---
title: "Meaning & Key Takeaway of: First of all, I've never once been…"
description: "\"First of all, I've never once been embarrassed that children have supported Nintendo. I'm proud of it. That's because children judge products based on ..."
image: "https://sms4smile.com/quotes/i/f5a/satoru-iwata-3484_children_first-of-all-i-ve-never-once-been-embarr_2761039.jpg"
---

#  First of all, I've never once been embarrassed that…

![“First of all, I've never once been embarrassed that children have supported Nintendo. I'm proud of it. That's because children judge products based on instinct.” quote by Satoru Iwata](https://sms4smile.com/quotes/i/f5a/satoru-iwata-3484_children_first-of-all-i-ve-never-once-been-embarr_2761039.jpg)   [Download](https://sms4smile.com/quotes/i/f5a/satoru-iwata-3484_children_first-of-all-i-ve-never-once-been-embarr_2761039.jpg) [Open image](https://sms4smile.com/quotes/i/f5a/satoru-iwata-3484_children_first-of-all-i-ve-never-once-been-embarr_2761039.jpg)

> “First of all, I've never once been embarrassed that children have supported Nintendo. I'm proud of it. That's because children judge products based on instinct.”

[Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

He proudly notes children instinctively support Nintendo, valuing their intuitive product judgments.

**In simple terms:** Children instinctively love Nintendo products.

Key Takeaway

Trust instinctive feedback from youth.

Themes

gaming instinct consumer insight

Mood

proud insightful

Type

industry personal

When to use this quote

- playtesting
- family gaming
- brand loyalty

Key Concepts

product design marketing

Questions to Reflect On

- How does child feedback shape design?
- What limits exist in relying on instinct?

A Different Perspective

May not reflect adult market.

★ ★ ★ ★ ★   No ratings yet

[Children](https://sms4smile.com/quotes/about/children/) [Proud](https://sms4smile.com/quotes/about/proud/)

## Related quotes

> [I’m thankful for my time with Nintendo and proud of our team’s accomplishments in growing the Nintendo audience. I look forward to watching the…](https://sms4smile.com/quotes/cammie-dunaway/i-m-thankful-for-my-time-with-nintendo-and-proud-of-our-team-s/)

Cammie Dunaway

> [“Many parents as well as teachers refuse to place this responsibility upon children for fear of the mistakes that they will make. On account…](https://sms4smile.com/quotes/frank-morton-mcmurry/many-parents-as-well-as-teachers-refuse-to-place-this-responsibility/)

[Frank Morton McMurry](https://sms4smile.com/quotes/author/frank-morton-mcmurry/)

> [The choice made by families not to immunize their children is not supported by public policy or medical research nor should such action be…](https://sms4smile.com/quotes/tony-abbott/the-choice-made-by-families-not-to-immunize-their-children-is-not/)

[Tony Abbott](https://sms4smile.com/quotes/author/tony-abbott/)

> [I'm very proud of all my children. They all have Christian families; they read the Bible; they pray; the kids go to Sunday school;…](https://sms4smile.com/quotes/robert-h-schuller/i-m-very-proud-of-all-my-children-they-all-have-christian-families/)

[Robert H. Schuller](https://sms4smile.com/quotes/author/robert-h-schuller/)

> [I am proud of my children. They will make great warriors. And I will watch over them forever. I promise.](https://sms4smile.com/quotes/erin-hunter/i-am-proud-of-my-children-they-will-make-great-warriors-and-i-will/)

[Erin Hunter](https://sms4smile.com/quotes/author/erin-hunter/)

> [I'm very proud of my children. And they've done a wonderful job, and they've been wonderful, wonderful kids.](https://sms4smile.com/quotes/donald-trump/i-m-very-proud-of-my-children-and-they-ve-done-a-wonderful-job-and/)

[Donald Trump](https://sms4smile.com/quotes/author/donald-trump/)

> [“All mothers are proud of their children, Jena. I would have been very proud of my child if I had gotten the chance to…](https://sms4smile.com/quotes/sara-jo-easton/all-mothers-are-proud-of-their-children-jena-i-would-have-been-very/)

[Sara Jo Easton](https://sms4smile.com/quotes/author/sara-jo-easton/)

> [I'm very proud of all of my children.](https://sms4smile.com/quotes/kim-zolciak-biermann/i-m-very-proud-of-all-of-my-children/)

[Kim Zolciak-Biermann](https://sms4smile.com/quotes/author/kim-zolciak-biermann/)

