--- title: "Meaning & Key Takeaway of: What I believe is that Nintendo is a very…" description: "\"What I believe is that Nintendo is a very unique company because it does its business by designing and introducing people to hardware and software - by..." image: "https://sms4smile.com/quotes/i/612/satoru-iwata-3484_believe_what-i-believe-is-that-nintendo-is-a-ver_2595087.jpg" --- # What I believe is that Nintendo is a very unique company… ![“What I believe is that Nintendo is a very unique company because it does its business by designing and introducing people to hardware and software - by integrating them, we can be unique.” quote by Satoru Iwata](https://sms4smile.com/quotes/i/612/satoru-iwata-3484_believe_what-i-believe-is-that-nintendo-is-a-ver_2595087.jpg) [Download](https://sms4smile.com/quotes/i/612/satoru-iwata-3484_believe_what-i-believe-is-that-nintendo-is-a-ver_2595087.jpg) [Open image](https://sms4smile.com/quotes/i/612/satoru-iwata-3484_believe_what-i-believe-is-that-nintendo-is-a-ver_2595087.jpg) > “What I believe is that Nintendo is a very unique company because it does its business by designing and introducing people to hardware and software - by integrating them, we can be unique.” [Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Nintendo’s uniqueness lies in its integrated hardware‑software approach that creates distinctive experiences. **In simple terms:** Nintendo stands out by blending hardware and software. Key Takeaway Focus on seamless integration. Themes business strategy innovation brand identity Mood analytical strategic Type business inspirational When to use this quote - product development - marketing - company culture Key Concepts design thinking ecosystem user experience Questions to Reflect On - How can companies balance integration with adaptability? - What risks arise from tightly coupled products? A Different Perspective Such integration can be costly and limit flexibility. ★ ★ ★ ★ ★ No ratings yet [Business](https://sms4smile.com/quotes/about/business/) [People](https://sms4smile.com/quotes/about/people/) [Programming](https://sms4smile.com/quotes/about/programming/) [Video](https://sms4smile.com/quotes/about/video/) ## Related quotes > [Nintendo has been a very unique company because it's not just hardware but also one of the major software publishers. Because it is in…](https://sms4smile.com/quotes/satoru-iwata/nintendo-has-been-a-very-unique-company-because-it-s-not-just/) [Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/) > [We always try to be a unique company.](https://sms4smile.com/quotes/satoru-iwata/we-always-try-to-be-a-unique-company/) [Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/) > [Apple is a unique company in that the art and the science sit together very nicely. There's an appreciation for both sides of the…](https://sms4smile.com/quotes/bozoma-saint-john/apple-is-a-unique-company-in-that-the-art-and-the-science-sit/) [Bozoma Saint John](https://sms4smile.com/quotes/author/bozoma-saint-john/) > [“If I do any company analysis at all, I almost always ask two specific questions related to this topic: What does this company do…](https://sms4smile.com/quotes/victor-cheng/if-i-do-any-company-analysis-at-all-i-almost-always-ask-two-specific/) [Victor Cheng](https://sms4smile.com/quotes/author/victor-cheng/) > [However, there's nothing more inspiring than a company that does solve problems and those problems are captured as part of a larger story.](https://sms4smile.com/quotes/lewis-schiff/however-there-s-nothing-more-inspiring-than-a-company-that-does-solve/) [Lewis Schiff](https://sms4smile.com/quotes/author/lewis-schiff/) > [We believe strongly that in the long term, we will be better served - as shareholders and in all other ways - by a…](https://sms4smile.com/quotes/larry-page/we-believe-strongly-that-in-the-long-term-we-will-be-better-served-as/) [Larry Page](https://sms4smile.com/quotes/author/larry-page/) > [Our company does have a lunar interest. It's obviously secondary to our activities in low Earth orbit, which we certainly want to successfully accomplish…](https://sms4smile.com/quotes/robert-bigelow/our-company-does-have-a-lunar-interest-it-s-obviously-secondary-to/) [Robert Bigelow](https://sms4smile.com/quotes/author/robert-bigelow/) > [How exciting is it to come to work if the best you can do is trounce some other company that does roughly the same…](https://sms4smile.com/quotes/larry-page/how-exciting-is-it-to-come-to-work-if-the-best-you-can-do-is-trounce/) [Larry Page](https://sms4smile.com/quotes/author/larry-page/) > [Misery loves company, but company does not reciprocate.](https://sms4smile.com/quotes/addison-mizner/misery-loves-company-but-company-does-not-reciprocate/) [Addison Mizner](https://sms4smile.com/quotes/author/addison-mizner/) > [A good company delivers excellent products and services, and a great company does all that and strives to make the world a better place.](https://sms4smile.com/quotes/bill-ford/a-good-company-delivers-excellent-products-and-services-and-a-great/) [Bill Ford](https://sms4smile.com/quotes/author/bill-ford/) > [When my company does a good job, we make people happy. They laugh, they smile, they have a good time - that's what we…](https://sms4smile.com/quotes/jon-taffer/when-my-company-does-a-good-job-we-make-people-happy-they-laugh-they/) [Jon Taffer](https://sms4smile.com/quotes/author/jon-taffer/) > [I realize that a lot of business leaders may disagree with me, but I truly believe that God belongs in what my company does.