--- title: "Meaning & Key Takeaway of: Our campaigns have not grown more…" description: "\"“Our campaigns have not grown more humanistic because our candidates are more benevolent or their policy concerns more salient. In fact, over the last ..." image: "https://sms4smile.com/quotes/i/68c/sasha-issenberg-67097_big-business_our-campaigns-have-not-grown-more-humani_1471266.jpg" --- # Our campaigns have not grown more humanistic because our… ![“Our campaigns have not grown more humanistic because our candidates are more benevolent or their policy concerns more salient. In fact, over the last decade, public confidence in institutions-- big business, the church, media, government-- has declined dramatically. The political conversation has…” quote by Sasha Issenberg](https://sms4smile.com/quotes/i/68c/sasha-issenberg-67097_big-business_our-campaigns-have-not-grown-more-humani_1471266.jpg) [Download](https://sms4smile.com/quotes/i/68c/sasha-issenberg-67097_big-business_our-campaigns-have-not-grown-more-humani_1471266.jpg) [Open image](https://sms4smile.com/quotes/i/68c/sasha-issenberg-67097_big-business_our-campaigns-have-not-grown-more-humani_1471266.jpg) > ““Our campaigns have not grown more humanistic because our candidates are more benevolent or their policy concerns more salient. In fact, over the last decade, public confidence in institutions-- big business, the church, media, government-- has declined dramatically. The political conversation has privileged the nasty and trivial. Yet during that period, election seasons have awakened with a new culture of volunteer activity. This cannot be credited to a politics inspiring people to hand over their time but rather to campaign, newly alert to the irreplaceable value of a human touch, seeking it out. Finally campaigns are learning to quantify the ineffable—the value of a neighbor's knock, of a stranger's call, the delicate condition of being undecided-- and isolate the moment where a behavior can be changed, or a heart won. Campaigns have started treating voters like people again.”” Sasha Issenberg ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Campaigns are shifting from impersonal tactics to personal, human‑focused interactions, recognizing the power of direct, empathetic contact to influence undecided voters. **In simple terms:** Campaigns now value personal contact to win voters. Key Takeaway Prioritize genuine human interactions. Themes politics human connection campaign strategy trust engagement Mood reflective optimistic Type analytical inspirational When to use this quote - door‑to‑door canvassing - phone banking - community events - personalized messaging Key Concepts behavioral economics social capital empathy microtargeting Questions to Reflect On - How can campaigns balance personal touch with broad reach? - What metrics best capture the value of a neighbor’s knock? A Different Perspective Human touch may not scale for large electorates; resource constraints limit personal outreach. ★ ★ ★ ★ ★ No ratings yet [Big business](https://sms4smile.com/quotes/about/big-business/) [Campaigns](https://sms4smile.com/quotes/about/campaigns/) [Confidence](https://sms4smile.com/quotes/about/confidence/) [Politics](https://sms4smile.com/quotes/about/politics/) ## Related quotes > [In politics we face the choice between warmongering, nation-state loving, big-business agents on one hand; and risk-blind, top-down, epistemic arrogant big servants of large…](https://sms4smile.com/quotes/nassim-nicholas-taleb/in-politics-we-face-the-choice-between-warmongering-nation-state/) [Nassim Nicholas Taleb](https://sms4smile.com/quotes/author/nassim-nicholas-taleb/) > [No government is here forever. And there are other forces - the most potent force in our society, in fact, big business - doing…](https://sms4smile.com/quotes/jared-diamond/no-government-is-here-forever-and-there-are-other-forces-the-most/) [Jared Diamond](https://sms4smile.com/quotes/author/jared-diamond/) > [Sickness is BIG Business,and we are left in the Middle of the Sea with NO Life Preserver](https://sms4smile.com/quotes/joeybaggs/sickness-is-big-business-and-we-are-left-in-the-middle-of-the-sea/) Joeybaggs > [I have found, whether you have a tiny business or a big business, if you don't jump on something right away, it's like a…](https://sms4smile.com/quotes/barbara-corcoran/i-have-found-whether-you-have-a-tiny-business-or-a-big-business-if/) [Barbara Corcoran](https://sms4smile.com/quotes/author/barbara-corcoran/) > [As long as there are big corporations, there will be big unions. 