> [I've got children and it's still this one thing that I feel incredibly proud about, when my children are in the playground with their…](https://sms4smile.com/quotes/clive-standen/i-ve-got-children-and-it-s-still-this-one-thing-that-i-feel/)

[Clive Standen](https://sms4smile.com/quotes/author/clive-standen/)

> [A mother is she who is proud of her children and stands by them interns of need.](https://sms4smile.com/quotes/pierre-dansou/a-mother-is-she-who-is-proud-of-her-children-and-stands-by-them/)

Pierre Dansou

> [The profitable part of the online business is very likely several years away. Entering the business because it's the hot topic of the day…](https://sms4smile.com/quotes/satoru-iwata/the-profitable-part-of-the-online-business-is-very-likely-several/)

[Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/)

> [If you want our world-known names, you can't have them unless you own the Nintendo machine.](https://sms4smile.com/quotes/satoru-iwata/if-you-want-our-world-known-names-you-can-t-have-them-unless-you-own/)

[Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/)

> [At Nintendo, we do not run from risk. We run to it.](https://sms4smile.com/quotes/satoru-iwata/at-nintendo-we-do-not-run-from-risk-we-run-to-it/)

[Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/)

> [Small developers can compete on creativity not on scale or staff size… Nintendo is willing to help bring these ideas to life,](https://sms4smile.com/quotes/satoru-iwata/small-developers-can-compete-on-creativity-not-on-scale-or-staff-size/)

[Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/)

> [If you do the same thing as others, it will wear you out. Nintendo is not good at competing so we always have to…](https://sms4smile.com/quotes/satoru-iwata/if-you-do-the-same-thing-as-others-it-will-wear-you-out-nintendo-is/)

[Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/)

## More by Satoru Iwata

> [We are all too keenly aware that those of you who supported us by purchasing the 3DS in the beginningmay feel betrayed and criticize…](https://sms4smile.com/quotes/satoru-iwata/we-are-all-too-keenly-aware-that-those-of-you-who-supported-us-by/)

[Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/)

> [For young players, classic games are brand new. For others, they are a way to feel young again.](https://sms4smile.com/quotes/satoru-iwata/for-young-players-classic-games-are-brand-new-for-others-they-are-a/)

[Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/)

> [In order to expand the gaming population, it is taken for granted that we need to offer games to satisfy veteran gamers. At the…](https://sms4smile.com/quotes/satoru-iwata/in-order-to-expand-the-gaming-population-it-is-taken-for-granted-that/)

[Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/)

> [If you do the same thing as others, it will wear you out. Nintendo is not good at competing so we always have to…](https://sms4smile.com/quotes/satoru-iwata/if-you-do-the-same-thing-as-others-it-will-wear-you-out-nintendo-is/)

[Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/)

> [Our approach is not to look at the successes of other people and try to repeat those successes. We don't look at the success…](https://sms4smile.com/quotes/satoru-iwata/our-approach-is-not-to-look-at-the-successes-of-other-people-and-try/)

[Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/)

> [Small developers can compete on creativity not on scale or staff size… Nintendo is willing to help bring these ideas to life,](https://sms4smile.com/quotes/satoru-iwata/small-developers-can-compete-on-creativity-not-on-scale-or-staff-size/)

[Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/)

> [In order to realize the goal of creating a new starting line that anyone can instinctively understand we have come up with a design…](https://sms4smile.com/quotes/satoru-iwata/in-order-to-realize-the-goal-of-creating-a-new-starting-line-that/)

[Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/)

> [At Nintendo, we do not run from risk. We run to it.](https://sms4smile.com/quotes/satoru-iwata/at-nintendo-we-do-not-run-from-risk-we-run-to-it/)

[Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/)

> [If you want our world-known names, you can't have them unless you own the Nintendo machine.](https://sms4smile.com/quotes/satoru-iwata/if-you-want-our-world-known-names-you-can-t-have-them-unless-you-own/)

[Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/)

> [The profitable part of the online business is very likely several years away. Entering the business because it's the hot topic of the day…](https://sms4smile.com/quotes/satoru-iwata/the-profitable-part-of-the-online-business-is-very-likely-several/)

[Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/)

> [The thing that concerns me most is that, in the digital age, if we fail to make efforts to maintain the value of our…](https://sms4smile.com/quotes/satoru-iwata/the-thing-that-concerns-me-most-is-that-in-the-digital-age-if-we-fail/)

[Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/)

> [On my business card, I am a corporate president. In my mind, I am a computer programmer. But in my heart, I am a…](https://sms4smile.com/quotes/satoru-iwata/on-my-business-card-i-am-a-corporate-president-in-my-mind-i-am-a/)

[Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/)

> [With the DS and Wii, following the titles that were released at launch, the momentum dropped when there was a gap in software releases.…](https://sms4smile.com/quotes/satoru-iwata/with-the-ds-and-wii-following-the-titles-that-were-released-at-launch/)

[Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/)

> [We have to think of what kinds of experiences we can create that only Nintendo can create and what no other companies can create.…](https://sms4smile.com/quotes/satoru-iwata/we-have-to-think-of-what-kinds-of-experiences-we-can-create-that-only/)

[Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/)

> [Price point is always important for mass market commodities. Look at the iPhone. It's expensive. But I think it is going to sell. It…](https://sms4smile.com/quotes/satoru-iwata/price-point-is-always-important-for-mass-market-commodities-look-at/)

[Satoru Iwata](https://sms4smile.com/quotes/author/satoru-iwata/)

[Explore all 129 Satoru Iwata quotes ](https://sms4smile.com/quotes/author/satoru-iwata/)

## More Children quotes

> [I am certain that children always know more than they are able to tell, and that makes the big difference between them and adults,…](https://sms4smile.com/quotes/jacques-lusseyran/i-am-certain-that-children-always-know-more-than-they-are-able-to/)

[Jacques Lusseyran](https://sms4smile.com/quotes/author/jacques-lusseyran/)

> [Behind every successful child is an adult who believed in him.](https://sms4smile.com/quotes/rick-warren/behind-every-successful-child-is-an-adult-who-believed-in-him/)

[Rick Warren](https://sms4smile.com/quotes/author/rick-warren/)

> [I believe in freedom to do what you want if you aren't hurting others, but pictures of obese protesters giving their children big gulps.](https://sms4smile.com/quotes/philip-defranco/i-believe-in-freedom-to-do-what-you-want-if-you-aren-t-hurting-others/)

[Philip DeFranco](https://sms4smile.com/quotes/author/philip-defranco/)

> [If the audience likes your work, if they like you, they don't think whether you are married or have children or not. I made…](https://sms4smile.com/quotes/dimple-kapadia/if-the-audience-likes-your-work-if-they-like-you-they-don-t-think/)

[Dimple Kapadia](https://sms4smile.com/quotes/author/dimple-kapadia/)

> [It doesnt seem to me strange that children should like the macabre, the sensational, and the forbidden.](https://sms4smile.com/quotes/anthony-hecht/it-doesnt-seem-to-me-strange-that-children-should-like-the-macabre/)

[Anthony Hecht](https://sms4smile.com/quotes/author/anthony-hecht/)

> [Let children support their parents or be imprisoned.](https://sms4smile.com/quotes/anonymous/let-children-support-their-parents-or-be-imprisoned/)

[Anonymous](https://sms4smile.com/quotes/author/anonymous/)

> [Gratitude isn't just a feeling, it's an action. Expressing gratitude by writing in a journal, taking a photo, or shooting a video creates a…](https://sms4smile.com/quotes/janice-kaplan/gratitude-isn-t-just-a-feeling-it-s-an-action-expressing-gratitude-by/)

[Janice Kaplan](https://sms4smile.com/quotes/author/janice-kaplan/)

> [My embarrassing confession is that my father is a 'Camelot: The Musical' obsessive. So as a child, when we were going to visit relatives…](https://sms4smile.com/quotes/chris-chibnall/my-embarrassing-confession-is-that-my-father-is-a-camelot-the-musical/)

[Chris Chibnall](https://sms4smile.com/quotes/author/chris-chibnall/)

> [I have many who keep me going, I am very fortunate in this sense. There is nothing like a child who knows more about…](https://sms4smile.com/quotes/floyd-cooper/i-have-many-who-keep-me-going-i-am-very-fortunate-in-this-sense-there/)

[Floyd Cooper](https://sms4smile.com/quotes/author/floyd-cooper/)

> [My school was one of the most beautiful places a child can grow up in. You are surrounded by nature - cats, dogs, birds…](https://sms4smile.com/quotes/amala-akkineni/my-school-was-one-of-the-most-beautiful-places-a-child-can-grow-up-in/)

[Amala Akkineni](https://sms4smile.com/quotes/author/amala-akkineni/)

> [A lesser complaint: hair extensions. There are moments on 'All My Children' when half the women actors, young and old, seem to be afflicted…](https://sms4smile.com/quotes/camille-paglia/a-lesser-complaint-hair-extensions-there-are-moments-on-all-my/)