…](https://sms4smile.com/quotes/david-green/i-realize-that-a-lot-of-business-leaders-may-disagree-with-me-but-i/) [David Green](https://sms4smile.com/quotes/author/david-green/) > [A company does better the less it pays the CEO.](https://sms4smile.com/quotes/peter-thiel/a-company-does-better-the-less-it-pays-the-ceo/) [Peter Thiel](https://sms4smile.com/quotes/author/peter-thiel/) > [No matter what your company does - build, manage, produce, import - as an owner, you can't avoid the hard work and skip straight…](https://sms4smile.com/quotes/michael-gerber/no-matter-what-your-company-does-build-manage-produce-import-as-an/) [Michael Gerber](https://sms4smile.com/quotes/author/michael-gerber/) > [A company that does not produce anything other than money is a poor business](https://sms4smile.com/quotes/henry-ford/a-company-that-does-not-produce-anything-other-than-money-is-a-poor/) [Henry Ford](https://sms4smile.com/quotes/author/henry-ford/) ## More by Satoru Iwata > [We are all too keenly aware that those of you who supported us by purchasing the 3DS in the beginningmay feel betrayed and criticize…](https://sms4smile.com/quotes/satoru-iwata/we-are-all-too-keenly-aware-that-those-of-you-who-supported-us-by/) [Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/) > [For young players, classic games are brand new. For others, they are a way to feel young again.](https://sms4smile.com/quotes/satoru-iwata/for-young-players-classic-games-are-brand-new-for-others-they-are-a/) [Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/) > [In order to expand the gaming population, it is taken for granted that we need to offer games to satisfy veteran gamers. At the…](https://sms4smile.com/quotes/satoru-iwata/in-order-to-expand-the-gaming-population-it-is-taken-for-granted-that/) [Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/) > [If you do the same thing as others, it will wear you out. Nintendo is not good at competing so we always have to…](https://sms4smile.com/quotes/satoru-iwata/if-you-do-the-same-thing-as-others-it-will-wear-you-out-nintendo-is/) [Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/) > [Our approach is not to look at the successes of other people and try to repeat those successes. We don't look at the success…](https://sms4smile.com/quotes/satoru-iwata/our-approach-is-not-to-look-at-the-successes-of-other-people-and-try/) [Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/) > [Small developers can compete on creativity not on scale or staff size… Nintendo is willing to help bring these ideas to life,](https://sms4smile.com/quotes/satoru-iwata/small-developers-can-compete-on-creativity-not-on-scale-or-staff-size/) [Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/) > [In order to realize the goal of creating a new starting line that anyone can instinctively understand we have come up with a design…](https://sms4smile.com/quotes/satoru-iwata/in-order-to-realize-the-goal-of-creating-a-new-starting-line-that/) [Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/) > [At Nintendo, we do not run from risk. We run to it.](https://sms4smile.com/quotes/satoru-iwata/at-nintendo-we-do-not-run-from-risk-we-run-to-it/) [Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/) > [If you want our world-known names, you can't have them unless you own the Nintendo machine.](https://sms4smile.com/quotes/satoru-iwata/if-you-want-our-world-known-names-you-can-t-have-them-unless-you-own/) [Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/) > [The profitable part of the online business is very likely several years away. Entering the business because it's the hot topic of the day…](https://sms4smile.com/quotes/satoru-iwata/the-profitable-part-of-the-online-business-is-very-likely-several/) [Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/) > [The thing that concerns me most is that, in the digital age, if we fail to make efforts to maintain the value of our…](https://sms4smile.com/quotes/satoru-iwata/the-thing-that-concerns-me-most-is-that-in-the-digital-age-if-we-fail/) [Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/) > [On my business card, I am a corporate president. In my mind, I am a computer programmer. But in my heart, I am a…](https://sms4smile.com/quotes/satoru-iwata/on-my-business-card-i-am-a-corporate-president-in-my-mind-i-am-a/) [Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/) > [With the DS and Wii, following the titles that were released at launch, the momentum dropped when there was a gap in software releases.