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Why is it we never think of Big Business when we…](https://sms4smile.com/quotes/michael-moore/maybe-we-should-be-directing-our-anger-elsewhere-like-toward-wall/) [Michael Moore](https://sms4smile.com/quotes/author/michael-moore/) > [Socialism is a society where the resources are used democratically to provide a better life for all, based on ending the dictatorship of big…](https://sms4smile.com/quotes/kshama-sawant/socialism-is-a-society-where-the-resources-are-used-democratically-to/) [Kshama Sawant](https://sms4smile.com/quotes/author/kshama-sawant/) > [A big business man was telling Henry Ford about a coach driver of super-expertness with his whip. The driver was telling how he could…](https://sms4smile.com/quotes/b-c-forbes/a-big-business-man-was-telling-henry-ford-about-a-coach-driver-of/) [B. C. Forbes](https://sms4smile.com/quotes/author/b-c-forbes/) > [The simple opposition between the people and big business has disappeared because the people themselves have become so deeply involved in big business.](https://sms4smile.com/quotes/walter-lippmann/the-simple-opposition-between-the-people-and-big-business-has/) [Walter Lippmann](https://sms4smile.com/quotes/author/walter-lippmann/) > [Sports has become such a big business that the line between journalism and being a broadcast partner for all intents and purposes has been…](https://sms4smile.com/quotes/dave-zirin/sports-has-become-such-a-big-business-that-the-line-between/) [Dave Zirin](https://sms4smile.com/quotes/author/dave-zirin/) > [Big Business and State Socialism are very much alike, especially Big Business.](https://sms4smile.com/quotes/anonymous/big-business-and-state-socialism-are-very-much-alike-especially-big/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Prosperity may be found in small as in big business.](https://sms4smile.com/quotes/i-l-peretz/prosperity-may-be-found-in-small-as-in-big-business/) [I. L. Peretz](https://sms4smile.com/quotes/author/i-l-peretz/) > [The American influence is not so aggressive anymore. The American big business influence in Latin America is not as strong, so people can vote…](https://sms4smile.com/quotes/costa-gavras/the-american-influence-is-not-so-aggressive-anymore-the-american-big/) [Costa-Gavras](https://sms4smile.com/quotes/author/costa-gavras/) > [The typical American citizen is the business man. The typical business man is a bad citizen; he is busy. If he is a 'big…](https://sms4smile.com/quotes/lincoln-steffens/the-typical-american-citizen-is-the-business-man-the-typical-business/) [Lincoln Steffens](https://sms4smile.com/quotes/author/lincoln-steffens/) > [If you're going to be thinking anyway, think big!](https://sms4smile.com/quotes/donald-trump/if-you-re-going-to-be-thinking-anyway-think-big/) [Donald Trump](https://sms4smile.com/quotes/author/donald-trump/) ## More by Sasha Issenberg > [“Maybe what stopped people from voting wasn't a lack of information about the candidates or a feeling that the outcomes of races didn't matter…](https://sms4smile.com/quotes/sasha-issenberg/maybe-what-stopped-people-from-voting-wasn-t-a-lack-of-information/) Sasha Issenberg > [“The people who explain politics for a living – the politicians themselves, their advisers, the media who cover them – love to reach conclusions…](https://sms4smile.com/quotes/sasha-issenberg/the-people-who-explain-politics-for-a-living-the-politicians/) Sasha Issenberg > [“Loving the game meant mastering the mechanics of the game.”](https://sms4smile.com/quotes/sasha-issenberg/loving-the-game-meant-mastering-the-mechanics-of-the-game/) Sasha Issenberg Explore all 4 Sasha Issenberg quotes ## More Big business quotes > [In politics we face the choice between warmongering, nation-state loving, big-business agents on one hand; and risk-blind, top-down, epistemic arrogant big servants of large…](https://sms4smile.com/quotes/nassim-nicholas-taleb/in-politics-we-face-the-choice-between-warmongering-nation-state/) [Nassim Nicholas Taleb](https://sms4smile.com/quotes/author/nassim-nicholas-taleb/) > [The typical American citizen is the business man. 