms4smile.com/quotes/charlie-munger/the-great-lesson-in-microeconomics-is-to-discriminate-between-when/) [Charlie Munger](https://sms4smile.com/quotes/author/charlie-munger/) > [It were good to know how much hay an acre of every sort will bear; how many cattle the same weight of each sort…](https://sms4smile.com/quotes/william-petty/it-were-good-to-know-how-much-hay-an-acre-of-every-sort-will-bear-how/) [William Petty](https://sms4smile.com/quotes/author/william-petty/) > [Barge traffic on the Mississippi River represents the most efficient, most cost-effective, most environmentally sound means of transporting commodity goods from this region of…](https://sms4smile.com/quotes/leonard-boswell/barge-traffic-on-the-mississippi-river-represents-the-most-efficient/) [Leonard Boswell](https://sms4smile.com/quotes/author/leonard-boswell/) > [Regardless of the importance of known evidence to the contrary, the arts are generally regarded as being so much entertaining fluff, a commodity that…](https://sms4smile.com/quotes/ken-danby/regardless-of-the-importance-of-known-evidence-to-the-contrary-the/) [Ken Danby](https://sms4smile.com/quotes/author/ken-danby/) > [The proposition of Mr. Ricardo, which states that a rise in the price of labour lowers the price of a large class of commodities,…](https://sms4smile.com/quotes/thomas-malthus/the-proposition-of-mr-ricardo-which-states-that-a-rise-in-the-price/) [Thomas Malthus](https://sms4smile.com/quotes/author/thomas-malthus/) > [To be happy you have to know what you really want. After all, you can never have enough of what you didn't want in…](https://sms4smile.com/quotes/robert-holden/to-be-happy-you-have-to-know-what-you-really-want-after-all-you-can/) [Robert Holden](https://sms4smile.com/quotes/author/robert-holden/) [Browse all 673 Commodity quotes ](https://sms4smile.com/quotes/about/commodity/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "Low price is a great way to sell a commodity. 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