[Camille Paglia](https://sms4smile.com/quotes/author/camille-paglia/)

> [As a child, I had a lot of older gay men taking care of me. There's a trust there. I feel like little girls…](https://sms4smile.com/quotes/margaret-cho/as-a-child-i-had-a-lot-of-older-gay-men-taking-care-of-me-there-s-a/)

[Margaret Cho](https://sms4smile.com/quotes/author/margaret-cho/)

> [If my child had prejudice in his head, I'd be ashamed. I would see it as my failure as a parent.](https://sms4smile.com/quotes/salman-rushdie/if-my-child-had-prejudice-in-his-head-i-d-be-ashamed-i-would-see-it/)

[Salman Rushdie](https://sms4smile.com/quotes/author/salman-rushdie/)

> [“Children's lives are always beginning and adults' lives are always ending. Or is it the opposite? Your childhood is always ending and your adult…](https://sms4smile.com/quotes/alison-espach/children-s-lives-are-always-beginning-and-adults-lives-are-always/)

[Alison Espach](https://sms4smile.com/quotes/author/alison-espach/)

> [As a child I was very involved with sports and I knew at age 9 that I wanted to be an Olympic champion.](https://sms4smile.com/quotes/marion-jones/as-a-child-i-was-very-involved-with-sports-and-i-knew-at-age-9-that-i/)

[Marion Jones](https://sms4smile.com/quotes/author/marion-jones/)

[Browse all 62,396 Children quotes ](https://sms4smile.com/quotes/about/children/)

```json
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Quotation",
            "text": "First of all, I've never once been embarrassed that children have supported Nintendo. I'm proud of it. That's because children judge products based on instinct.",
            "creator": {
                "@type": "Person",
                "name": "Satoru Iwata"
            },
            "isPartOf": {
                "@id": "https://sms4smile.com/quotes/#website"
            },
            "url": "https://sms4smile.com/quotes/satoru-iwata/first-of-all-i-ve-never-once-been-embarrassed-that-children-have/",
            "about": {
                "@type": "Thing",
                "name": "Children"
            },
            "@id": "https://sms4smile.com/quotes/satoru-iwata/first-of-all-i-ve-never-once-been-embarrassed-that-children-have/#quotation",
            "image": {
                "@type": "ImageObject",
                "@id": "https://sms4smile.com/quotes/i/f5a/satoru-iwata-3484_children_first-of-all-i-ve-never-once-been-embarr_2761039.jpg",
                "contentUrl": "https://sms4smile.com/quotes/i/f5a/satoru-iwata-3484_children_first-of-all-i-ve-never-once-been-embarr_2761039.jpg",
                "url": "https://sms4smile.com/quotes/i/f5a/satoru-iwata-3484_children_first-of-all-i-ve-never-once-been-embarr_2761039.jpg",
                "width": 1080,
                "height": 1080,
                "caption": "“First of all, I've never once been embarrassed that children have supported Nintendo. I'm proud of it…” — Satoru Iwata",
                "creditText": "SMS4Smile Quotes",
                "creator": {
                    "@id": "https://sms4smile.com/quotes/#organization"
                }
            }
        },
        {
            "@type": "BreadcrumbList",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://sms4smile.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Quotes",
                    "item": "https://sms4smile.com/quotes/"
                },
                {
                    "@type": "ListItem",
                    "position": 3,
                    "name": "Satoru Iwata",
                    "item": "https://sms4smile.com/quotes/author/satoru-iwata/"
                },
                {
                    "@type": "ListItem",
                    "position": 4,
                    "name": "First of all, I've never once...",
                    "item": "https://sms4smile.com/quotes/satoru-iwata/first-of-all-i-ve-never-once-been-embarrassed-that-children-have/"
                }
            ],
            "@id": "https://sms4smile.com/quotes/satoru-iwata/first-of-all-i-ve-never-once-been-embarrassed-that-children-have/#breadcrumb"
        },
        {
            "@type": "WebSite",
            "@id": "https://sms4smile.com/quotes/#website",
            "name": "SMS4Smile Quotes",
            "url": "https://sms4smile.com/quotes/",
            "publisher": {
                "@id": "https://sms4smile.com/quotes/#organization"
            }
        },
        {
            "@type": "Organization",
            "@id": "https://sms4smile.com/quotes/#organization",
            "name": "SMS4Smile Quotes",
            "url": "https://sms4smile.com/quotes/",
            "logo": {
                "@type": "ImageObject",
                "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png",
                "width": 512,
                "height": 512
            }
        }
    ]
}
```