…](https://sms4smile.com/quotes/satoru-iwata/with-the-ds-and-wii-following-the-titles-that-were-released-at-launch/) [Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/) > [We have to think of what kinds of experiences we can create that only Nintendo can create and what no other companies can create.…](https://sms4smile.com/quotes/satoru-iwata/we-have-to-think-of-what-kinds-of-experiences-we-can-create-that-only/) [Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/) > [Price point is always important for mass market commodities. Look at the iPhone. It's expensive. But I think it is going to sell. It…](https://sms4smile.com/quotes/satoru-iwata/price-point-is-always-important-for-mass-market-commodities-look-at/) [Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/) [Explore all 129 Satoru Iwata quotes ](https://sms4smile.com/quotes/author/satoru-iwata/) ## More Believe quotes > [I actually think acting is a form of self-hypnosis. You have to be hyper, hyper aware of what's going on around you. You have…](https://sms4smile.com/quotes/julianne-moore/i-actually-think-acting-is-a-form-of-self-hypnosis-you-have-to-be/) [Julianne Moore](https://sms4smile.com/quotes/author/julianne-moore/) > [Some people still believe you should just fall in line with what's going on - and that's scary. 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I want to take on that responsibility to…](https://sms4smile.com/quotes/roger-ross-williams/i-can-t-believe-that-i-m-sitting-in-meetings-with-steven-spielberg/) [Roger Ross Williams](https://sms4smile.com/quotes/author/roger-ross-williams/) > [There is no such word as item girl in the dictionary. People have created this word and I don't believe that I am an…](https://sms4smile.com/quotes/shefali-zariwala/there-is-no-such-word-as-item-girl-in-the-dictionary-people-have/) [Shefali Zariwala](https://sms4smile.com/quotes/author/shefali-zariwala/) > [I understand that it's the music that keeps me alive... That's my lifeblood. And to give that up for, like, the TV, the cars,…](https://sms4smile.com/quotes/bruce-springsteen/i-understand-that-it-s-the-music-that-keeps-me-alive-that-s-my/) [Bruce Springsteen](https://sms4smile.com/quotes/author/bruce-springsteen/) > [I don't really like too much credit. I know nobody's going to believe this, but I'd rather be able to score goals and nobody…](https://sms4smile.com/quotes/bradley-wright-phillips/i-don-t-really-like-too-much-credit-i-know-nobody-s-going-to-believe/) [Bradley Wright-Phillips](https://sms4smile.com/quotes/author/bradley-wright-phillips/) > [“What I have a problem with is not so much religion or god, but faith. When you say you believe something in your heart…](https://sms4smile.com/quotes/penn-jillette/what-i-have-a-problem-with-is-not-so-much-religion-or-god-but-faith/) [Penn Jillette](https://sms4smile.com/quotes/author/penn-jillette/) > [Bush reiterated his stand to conservatives opposing his decision on stem cell research. He said today he believes life begins at conception and ends…](https://sms4smile.com/quotes/jay-leno/bush-reiterated-his-stand-to-conservatives-opposing-his-decision-on/) [Jay Leno](https://sms4smile.com/quotes/author/jay-leno/) > [Never underestimate the power of the human mind to believe what it wants to believe, no matter the conflicting evidence.](https://sms4smile.com/quotes/brian-herbert/never-underestimate-the-power-of-the-human-mind-to-believe-what-it/) [Brian Herbert](https://sms4smile.com/quotes/author/brian-herbert/) > [To believe in love, to be ready to give up anything for it, to be willing to risk your life for it, is the…](https://sms4smile.com/quotes/leonardo-dicaprio/to-believe-in-love-to-be-ready-to-give-up-anything-for-it-to-be/) [Leonardo DiCaprio](https://sms4smile.com/quotes/author/leonardo-dicaprio/) > [That's why I don't generally talk about endorsements because I don't believe we have to tell people who to vote for.](https://sms4smile.com/quotes/martin-luther-king-iii/that-s-why-i-don-t-generally-talk-about-endorsements-because-i-don-t/) [Martin Luther King III](https://sms4smile.com/quotes/author/martin-luther-king-iii/) > [Mankind have been slow to believe that order reigns in the universe-that the world is a cosmos and a chaos.](https://sms4smile.com/quotes/james-a-garfield/mankind-have-been-slow-to-believe-that-order-reigns-in-the-universe/) [James A. Garfield](https://sms4smile.com/quotes/author/james-a-garfield/) > [We instantly believe everything we think. Isn't that insane? 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