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Peretz](https://sms4smile.com/quotes/author/i-l-peretz/) > [Big Business and State Socialism are very much alike, especially Big Business.](https://sms4smile.com/quotes/anonymous/big-business-and-state-socialism-are-very-much-alike-especially-big/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Sports has become such a big business that the line between journalism and being a broadcast partner for all intents and purposes has been…](https://sms4smile.com/quotes/dave-zirin/sports-has-become-such-a-big-business-that-the-line-between/) [Dave Zirin](https://sms4smile.com/quotes/author/dave-zirin/) > [The simple opposition between the people and big business has disappeared because the people themselves have become so deeply involved in big business.](https://sms4smile.com/quotes/walter-lippmann/the-simple-opposition-between-the-people-and-big-business-has/) [Walter Lippmann](https://sms4smile.com/quotes/author/walter-lippmann/) > [A big business man was telling Henry Ford about a coach driver of super-expertness with his whip. The driver was telling how he could…](https://sms4smile.com/quotes/b-c-forbes/a-big-business-man-was-telling-henry-ford-about-a-coach-driver-of/) [B. C. Forbes](https://sms4smile.com/quotes/author/b-c-forbes/) > [Socialism is a society where the resources are used democratically to provide a better life for all, based on ending the dictatorship of big…](https://sms4smile.com/quotes/kshama-sawant/socialism-is-a-society-where-the-resources-are-used-democratically-to/) [Kshama Sawant](https://sms4smile.com/quotes/author/kshama-sawant/) > [Maybe we should be directing our anger elsewhere - like toward Wall Street. Why is it we never think of Big Business when we…](https://sms4smile.com/quotes/michael-moore/maybe-we-should-be-directing-our-anger-elsewhere-like-toward-wall/) [Michael Moore](https://sms4smile.com/quotes/author/michael-moore/) > [As long as there are big corporations, there will be big unions. The economic power of big business will be matched by the economic…](https://sms4smile.com/quotes/margaret-chase-smith/as-long-as-there-are-big-corporations-there-will-be-big-unions-the/) [Margaret Chase Smith](https://sms4smile.com/quotes/author/margaret-chase-smith/) > [I have found, whether you have a tiny business or a big business, if you don't jump on something right away, it's like a…](https://sms4smile.com/quotes/barbara-corcoran/i-have-found-whether-you-have-a-tiny-business-or-a-big-business-if/) [Barbara Corcoran](https://sms4smile.com/quotes/author/barbara-corcoran/) > [Sickness is BIG Business,and we are left in the Middle of the Sea with NO Life Preserver](https://sms4smile.com/quotes/joeybaggs/sickness-is-big-business-and-we-are-left-in-the-middle-of-the-sea/) Joeybaggs > [No government is here forever. And there are other forces - the most potent force in our society, in fact, big business - doing…](https://sms4smile.com/quotes/jared-diamond/no-government-is-here-forever-and-there-are-other-forces-the-most/) [Jared Diamond](https://sms4smile.com/quotes/author/jared-diamond/) > [If you're going to be thinking anyway, think big!](https://sms4smile.com/quotes/donald-trump/if-you-re-going-to-be-thinking-anyway-think-big/) [Donald Trump](https://sms4smile.com/quotes/author/donald-trump/) [Browse all 356 Big business quotes ](https://sms4smile.com/quotes/about/big-business/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "“Our campaigns have not grown more humanistic because our candidates are more benevolent or their policy concerns more salient. In fact, over the last decade, public confidence in institutions-- big business, the church, media, government-- has declined dramatically. The political conversation has privileged the nasty and trivial. 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